Retention Strategies for Different Types of Donors from Year End
Qgiv
JANUARY 17, 2024
While we may have just closed another year’s chapter, the work is far from over. While acquisition should still be a part of a diversified fundraising strategy, if you want to reduce attrition, focus on retaining the support of those already in your donor file. Donor retention is a core component of a responsive fundraising strategy.
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