Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 7, 2008
I'm going to start the session with an overview of ROI thinking - mostly making the point about how measurement is more than math, but how it can help you figure out what is and what isn't working in social media. I'm using my experience benchmarking my blog with key metrics.
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 7, 2009
Take her ROI and Measurement list. Chris suggests: Before you start the clock it is a good idea to benchmark where you’re at. number of Facebook fans, Twitter followers, Digg links, Delicious bookmarks, and referrals from social media sites, plus existing website traffic). Make a note of ROI benchmarks.
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Care2
NOVEMBER 10, 2006
frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" By: Simon Jackson. Campaign to Red List the Kermode Spirit Bear.
Care2
MAY 22, 2009
frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Word of mouth, etc. Type in your organizations twitter handle, organization or hashtags.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 3, 2009
As KD Paine said on our SXSW ROI Poetry Slam , "You have engagement fully measured, now calculate the resulting treasure!". Get granular - figure how how many unique visits a particular blogger sent, a Facebook Event, or Digg. . Important benchmark in your field. Simplified ROI Process: It sort reads like logic model to me.
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 31, 2008
Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Should There Be A Social Actions Category on Digg? Social Media ROI: Compare With Paper. Blogging Behind the Nonprofit Firewall: ROI Approach. Effective ROI StoryTelling Techniques. Giving Good Poke.
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 8, 2009
A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? " The areas of the blogging ROI analysis included: author contribution, readership growth, reader engagement, authority, cost, and value. Should also note, re.
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