Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

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Social Media Communication Media Online 171

Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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Social Media Avatar Media Ratio 278

Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

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Social Media Communication Media Online 152

Nonprofit Tech for Good

FEBRUARY 8, 2011

First impressions are very important online, and the four nonprofits listed below have gone out of their way to make a strong one upon potential new Facebook Fans. The consistent use of a square avatar is necessary for successful online branding on social networking sites.

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Nonprofit Tech for Good

JULY 30, 2012

Large nonprofits usually have the expertise and resources necessary to launch and maintain successful online communications and fundraising campaigns. They’ve been able to hire some of the most well-trained and experienced staff, consultants, and designers that work in the nonprofit sector.

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Nonprofit Tech for Good

JUNE 29, 2014

That said, Google+ is low on the priority lists of most nonprofits. Many nonprofits are curious, but lack the resources necessary to create and manage yet another social network. Google+ is a visual social network. Most nonprofits do not create enough of their own content to be active daily on Google+.

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Google Practice YouTube Nonprofit 252

Nonprofit Tech for Good

NOVEMBER 14, 2017

The rise of social media has also given rise to online giving on cause awareness and giving days. The urgency of a campaign occurring on a certain day inspires individuals to donate, but only if your nonprofit prepares in advance and creates an online campaign that taps into the impulsivity of cause awareness and giving day donors.

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Nonprofit Tech for Good

OCTOBER 3, 2015

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. All medium and large nonprofits with multiple chapters eventually experience a unique, but common problem in their mobile and social media campaigns. Step 2: Create avatars and banners for your chapters.

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Nonprofit Tech for Good

MARCH 5, 2012

Many nonprofits are postponing upgrading their pages because the Default Landing Tab option is disabled in the new design, but I personally have never been much of a believer that Default Landing Tabs have resulted in high numbers of e-newsletter subscribers or online donors. As I have said many, many times your avatar a.k.a.

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Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

Social Media 100

Social Media Communication Media Online 100

Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Yeah, right. Fret not if you are missing a few.

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Social Media Media Social St. Louis 100

Nonprofit Tech for Good

FEBRUARY 26, 2012

To be alerted of when new best practices are posted, please subscribe to the Nonprofit Tech 2.0 Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Add your nonprofit under “Employment.”

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Nonprofit Tech for Good

JANUARY 8, 2012

If your nonprofit has yet to get on Google+, now would be a very good time to start. If your nonprofit is already on Google+, then the best practices below are meant to help you better learn how to tap into and inspire the Google+ community. e-Newsletter. Set up your Google/Gmail Account and personal Google+ Profile. .

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Nonprofit Tech for Good

JULY 9, 2012

Working within the confines of an almost non-existent online communications budget, my primary responsibilities were to maintain our website and publish a twice-monthly e-newsletter, quarterly print newsletter, and numerous print fundraising appeals through out the year. Here are five reasons why: 1.

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Social Media Management Media Social 273

Nonprofit Tech for Good

JULY 25, 2011

In the meantime, nonprofit staff can prepare for the launch of the new brand pages, also known as Google+ Entity Profiles , by creating a Google Account and then setting up your personal Google Profile (which then also becomes your personal Google+ Profile when you get invited to join Google+ or the site comes out of beta). e-Newsletter.

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Google Practice Profile Avatar 272

Nonprofit Tech for Good

NOVEMBER 7, 2011

Now that Google+ is open to everyone, all nonprofit staff can start experimenting and familiarizing themselves with Google+ before the brand pages, also known as Google+ Business Profiles , are launched later this month. To be alerted of when new best practices are posted, please subscribe to the Nonprofit Tech 2.0 e-Newsletter.

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Google Practice Profile Avatar 207

Nonprofit Tech for Good

DECEMBER 16, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. While embracing a comprehensive, long-term breaking news and crisis communications strategy is challenging for many nonprofits, all nonprofits, regardless of their size, can tap into the power of cause awareness days.

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Awareness Causes Social Media Mobile 268

Nonprofit Tech for Good

SEPTEMBER 28, 2017

Now entering its sixth year, #GivingTuesday is a global day of giving fueled by the power of social media. To register for future free webinars, please see the Nonprofit Tech for Good Webinar Schedule. Please note: Online donors most trust the.org (72%),edu (7%), and.ngo (6%) domains. Best Practice #4: Activate Your Networks.

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Social Media Practice Media NGO 261

Nonprofit Tech for Good

MAY 18, 2014

While many international NGO online directories do exist, the ability for international NGOs worldwide to accept online donations through the soon-to-be-launched .NGO based NGOs that has empowered online fundraising twenty years in the United States, but there is no equivalent on a global scale. Social sharing functionality.

