Nonprofit Tech for Good

AUGUST 6, 2023

A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. Common benchmarks include the number of new donors, the number of new email subscribers, or volunteer sign-ups.

Practice 244

Practice Fundraising Guide Channel 244

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. Ultimately, the goal of a membership engagement strategy is to improve member retention. How to Measure Your Success Developing your social media presence as a membership engagement strategy can be measured via engagement metrics.

Strategy 98

Strategy Measure Social Media Metrics 98

Bloomerang

AUGUST 16, 2021

Start with benchmark data. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. The point is this: You are where you are; the goal is to improve.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success. How Do You Measure Up?

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Benchmark Measure America Blackbaud 56

ASU Lodestar Center

AUGUST 6, 2018

If Skip the resolutions and let’s talk about goal setting for your nonprofit. July 1 represents a new fiscal year for many nonprofits, a time to review programs and previous goals to be sure they’re aligned with the mission and to establish new benchmarks. From WHY comes strategic planning and goal setting.

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Goal Phoenix Arizona Nonprofit 61

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2013

How Nonprofits Measure Success of Video. The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). If, for example, your goal is email sign-ups, how do views translate into constituent engagement?However,

Benchmark 120

Benchmark Video Practice Measure 120

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. By: Rebecca Shore.

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Benchmark Social Media Global Project 103

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

I think sometimes there is a disconnect between measurement and the actual practice. In some organizations, measurement is this thing done at the end to justify or validate social media. These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making.

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Measure Learning Metrics Social Media 103

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

Measure 99

Measure Track Model Seattle 99

Care2

APRIL 6, 2010

If your nonprofit is not developing yearly benchmarks for its fundraising program, website visits, email and e-newsletter open and click-through rates, start now. Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action.

Benchmark 71

Benchmark Measure Organization Convio 71

NTEN

OCTOBER 24, 2011

And though we are making huge strides as a sector to understand the most effective techniques and approaches to using these tools, we still have a lot to learn about one of the most important areas of social media: measurement. Measuring your activities is as important as what you’re posting, or how many times a day you post.

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Social Media Measure Media Social 88

.orgSource

OCTOBER 17, 2023

leadership soapbox here to say that a digital culture uses objective data to measure and evaluate all of its activities. BoardSource found that non-profit boards that conduct self-assessments are more likely to have a clear mission and vision, and they are more likely to be effective in achieving their goals.

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Evaluation Government Director Facilitation 251

CauseVox

APRIL 6, 2023

We will cover topics such as setting fundraising goals, recruiting and engaging fundraisers, leveraging the power of AI to create a fundraising plan, campaign content and donor communications, and how to set up a campaign.

Fundraising 74

Fundraising Benchmark Metrics Nonprofit 74

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2016

When I heard about Guidestar’s plans to measure high performance at scale, I invited Jacob Harold, CEO and fellow ambassador to share a guest post about it on my blog. GuideStar Platinum: Measuring Nonprofit Performance at Scale by Jacob Harold. And sometimes it can feel that measuring social change is even harder.

Measure 50

Measure Metrics Nonprofit Ratio 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2011

We’ve been chatting about how to measure the impact of the crowd and she offered to write this guest post on the topic. Measuring Your Crowdsourcing Efforts by Aliza Sherman. In order to know how to measure crowdsourcing results, you first need to understand what kind of crowdsourcing you’re implementing. Measuring Work.

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Measure Aggregator Platform Consultant 104

NonProfit Hub

OCTOBER 25, 2016

Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Setting Goals in Google Analytics is an easy way to track these conversion metrics on your supporters. For instance, some common Goals to track are: Email newsletter signup.

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Analytics Goal Conversation Rate 28

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What is your measurement pilot?

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Measure Social Media Media Social 96

Connection Cafe

JANUARY 9, 2020

Sustainable Development Goals (SDGs), the set of 17 global goals adopted by 193 U.N. member states to end extreme poverty, fight inequality and injustice, and protect our planet, provide a common roadmap for organizations to measure impact. But with 17 goals and 232 indicators, it can seem overwhelming to know where to begin.

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Podcast Measure Impact Washington 32

ASU Lodestar Center

SEPTEMBER 22, 2021

An assessment tool can help identify strengths, challenges and gaps and help the board hold themselves accountable to reaching benchmarks and goals. Examine current goals and objectives around board diversity and create benchmarks. Laura Tancredi-Baese, CEO of Home Start, Inc. Invest in training.

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Help Strategy San Diego Iowa 96

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. The group included a mix of Google grantees as well as measurement professionals. Create a roadmap for measuring your financial + social impact. Set Program Goals & Metrics.

Measure 50

Measure Impact Program San Francisco 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. Week One Results: Family Plans Pledged: 890 (Goal 500).

