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Google Analytics and Benchmarks: HAWK

M+R

Hey data friends, it’s our favorite time of the year, the birds are singing, the flowers are blooming, you can sip your iced coffee outside and read Benchmarks ! And, finally, update your GA4 Explorations data retention settings from the default (2 months) to 14 months so this critical data isn’t being lost.

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Give Your P2P Events New Energy with Activity Tracking

sgEngage

Particularly for peer-to-peer (P2P) fundraising, mobile capabilities have become crucial in meeting donors where they are, providing a simple, fun donor experience that results in higher turnout, increased revenue, and better year-over-year retention of event participants, donors, and P2P fundraisers.

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Key End of Year Giving Trends: Giving Tuesday vs. December 31

Qgiv

As always, make sure you account for your organization’s unique history by taking any giving trends found in your donor database into consideration alongside this industry comparison. According to MR Benchmarks 2023 , both Giving Tuesday and December 31 saw a 13% decline in overall revenue compared to 2021.

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Online Benchmark Reveals Key Insights for Nonprofits in 2017

Connection Cafe

It’s a new year and that means a new, comprehensive benchmark report on the performance of nonprofits using Luminate Online. The new Luminate Online Benchmark Report is a powerful asset that studies over 500 organizations and their online marketing and fundraising efforts. Just between us, I’ve grown to love analytics.

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Nonprofit CRM: Comparing the Top Solutions for Nonprofits

DNL OmniMedia

We’ve created this guide to nonprofit CRM options, through which you’ll review the basics of CRM software and a side-by-side comparison of the top solutions through the following points: Overview of CRM for Nonprofits. Nonprofit CRM Comparison: Top 7 Solutions. Nonprofit CRM Comparison: Top 7 Solutions.

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How to Stop Donor Attrition and Track Relevance

NonProfit Hub

It’s understandable why Retention Fundraising author Roger Craver chose Burnett to write the forward for this book. Unfortunately, many fundraisers accept low donor retention as a fact of life. We asked Craver about how to make a case for retention activities if you need to enlist your colleagues and leadership in the process.

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Major Gift Metrics: What You Need to Know

DNL OmniMedia

Why is it important to track fundraising benchmarks? Donor Retention: This includes past major gift donors that are still giving regularly to your organization. Let’s look at this in comparison to some of the metrics discussed above. Set benchmarks that are realistic for your team. Let’s explore this idea further.

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