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Allyson Kapin 3 min read

Digital Adoption Survey Aims to Learn More About the Digital Divide

How do online services and Internet access help you and your team deliver services and programs, and connect you with the people you serve? A new Digital Adoption Survey  explores how organizations keep staff connected, from offices to virtual teams, as well as how the Internet factors into program or service delivery.

NTEN and Mobile Citizen are teaming up for this survey to better understand online technology and digital inclusion among nonprofits and the communities nonprofits serve. Throughout this digital adoption survey, we define digital divide as any barrier that prevents people from being able to access technology.

With this survey, NTEN and Mobile Citizen also seek to better understand how your organization’s communities influence the technological decisions your staff and board make. We hope this research provides an initial benchmark that we can all learn from and build on together.

Data from the survey will be shared in multiple formats this Spring,including a full report, webinars, and case studies. Better understanding the tools and needs of nonprofit staff and the community will also help develop resources, educational programs, and other content in the near future. But to get this information, they need your help.

We're calling on all nonprofits to take this short and important survey. All survey participants can enter a drawing for a $500 Amazon Gift Card! The survey should take about 15 minutes to complete. Your answers will remain anonymous and will be reported in aggregate only.

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Allyson Kapin

Allyson has been named one of "Top Tech Titans" by the Washingtonian, one of the Most Influential Women In Tech by Fast Company, and one of the top 30 women entrepreneurs to follow on Twitter by Forbes for her leadership role in technology and social media. As Founding Partner of Rad Campaign, she leads the firm's client and online strategic services. For over a decade Allyson has helped non-profit organizations and political campaigns create dynamic and award-winning websites and online marketing and recruitment campaigns. She works side-by-side with her clients to meet their web needs and maximize their online effectiveness to create real world impact.

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