The Modern Nonprofit

MAY 4, 2021

An effective social media presence is dependent on a well-thought-out strategy that involves knowing your target audience, maintaining a defined and positive voice across platforms, providing compelling content, and consistently engaging with and responding to followers and their feedback. Know Your Audience. billion users.

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Social Media Strategy Media Social 111

Bloomerang

JANUARY 25, 2024

Segment donor audiences for communications that will land With more than 1.8 If you aren’t communicating the right things to the right donor audiences, you won’t see much in the way of results. One of the most important factors when sending communications to your donors is understanding the intended audience for that specific message.

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Guide Fundraising Retention Nonprofit 85

NTEN

JULY 6, 2011

Read comments carefully and be sure to have the author/poster/someone from your organization answer questions. You don’t want to monopolize the conversation, but keep an eye on the comments and pop in when the time’s right. Send them the post ahead of time, so they’re well prepared to make a real value-add comment.

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Comment Tips Contest Facebook 89

Nonprofits Source

NOVEMBER 7, 2023

If someone was scrolling through their social media account and came across a post from your nonprofit, would they like, comment, or share it? Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Let’s dive in! What should you post?

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Social Media Media Build Social 52

Candid

JANUARY 30, 2023

For example, is there an issue with or aspect of your current branding that needs to be addressed to better connect with the hearts and minds of your audience? Or maybe you’ve heard comments from a board member or supporter that elements of your brand no longer align with your current mission and values.

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Nonprofit Audience Library Research 119

Media Cause

APRIL 2, 2021

This process will allow you to learn about your audience, gain feedback through conversations, provide support to your community when needed, and build one-on-one (or one-to-many) relationships on social media. Below are some foundational steps to building your community management strategy: Know your audience. Censor when appropriate.

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Social Media Community Management Media 52

sgEngage

JULY 18, 2023

By liking, commenting, reposting, or sharing, you and your followers can keep a conversation going across your networks. Repost and comment to keep the hashtag at the top of your followers’ timeline, building a community around your event. Sound familiar?

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Hype Fundraising Social Media Platform 75

DNL OmniMedia

JANUARY 17, 2024

They are great networking opportunities and can suit many kinds of events, audiences, and causes. Understand your audience When planning your marketing strategy, it’s helpful to start with the end in mind—who are you trying to reach? Demographics. Previous engagement. Sponsor connections.

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Media Cause

OCTOBER 11, 2023

However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. Keep in mind that this feature is currently in beta testing, so it may still be a little buggy. Nonprofit organizations use social media to raise awareness and gain donors.

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Marketing Fundraising Social Media Video 59

EveryAction

JANUARY 25, 2023

Then stay at the top of their minds by liking and commenting on their posts, or even sharing their posts with your network. Create a list of the top 10 LinkedIn profiles, saving links directly to the Activity section of their profile where you can quickly see which conversations they are joining and what they are posting about.

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Support Build Linkedin Newsletter 220

Greater Giving

NOVEMBER 27, 2023

Note: Keep in mind that most states regulate or even may prohibit tickets sales. Customized Packages: Create themed prize packages tailored to your audience, such as a spa day, gourmet food basket, or a fitness retreat. Drop your thoughts in the comments below! Share your success story We want to hear from you!

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Practice Tips Captivate Flash 52

M+R

JULY 10, 2023

Instead editing is, or should be, a collaboration — where multiple perspectives combine to shape content so that it can better connect with audiences. Before anything else, make sure you understand who your audience is, and what the goal of your message is — whether that is revenue, petition signatures, clicks, education, or anything else.

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Guidelines Audience Language Content 88

Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2012

Note from Beth: Facebook Groups can be used to help build communities and for deeper engagement and learning with your audience or peers. I recently wrote a book review on our blog and a member of the Book Club commented, “we should do a Book Club for this one too!” In fact, it was great.

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Group Facebook Audience Chapter 113

NTEN

OCTOBER 8, 2010

With that in mind, the AIDS.gov team compiled some advice about what it takes to use Twitter effectively to engage with our audiences. Here are some of things we keep in mind as we plan our new media activities: Be consistent. Many of the lessons apply across new media tools. Plan ahead. Make it personal.

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Audience Twitter Flickr NTEN 76

Byte Technology

NOVEMBER 29, 2016

And remember this important tenet: many expert bloggers look at their work as a mix between art and science: the right words can get you started, but if you aren’t applying a good bit of logic to your target audience it may all be for nothing. Here are some important tips to keep in mind when cranking out content that people want to read.

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Content Create Tips Blogger 100

Bloomerang

SEPTEMBER 10, 2021

The two most important things to consider when planning an event are: 1) what would appeal to your audience and 2) how can you make it as immersive an experience as possible? Who is your audience: major donors, mid-level donors, prospects, board members, media, stakeholders, etc.? What would appeal the most to your audience? .

