Should you continue to host hybrid or virtual events in a post-pandemic world?
Association Analytics
APRIL 4, 2022
Look at your registration data to identify patterns or trends that exist. They may want to deliver content to this audience and be happy to pay for the right to do so. You can still generate revenue but the audience doesn’t pay to attend. 2020 and 2021 are not true representations of typical behavior and would skew your model.
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