Staying current with the latest digital marketing and fundraising trends and benchmarks is essential for nonprofits. The reports listed below are the nonprofit sector’s most useful research reports and 2024 editions reaffirm the growing power of monthly giving, the waning influence of organic social media, and that email marketing remains a tried and true method for online fundraising.
1. Benchmarks Study 2024 :: Download
[US] Published by M+R
2. Nonprofit Communications Trends Report 2024 :: Download
[US] Published by Nonprofit Marketing Guide
3. The Giving Report 2024 :: Download
[Canada] Published by CanadaHelps
4. Nonprofit Recurring Giving Report 2024 :: Download
[US] Published by Neon One
5. Nonprofit Email Report 2023 :: Download
[US] Published by Neon One
6. Charity Digital Skills Report 2023 :: Download
[UK] Published by Skills Platform
7. World Giving Index 2023 :: Download
[Worldwide] Published by the Charities Aid Foundation
8. Nonprofit Tech for Good Report 2023 :: Download
[Worldwide] Published by Nonprofit Tech for Good
9. Giving Behaviours Report 2023 :: Download
[UK] Published by Blue State
10. Charitable Giving Report 2022 :: Download
[US] Published by the Blackbaud
Our Certificate in Social Media Marketing & Fundraising program covers the fundamentals of social media marketing and fundraising for your nonprofit. Participants will learn how to create a social media strategy, how to craft a content marketing plan, and current best practices for using social media for community engagement and fundraising.
The program requires the completion of three webinars and costs $100 USD. To earn the 2024 certificate, you can attend the webinars live or view the recordings – or a combination of both. Learn more & register!
