Maximize Holidays to Expand Your Nonprofit Audience
NonProfit PRO
MARCH 6, 2024
Here's how to use holidays to connect with a broader audience. Holidays evoke emotion, while nonprofit campaigns use emotion to drive action.
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NonProfit PRO
DECEMBER 6, 2021
Segmentation is about talking to different audiences in different ways, depending on who they are and how they might be interested in your cause. Email communications are most effective when you personalize the message, information and asks based on what you know about the audience.
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Nonprofit Tech for Good
JANUARY 29, 2024
Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. The landscape of nonprofit fundraising has changed dramatically in 2024. Imagine your nonprofit’s social media fundraising strategy as planning a trip to a new country. Make eye contact with your audience.
NonProfit PRO
AUGUST 4, 2021
Let’s walk through how you can use Facebook — specifically, Facebook Challenges and Messenger — as a tool to engage new audiences and raise your relationships (and revenue!) in 2021 and beyond. Facebook Challenges open the door for engagement with new supporters and Messenger seals the deal. Let’s dive in to explore both.
Nonprofit Tech for Good
DECEMBER 2, 2023
By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. December is an important month for nonprofit fundraisers. Fundraisers can receive helpful cues from these intelligent tools.
NonProfit PRO
AUGUST 7, 2023
Social media has transformed the fundraising landscape for nonprofits, providing opportunities for organizations to connect, engage, and rally support from their audience. Here’s how you can optimize your digital marketing efforts this giving season.
Nonprofit Tech for Good
JUNE 4, 2022
Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. That brings us to the state of nonprofit fundraising today. For a clearer picture of the sector, let’s look at some of the best nonprofit fundraising methods out there — encompassing a range of old and new methods.
DonorDock
APRIL 15, 2024
Elevate your fundraising game with donor-centric strategies. Check out four practical ways to personalize donation appeals and connect with your audience.]
Nonprofit Tech for Good
NOVEMBER 5, 2022
By Jennifer Wemhoff , Communications Manager at GolfStatus.org – the leading event management platform for golf fundraisers. When it comes to fundraising events, one of the biggest lessons learned from the pandemic years is the unique value of golf fundraisers. 1) Golf’s Popularity Will Remain Above Pre-Pandemic Levels.
Bloomerang
AUGUST 3, 2023
It’s important for nonprofit leaders to learn how to incorporate fair and good fundraising best practices when connecting with diverse audiences. The post Q&A: Fundraising Best Practices When Connecting With Diverse Audiences appeared first on Bloomerang. What other DEI-related questions do you have?
NonProfit PRO
MARCH 7, 2024
When connecting with your audience, remember millennials and Gen Zers make up most of the population. Gamifying outreach can engage them.
Nonprofit Tech for Good
AUGUST 6, 2023
The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters.
CauseVox
MARCH 1, 2024
Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Social media platforms : help us gauge who and what our audience is engaging with. Why Do Donor Personas Matter? Add a little incentive!
Nonprofit Tech for Good
JUNE 20, 2022
Eventgroove doesn’t advertise or publicly list fundraisers, meaning organizers control the audience. The truth is that the majority of an organization’s audience believes in the cause and wants to support it. Benefits of Sweepstakes Fundraisers vs. Raffles. Sweepstakes fundraisers are scalable because of their legality.
Nonprofit Tech for Good
FEBRUARY 17, 2022
Here are 4 tips to help you plan a successful massive fundraising event. Understand Your Audience. Your data also has the potential to help you better understand how to reward and recognize top fundraisers and volunteers and plan your daily work. What does “mission accomplished” look like, exactly? Focus on Experience.
Nonprofit Tech for Good
SEPTEMBER 16, 2021
As summer fades into fall, end-of-year fundraising season is top-of-mind for nonprofits. With so much to keep track of, it can be hard to know where to start aligning your communications so your fundraising initiatives are successful and support your brand. Review your end-of-year fundraising goals, but think deeper.
Nonprofit Tech for Good
MARCH 11, 2023
By Jennifer Wemhoff , Communications Manager at GolfStatus.org – the leading event management platform for golf fundraisers. Golf’s fundraising power is massive—the sport raises nearly $4 billion for charity annually. How Technology Helps: The right management platform will have fundraising tools baked right in.
Candid
APRIL 13, 2023
This hypothetical scenario begs the question: How can you inspire and captivate audiences, regardless of where they discover your organization? At the core of this type of platform-agnostic engagement is a well-crafted story that informs, inspires, and catalyzes audiences to support your organization.
Nonprofit Tech for Good
JULY 2, 2020
Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. Here are four strategies your nonprofit should keep in mind when using Instagram for fundraising: 1. These posts provide both an emotional connection for the audience and a material demonstration of the impact the nonprofit’s work is having.
NonProfit PRO
AUGUST 29, 2022
In this edition, we talk about peer-to-peer or P2P fundraising. From exposing your nonprofit to new audiences, expanding your donor base, engaging your loyal donors, and of course, raising money for your cause, peer-to-peer is a valuable, highly effective strategy.
Nonprofit Tech for Good
AUGUST 27, 2023
By Jennifer Wemhoff , Communications Manager at GolfStatus – the leading event management platform for golf fundraisers. So whether you’re planning your first golf tournament or your fiftieth, here are seven ways tournament management tech can upgrade and improve your golf fundraiser. Golf has a ton of giving power.
NonProfit PRO
JUNE 8, 2022
The right story told the right way has the power to break through the noise and make a connection with your audience that leads to action. We break down storytelling best practices and teach you how to apply them to boost your online fundraising. Great storytelling doesn't have to be difficult.
