Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. For the example below, we’ll be building out a sample Facebook Live co-branded series. Phase 2: Content, Cost & Creation. Hard Costs: .

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Nonprofit Tech for Good

MARCH 17, 2020

Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . 3) Understand Facebook Ad objectives.

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Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. The platform, however, is different than Facebook or Twitter. Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively. Build a Content Strategy.

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Nonprofit Tech for Good

OCTOBER 25, 2019

His work is focused on nonprofits, advocacy, and public affairs. Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. Additionally, Facebook has made both creating and donating to Fundraisers a highly streamlined process.

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TechImpact

AUGUST 26, 2014

We know our audiences are out there on social media. Marketers from the nonprofit sector and the for-profit sector alike are attempting to harness the power of social media to connect with these audiences. And what’s this I hear about teens leaving Facebook for other social networks, is this true?

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Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits. LinkedIn Pages.

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Nonprofit Tech for Good

FEBRUARY 14, 2019

His work is focused on nonprofits, advocacy, and public affairs. Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. 2) Identify your target audience. To create an audience of all your page fans, start by setting the audience location as “Worldwide.”.

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Volunteer Hub

JANUARY 3, 2022

Facebook Live has become a go-to fundraising tool for many nonprofit organizations raising money amid COVID-19. Over the past few years, Facebook has added several new features to their social media platform that can greatly benefit nonprofits in both recruiting volunteers and promoting fundraising opportunities.

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Nonprofit Tech for Good

FEBRUARY 28, 2021

It’s no secret that corporate donors are invaluable partners for nonprofits. It can be tough to know how to move forward since your donors have different communication goals than your nonprofit. Feeding America is the second-largest nonprofit in the United States.

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Top Nonprofits

FEBRUARY 16, 2022

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action.

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Get Fully Funded

JUNE 1, 2021

Facebook fundraising makes it easy for supporters to show their support of your mission with a quick donation. It is easy to post a link to a crowdfunding platform or to your website’s donation page, but letting supporters give directly through Facebook makes it even easier to capture impulse donors. So what’s the catch?

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Bloomerang

MAY 30, 2023

is a question every nonprofit asks at some point. Most nonprofits use a combination of in-person events, physical outreach, and some form of digital presence to attract and build relationships with supporters. What content would you be interested in subscribing to? “How do we get more donors?” And for good reason.

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Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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Nonprofits Source

JUNE 5, 2023

Thanks to the widespread popularity of social media, it has become easier for nonprofits to get in front of individuals who are willing and eager to help. Across the world, 18% of donors have given through Facebook fundraising tools, with 88% of them indicating that they are likely to give through the platform in the future.

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Nonprofit Tech for Good

MAY 13, 2022

With many ongoing marketing initiatives, whenever you see a boost in performance, it is fair to be wondering: was it that Facebook post that did really well, or are they all coming from the petition you’re running? . Maybe they heard about you on Facebook, or they signed a petition and you sent them an email. Medium (utm_medium).

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Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy.

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Whole Whale

JANUARY 22, 2023

At this point in the digital age, we all know how to make a Facebook profile (heck, you’ve probably been on Facebook for so long, you don’t even remember making your profile anymore). However, many of us are less familiar with the process of creating Facebook Pages , or have never been faced with the need to make one.

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Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. What is a good social media strategy for nonprofits?

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Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. For nonprofits, a well-executed pop-up can increase engagement, procure donations, and build email lists that can foster long-term relationships with potential activists or donors.

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Nonprofit Tech for Good

APRIL 13, 2020

By Erin Booker , Head of Content at Funraise , a fundraising platform built for fundraisers by fundraisers with 20+ third-party integrations. We’ve talked a lot recently about taking your nonprofit’s fundraising strategy digital. It’s time to talk integrations, nonprofit friend. 1) Facebook Fundraising.

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VisionLink

JUNE 19, 2012

Is your nonprofit looking for ways to improve your website and increase traffic? Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Don’t know how to reach out to your audience?

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NonProfit Hub

APRIL 17, 2024

An effective nonprofit blog is an indispensable marketing tool. The best blogs engage audiences by making personal connections with readers and sharing insider mission information. Align content to your target audience’s interests. To understand your audience’s interests, create audience personas.

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Top Nonprofits

JANUARY 14, 2022

However, although you engage with it every day, we’d guess that your nonprofit isn’t using the platforms and their fundraising tools to the fullest extent. The truth is that social fundraising has come a long way from the standard “Donate” button featured on profiles and Facebook fundraisers. Introduction to Facebook Challenges.

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Media Cause

FEBRUARY 28, 2022

If your nonprofit organization is struggling to share your message with your various audiences, you’re not alone. Are you looking to talk to your existing audience, or expand to new folks? But with a little bit of structure and curiosity, it becomes a lot easier to learn and iterate to better connect with your audience. .

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 12, 2018

And the one great thing about social media, particularly Facebook, is that you get to hear from many people wishing you a happy day because the platform alerts them. ” Some worry that this shift will create an even more pervasive “filter bubble,” where people only see content that reinforces their own opinions and views. .”

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Nonprofit Tech for Good

DECEMBER 8, 2021

Plain language is communication your audience can understand the first time they read or hear it. Plain Language Resources: Big Duck’s Plain Language for Nonprofits. They focus your nonprofit on tracking and reporting impact which is essential for fundraising success. Resource: How to Write a Nonprofit Impact Report.

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Bloomerang

AUGUST 10, 2021

If you’re looking to raise more money and awareness at your next event, consider incorporating Facebook Fundraisers as a part of your fundraising efforts. Facebook makes donating easy for its users, and you can exponentially increase the funds raised at the event by encouraging your guests to share the fundraiser on their personal page.

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NetWits

MARCH 11, 2012

Yesterday we talked about the importance of content marketing for nonprofits. Create content that attracts the audience you’re targeting with the goal of getting them to interact with you. Here are 5 nonprofit content marketing examples. Now that’s content marketing in action!

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TechImpact

JUNE 18, 2014

Chances are good that without volunteers, your nonprofit does not function. As a result, nonprofits and volunteers alike are turning to the internet to find, and fill, volunteer opportunities. Content marketing is a team effort, and the weight does not have to be shouldered alone. Image courtesy of The Cause Project.

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Nonprofit Tech for Good

MAY 8, 2020

Nonprofits must similarly align with their internal and external stakeholders around a mission, and storytelling is just as essential to that form of engagement. There are numerous challenges to be overcome when a nonprofit seeks to use digital channels to engage with its stakeholders, including the following: Prevalence of fraud.

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Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

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TechImpact

JUNE 24, 2014

There’s so much talk over where a nonprofit’s audience is online, and where a nonprofit needs to be concentrating their social media marketing efforts. But with over 2 billion users, everyone’s audience is on Facebook. Here are 5 ways your nonprofit can start to increase its reach starting today.

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Bloomerang

JANUARY 21, 2022

In today’s media environment where and how you communicate to your audiences is always changing. Staying up-to-date on the latest trends can help you expand your nonprofit marketing and achieve your goals in new ways. Here are some exciting trends and opportunities worth exploring in 2022 to expand your nonprofit marketing reach.

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Nonprofit Tech for Good

FEBRUARY 5, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. But did you know it’s also a great way to acquire new donors for your nonprofit? That’s right! Want to go the extra mile?

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Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. What Is Social SEO and Why Is It Important for Your Nonprofit? This is done through “boosting” organic content or creating individual ads themselves.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

Post consistent content that your audience loves and your social media will be successful. But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. In early July, Facebook announced that it will include mobile data. Is it that simple?

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sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

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