M+R
MARCH 11, 2024
Here are the four biggest takeaways: 1) Huge Results for the Humane Society of the United States: Gabby Green from HSUS shared her experience using Scout Quest data to reactivate a huge inactive file. We identified 230,000 people on their file who were clicking on emails for other groups but not for them. Direct Mail Targeting!
Allegiance Group
MAY 18, 2023
Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Reach top-funnel users with podcast & audio ads.
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Tech Soup
FEBRUARY 6, 2012
Human resources software can save you time, reduce paperwork, and help you get rid of paper HR files once and for all. offers built-in word processing, mail merge features, and safeguards to prevent duplicate records. Following on the heels of our Software to Build and Grow Your Nonprofit. Coordinate Your Staff and Office. Learn more.
Tech Soup
JUNE 9, 2015
Box is an online file sharing and collaboration tool. Litmos is compatible with numerous media types, including Microsoft Office, Flash, video, and audio. Little Green Light offers a mail-merge feature, which lets you create direct mail appeals seamlessly and keep track of responses alongside email appeals.
Care2
AUGUST 12, 2007
While traditional e-mail continues to be a successful tool, we have to prepare to supplement it with SMS, which is for all intents and purposes the mobile equivalent of e-mail, albeit shorter. But even e-mail is changing. Along with the increased use of SMS and mobile e-mail, people are sharing photos and video files.
Neon CRM
APRIL 28, 2023
Excel spreadsheets, email programs, basic online file storage, and other readily available tools can be used to communicate with donors and track payments. This includes all types of media like videos, audio files, and blog posts. Take a direct mail campaign for example. Consider the mail merge example from above.
DNL OmniMedia
AUGUST 25, 2021
You’ve certainly seen pieces praising the benefits of digital marketing and lamenting the shortcomings of direct mail (or vice versa). While you should incorporate more traditional media channels into your strategy, such as direct mail, we recommend creating a comprehensive digital marketing strategy as well. Social media networks.
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