Remove Benchmark Remove Data Remove Metrics Remove ROI
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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

How to Best Illustrate ROI. Your board may well be aware of metrics surrounding the cost to raise a dollar and be keen to understand what that number is for your nonprofit. Be aware, however, that in the world of nonprofit research, many experts discount that this metric has any real value in rating a nonprofit.

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Scout Quest Webinar Recap: Humane Society Results! Huge Advertising Update! Direct Mail Targeting! And a Deadline: MARCH 22.

M+R

Read time: 2 minutes Did you miss our latest webinar about Scout Quest, our privacy-focused one-of-a-kind online data co-op? Here are the four biggest takeaways: 1) Huge Results for the Humane Society of the United States: Gabby Green from HSUS shared her experience using Scout Quest data to reactivate a huge inactive file.

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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. In this article and video tutorial, I’ll walk you through how to set up a story measurement system, and how to track and analyze your data.

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Annual M&R Benchmarks Study Released

Beth's Blog: How Nonprofits Can Use Social Media

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

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12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

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Nonprofit Email: The Rules of Engagement

Pamela Grow

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. Email marketing offers an unmatched ROI, a vast potential reach, and higher engagement rates compared to social media. The numbers don’t lie!

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Guide to Blackbaud Fundraiser Performance Management

DNL OmniMedia

It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. Close examination of major gift metrics allows you to discover: Any obstacles that are holding individuals or your entire team back.