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How Do We Balance Measuring Outcomes with Measuring to Learn and Improve? (#SM_RE)

Beth's Blog: How Nonprofits Can Use Social Media

I think sometimes there is a disconnect between measurement and the actual practice. In some organizations, measurement is this thing done at the end to justify or validate social media. I’ve also used this as benchmark for my training and peer learning projects so one could quantify transformation.

Measure 103
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Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning

Bloomerang

Start with benchmark data. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. Track your own data. That which gets measured gets done!

Analytics 122
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How to Create Better Charts to Show Fundraising Results

Connection Cafe

In this post, you’ll learn from my mistakes and create better charts for your audience – to show fundraising results, organization’s impact or benchmarking. Have you seen a chart and asked yourself, “What is this? Are we guilty of creating such charts ourselves? Different shapes or chart types have their uses.

Chart 27
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Social Media Measurement and Learning Analytics: How Do I Love Thee, Let Me Count the Ways

Beth's Blog: How Nonprofits Can Use Social Media

I Love Social Media Measurement. I tested out the five phases of falling in love with measurement. Given the topic was measurement, I couldn’t help but go a little meta and play with incorporating learning analytics into the instruction. This blog post shares some insights about those two somewhat disconnected ideas.

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How ACLU NJ Defines Social Media Success: The First Important Measurement Step

Beth's Blog: How Nonprofits Can Use Social Media

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What is your measurement pilot?

Measure 96
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Taking Baby Steps with Social Media Measurement: Defining a Small Pilot

Beth's Blog: How Nonprofits Can Use Social Media

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. What social media measurement pilot can best help move your practice forward?

Measure 98
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Data and Analytics Tweet Chat Recap

Tech Soup

Why does data matter to nonprofit organizations and what data matters? These questions and more were answered in a recent Twitter conversation on data and analytics. Collecting and analyzing data can seem like a time consuming and daunting task that takes away from an organization’s day-to-day work fulfilling its mission.