Greater Giving
MARCH 25, 2024
How to make sure you have the right fundraising auction item descriptions to entice your guests to bid on them. Auctions are a popular event for nonprofits to put on their fundraising calendars , whether hosted as a standalone affair or part of a larger function, such as a charity gala. But how do you write a great description?
Achieve
AUGUST 12, 2021
The real power behind appealing to this age group with your peer-to-peer fundraisers lies in the fact that they’re tech-savvy, have connections with like-minded individuals, and are willing to put in the work to help worthy causes succeed. . a thorough fundraising strategy. rooted in proven best practices. As of 2019, 90.4%
Nonprofit Tech for Good
APRIL 2, 2023
While ChatGPT may be all the buzz, have you considered how it and other artificial intelligence tools could enhance your fundraising efforts ? For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising.
Nonprofit Tech for Good
FEBRUARY 5, 2023
By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Peer-to-peer fundraising is a great way to engage your existing supporters and get them to fundraise on your behalf. That’s right!
Nonprofit Tech for Good
APRIL 3, 2022
Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.).
M+R
AUGUST 14, 2023
Focused on audience and message research, M+R’s Gwen McGarry will moderate a panel featuring smart colleagues Nehal Mahmoud, Amanda Person, and Laurin Gonzalez as they share super interesting and useful findings from all kinds of usability, creative, survey, and focus group research over the last year or so! Read time: 3 minutes ICYMI!
Nonprofit Tech for Good
SEPTEMBER 8, 2022
If your nonprofit is thinking about planning a golf fundraiser in 2023—whether it’s a brand new event or an established tournament—there are a few simple steps to take right now to make sure your outing is set up for success. The right technology tools are key to easy planning and successful execution of a golf fundraiser.
NonProfit PRO
JANUARY 18, 2022
The right story told the right way has the power to break through the noise and make a connection with your audience that leads to action. We’ll break down storytelling best practices and teach you how to apply them to boost your online fundraising. Great storytelling doesn't have to be difficult.
The Fundraising Authority
NOVEMBER 1, 2022
Uncover the Benefits of Maps for Nonprofit Fundraising. Our audience is no longer taking our word for it. Maps can be used to illustrate the work of a nonprofit, the areas they serve, and the impact of their fundraising efforts. Maps can be a powerful tool for illustrating the impact of fundraising efforts.
Nonprofit Tech for Good
JULY 4, 2021
By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Those aboard the online fundraising train tend to not look back. Even if you’re confident that online fundraising is the right direction, it’s hard to know how and where to get started.
Allegiance Group
APRIL 15, 2024
Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. Direct mail fundraising can also feel more personal for donors, especially when your messaging aligns with their preferences. Top Direct Mail Fundraising FAQs What is direct mail fundraising? Let’s get started! Contact Us!
Nonprofit Tech for Good
SEPTEMBER 17, 2022
Ask any nonprofit fundraiser if he or she wants to increase the results of their fundraising efforts and you’ll get a resounding “yes”! The answer is in understanding your goal and audience, and then matching your pitch to the prospect. The next question, of course, is how? In other words, you create donor journeys. .
Candid
APRIL 2, 2024
Grassroots organizations provide vital services to local communities, yet they struggle to compete for grants against large national nonprofits that can leverage robust development teams, considerable fundraising experience, and established relationships with grantmakers. Here are some steps to get started.
Nonprofit Tech for Good
MARCH 26, 2020
The rise of the livestream, combined with the growing popularity and widespread appeal of video games, has created an attractive new opportunity for charities — gaming fundraisers. These events are an exciting new kind of fundraiser in which gamers raise money for charity by livestreaming themselves playing video games. million for St.
Nonprofits Source
APRIL 15, 2024
However, if no one knows that your event is taking place, you won’t be able to achieve a high turnout or meet your fundraising goals. By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach. Peer-to-peer engagement.
Bloomerang
MARCH 26, 2024
When you’re a busy fundraising professional, it might seem like you’re jumping from one campaign to the next. However, I encourage you to take some time to analyze your online fundraising campaigns to optimize your overall fundraising results. It seems often easiest to “rinse and repeat” last year’s campaigns. Access your data.
Top Nonprofits
FEBRUARY 16, 2022
Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action. It’s the ultimate marketing and fundraising idea rolled into one! Encourage supporters to get in on the action and sell your t-shirts on your behalf with peer-to-peer fundraising.
sgEngage
MARCH 18, 2022
Fundraising dipped or was otherwise diverted to organizations with an immediate need, such as those responding to COVID-related missions. . Because of this, Komen’s Facebook fundraising revenue was down 40% at the outset of COVID-19. . Komen sought out ways to connect with new supporters and grow its fundraising base. .
Greater Giving
MARCH 22, 2024
We are in the season of renewal, and it’s the perfect time for nonprofit leaders to re-evaluate their fundraising strategies for spring. To stay ahead of the curve and maximize your fundraising success, consider these four ways to refresh your approach for the new season: 1.
Greater Giving
FEBRUARY 16, 2023
The Camp Rosenbaum Fund included a virtual audience in their live event for this one important reason. An event with a virtual audience option means that people you want to reach, no matter where they are, can participate. In fundraising, not all the costs or benefits come in the form of dollars.
Blue Avocado
FEBRUARY 6, 2023
10 concepts that both public speaking and fundraising have in common: Goal setting, knowing your audience, visualizing success, and paying attention to the details. The post Fundraising and Public Speaking appeared first on Blue Avocado.
Bloomerang
JANUARY 25, 2024
In today’s fast-paced and economically uncertain world, nonprofit organizations (NPOs) face the critical task of fundraising effectively. Generosity unlocks the funds needed to propel your mission forward, and finding donors with both the wealth and generosity to give is critical to fundraising success. you’ve got a lot of competition.
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