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International NGO Database Avatar 215

Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Social Media Media Ning Social 246

Nonprofit Tech for Good

APRIL 18, 2011

The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Very useful to social media practitioners and bloggers.

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Fun Resource Stats Wikipedia 244

Nonprofit Tech for Good

AUGUST 24, 2011

The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. It must be downloaded and is available only to nonprofit organizations.

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Fun Resource Audio Stats 278

NetWits

DECEMBER 1, 2010

While the dogooder in me loves a great cause, I also relish the opportunity to learn more about online fundraising and why people give. So now that it’s over, I wanted to share some thoughts that might help you and your nonprofit. If you check out my page , you can see that the entire campaign was run online.

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Online Learning Fundraising Tips 201

Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. Though most nonprofits in the United States, Canada and the U.K. Social Media: Before You Get Started, Get Organized! Are you using social media primarily to raise money?

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Social Media Media Avatar Organization 223

Nonprofit Tech for Good

JANUARY 3, 2012

I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. Most nonprofit Thank You’s are still long, text-intensive messages which more often than not these days feel cumbersome and overwhelming to supporters.

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Social Media Media Management Social 248

Nonprofit Tech for Good

NOVEMBER 21, 2010

Who maintains your social media campaigns? I am a full-time employee of the Pancreatic Cancer Action Network, and as the Social Media Manager I manage all the social networking efforts for the organization. 1) Using Google Analytics to track referrals to www.pancan.org from social networking outlets. (2)

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Cancer Los Angeles Social Media Action 223

Nonprofit Tech for Good

JANUARY 14, 2013

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. Despite popular memes that social media is “Free!” ” we all know that is not the case.

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Social Media Management Media Social 245

Nonprofit Tech for Good

APRIL 11, 2016

That doesn’t mean your nonprofit needs to become regularly active on Snapchat, but you should be aware of its increasing popularity and lay a foundation in case your nonprofit does decide to prioritize Snapchat in the future. You’re nonprofit will need to be creative and embrace Snapchat style and aesthetics.

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Mobile Nonprofit Artist Social Media 100

Nonprofit Tech for Good

DECEMBER 3, 2020

This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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Facebook Practice Avatar Nonprofit 364

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2008

Wendy Harman, American Red Cross According to Wendy Harman, employees at the Red Cross were blocked from accessing social networking sites, like Facebook, from work. Is it 100% social media or does it include other online/Internet marketing? Officially, it's 100% social media. that are easy to grab and use.

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Social Network Site Network Disaster 52

Tech Soup

JULY 14, 2010

The webinar featured guest speaker Heather Mansfield , who has been helping nonprofits build online communities for more than ten years. is dynamic — blogs, wikis, and social networks that connect people in your community; Web 3.0 Heather began her presentation by differentiating between the different types of "web."

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Social Media Tips Media Social 66

Nonprofit Tech for Good

APRIL 5, 2021

This is the seventh post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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Practice Nonprofit Avatar Social Media 363

Nonprofit Tech for Good

SEPTEMBER 14, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. It’s estimated that by late 2014 or early 2015 the majority of adults will get their information from social networks rather than search engines and that social networks will become the primary source of referral traffic to your website and blog.

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Social Network Content Network Practice 276

Care2

OCTOBER 28, 2010

16 “Mobilizing your social network&# panel with this all-star lineup: Andres Glusman of Meetup.com , Justin Perkins of Care2 , George Weiner of DoSomething and Giselle Diaz Campagna of Free Speech TV. Tags: Nonprofit Events Online Marketing Online Organizing Social Networking.

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Mobile Greece Support Social Network 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2007

When I saw the title of this post, " I'm Engaged ," I thought he was talking about the report that The Network Centric Advocacy Blog mentions as a must-read for advocacy and communication staff called Activation Point. Social Network Fragmentation. Social network fragmentation? Social networking burnout?

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Social Network Nptech Tag Summary 50

Tech Soup

JULY 9, 2010

This blog post was penned by Evonne Heyning , who works with TechSoup's Nonprofit Commons in Second Life and Community teams. At NCVS we had an extra laptop available to allow newcomers to create their Second Life avatars and demonstrate how to work together as we welcomed a new volunteer youth social media tech Markese to the team.

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Learning New York City Second Life Americorp 58

Amy Sample Ward

JANUARY 7, 2010

Last month, I presented at the NCVO Foresight seminar: Changing ICT – what does it mean for your charity with a focus on the future of online revenue generation for nonprofit organizations. That’s not exactly the way business normally goes down offline. And it has real impact on the way organizations fundraise.

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Social Media Organization Media Fundraising 102