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The sgEngage Podcast Episode 213: Highlights from Blackbaud Luminate Online Benchmark Report

sgEngage

The new Blackbaud Luminate Online Benchmark Report is out, and it has some significant differences from previous years. Listen in to learn about when and where the biggest spikes occurred, how email engagement changed, and how data in the report is segmented. Growth in number of gifts, but not the amounts of the gifts.

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Why omni-channel fundraising works at year-end

EveryAction

updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns. Those kinds of results help explain why we’re seeing organizations add mobile messaging to their omni-channel repertoire.

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What is Data Intelligence?

sgEngage

The sector is moving away from galas and golf tournaments toward a strategic focus on raising more through major gifts. Smaller, distributed teams are increasingly relying on AI to synthesize data and optimize their workflows. What is Data Intelligence? .

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Maximize Monthly Giving with Nonprofit Data Analytics

Pamela Grow

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Monitor data and adjust your appeals. Monitor data and adjust your appeals.

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EOY Recap: quick takeaways for fundraisers

M+R

Read time: 5 minutes Waking up on New Year’s Day is for two things: taking stock of whether you already regret your new year’s resolutions, and immediately refreshing your end of year fundraising data to see if anyone gave that final gift at midnight on 12/31. Scout Quest, our data co-op! Check it out! )

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10 Donation Page Best Practices for Nonprofits

Nonprofit Tech for Good

per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. Some nonprofits even have monthly giving set as the default on their primary donation page which can increase your nonprofit’s number of monthly gifts by as much as 5.5% (also according to Blackbaud). Monthly donors give $35.46

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. During a year-end campaign, it’s essential to track and analyze data from these multiple channels. The end of the year is a critical time for nonprofit fundraising.

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