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Hurricane Measure Social Media Pledge 97

Qgiv

OCTOBER 17, 2023

Our goal is to connect nonprofits with the power of AI, responsibly and ethically, to help them achieve their full fundraising potential and further their missions,” said Todd Baylis, CEO of Qgiv, Inc. This automated security measure has resulted in a 97% drop in card testing on Qgiv forms. Qgiv has also joined the Fundraising.AI

Fundraising 59

Fundraising Press Test Industry 59

NetWits

APRIL 4, 2012

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. Facebook Advertising is Used Primarily to Meet Non-Fundraising Goals.

Social Media 242

Social Media Media Social Social Network 242

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. First, we’ll cover how to determine your goals for your monthly giving program.

Analytics 52

Analytics Data Giving Metrics 52

Media Cause

MAY 8, 2023

Ensuring you have a strong foundational strategy for your paid advertising campaigns can help you reach your marketing goals and objectives and get a strong return on your investment. Clearly Define Your Goals + KPIs What are you hoping to achieve with your paid advertising campaigns? Clicks CTR Form Submissions The result?

Tips 52

Tips Organization Channel Benchmark 52

Neon CRM

SEPTEMBER 7, 2023

In this article, we’ll look at three important steps to take as you start planning your year-end fundraising campaign, including: Setting your year-end fundraising goals Identifying your campaign’s story Planning for donor retention Let’s take a look! These steps will help you set an ambitious (but achievable) goal.

Campaign 98

Campaign Fundraising Retention Template 98

Bloomerang

MARCH 30, 2023

Set goals for your volunteer program. Set goals for your volunteer program. Your goals should be SMART: specific, measurable, attainable, relevant, and time-bound. A lofty, ambiguous goal will not serve your organization in the long term. Base this statement on your program’s goal. Craft a mission statement.

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Volunteer Program Roles Training 89

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2012

I Love Social Media Measurement. I tested out the five phases of falling in love with measurement. Given the topic was measurement, I couldn’t help but go a little meta and play with incorporating learning analytics into the instruction. This blog post shares some insights about those two somewhat disconnected ideas.

Social Media 96

Social Media Measure Analytics Learning 96

Candid

FEBRUARY 6, 2024

This was a considerable commitment, but many in the sector saw a need to measure the impact and effectiveness of such funding—specifically, whether the funds were going to nonprofits led by communities of color or to more traditional, white-led institutions. The best way to answer these questions is to measure and analyze consistent data.

Data 59

Data Support Demographics Evaluation 59

sgEngage

OCTOBER 9, 2023

Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. Here, we explore for whom change is desired and who is defining and measuring that change. Who decides what is measured? These convenings are often driven by the needs and goals of participants.

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Participatory Evaluation Empowerment Grant 83

sgEngage

SEPTEMBER 7, 2022

Research shows that 50% of development officers currently working aren’t meeting goals and expectations and are raising less than $500,000 annually. Be clear in how you measure job performance so everyone on your team understands their duties and the expectations around their role. Measure the most important goals that lead to results.

Develop 74

Develop Management Gift Proposal 74

Nonprofit Tech for Good

JULY 5, 2020

Video engagement on social media is the measurable action that viewers take after watching. High video engagement should be your goal because social media algorithms prioritize content that get lots of reactions, comments and shares. What Is Video Engagement and Why Is It Important? My team at Tectonic Video wanted to find out.

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Video Share Social Social Media 315

Saleforce Nonprofit

AUGUST 12, 2021

Set Achievable Goals. It’s good to start with a specific goal in mind. This will help you measure whether or not your campaign has been a success and will give you a benchmark for the year following if it’s your first time getting involved. Get Planning Now.

Giving 112

Giving Tips Game Digital 112

CauseVox

APRIL 13, 2022

Set a specific and realistic fundraising goal Determine the measurable impact that this goal will have for your mission Create a definite timeline for your campaign (Pro tip: Many organizations opt for a 6-8 week timeline.) These would be groups of supporters who collaborate to reach their collective fundraising goals.

Fundraising 74

Fundraising Benchmark Campaign Raise 74

EveryAction

AUGUST 3, 2023

Often, organizations set their giving levels by identifying what they already consider a major donor; setting specific, measurable, attainable, realistic, and time-bound (SMART) goals for how they would like to grow their major donors; and setting parameters from there.

Strategy 177

Strategy Giving Fundraising Gift 177

Connection Cafe

APRIL 5, 2013

Blackbaud’s 2013 Peer to Peer Fundraising Benchmark report provides information that you can use to not only measure your success but to learn about trends and best practices in event fundraising.

Measure 40

Measure Fundraising Benchmark Stats 40

Forum One

JUNE 9, 2023

The goal of the Children’s Hospital Colorado Foundation is to care for and cure children through the provision of high-quality care, education, research, and advocacy. Their goals are to end preventable maternal health risks and deaths, end preventable preterm birth and infant death, and close the health equity gap.

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Award Colorado Washington Wisconsin 71