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Donor Audience Fun Script 111

Media Cause

FEBRUARY 12, 2024

Paid social is, in simple terms, paid advertising that takes place on platforms like Facebook, Instagram, X (formerly Twitter), YouTube, etc with specific targetted audiences in mind. 2 Audience Engagement: Getting the hang of Social SEO is all about creating content that clicks with your audience.

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Nonprofit Tech for Good

APRIL 3, 2022

The list created by Sean Kosofsky of Mind the Gap Consulting can be used by an executive director, board chair, or any individual board member to consider their contribution to your organization’s financial health. Stay in regular contact with newsrooms and pitch stories to help the organization reach a larger audience. Prospecting.

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Fundraising Mail Law Donation 347

Classy

JUNE 8, 2021

Or, if you’re looking to attract a more senior audience, you might target members based on factors like job seniority, job title, and years of experience. . Identify and Connect With Like-Minded People. Since LinkedIn is built around a professional audience, members are scrolling through their feed looking for professional content.

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Linkedin Nonprofit Search Hosting 121

sgEngage

OCTOBER 11, 2023

If you’re like every nonprofit on the planet, you’ve got one thing on your mind: acquiring new donors! You don’t have to be in a rut, relying on data only to identify email blast audiences or simply for major donor prospecting work. It can be even more challenging when you’ve hit a wall in your acquisition efforts.

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Donor Social Media Websites Content 85

sgEngage

APRIL 10, 2023

In this article, we’ll go over each of these tips in detail so you can better engage your school’s donor base: Intentionally target your audience. Intentionally target your audience The first step to engaging with your supporters is to define exactly who your audience is. Choose a fundraiser that educates students.

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Donor Community Tips Fundraising 78

AccelEvents

OCTOBER 28, 2020

A hybrid event combines a live event with a virtual one by including digital elements and a remote audience. Including a remote audience allows event planners and organizers to minimize in-person attendees in line with local guidelines without sacrificing ticket sales and revenues. . Leverage Speakers and Exhibitors.

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Forum One

JANUARY 19, 2023

Your website, in many cases, is the entry point for the majority of your audiences. This global ecosystem serves as the digital brand and voice of your organization, as well as the main source of knowledge about the programs and issues you work on, and the audience you are reaching. Who are the audiences you are looking to target?

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Websites Change Management Digital Government 60

Byte Technology

JANUARY 12, 2017

But it’s important nonetheless: when you generate content based on trending topics you can be assured that said topics are already on reader’s minds, and speaking to these topics can really help you build a loyal following and assist you in honing in on your target audience. Comment Sections.

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WordPress Trend Reddit Blogger 100

Nonprofits Source

SEPTEMBER 27, 2023

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. Don’t just tell your audience what you do—show them the impact of your work. However, running a successful animal-related nonprofit goes beyond compassion alone.

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Marketing Tips Influence Nonprofit 52

Qgiv

JULY 21, 2022

LinkedIn is a great resource for nonprofits because of its audience. However, it’s important to keep in mind that LinkedIn is not just any other social media page. LinkedIn is a platform focused on professional networking and growth, so you need to be mindful of LinkedIn’s audience when creating content to post on the platform.

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Linkedin Social Media Practice Media 52

Classy

JULY 26, 2021

This national holiday offers nonprofits the opportunity to: Spread awareness of their impact to new audiences. Craft a powerful caption with descriptive language, and consider asking donors to leave a comment with a few reasons why they support your organization. Thank existing donors for their loyal support. A Day to Celebrate.

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National Donor Nonprofit Celebrate 105

Qgiv

JANUARY 12, 2023

And beyond that, you can expand your reach to find even more like-minded people who would resonate with your mission and be interested in supporting your organization. Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results.

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Social Media Strategy Media Donor 52

Qgiv

SEPTEMBER 8, 2021

A convenient way to engage with your participants is to ask them to watch a livestream and comment/like the content. You record a video in real-time and your event participants can send comments, hearts, and likes in response. Think of television shows offering audience participation. Facebook Live is a great solution for this.

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Virtual Hosting Tips Amazon 98

NetWits

JULY 27, 2012

With that in mind we thought we’d share a few suggestions for getting visitors to subscribe to your email list: 1. If you have a link to your Facebook and Twitter at the top of your homepage and your listserve at the bottom, it implies that you prefer to interact with your audience on your social media sites.

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email Build Listserv Museum 266

NonProfit Hub

NOVEMBER 15, 2019

As we reach the end of 2019, reflections and evaluations are at the forefront of everyone’s minds. As the new year inches closer, keep these tips in mind. Each brand has a target audience. So how can you shape your brand to appeal to a new target audience while still keeping your current donors?

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Donor Mind Audience Channel 58

AccelEvents

AUGUST 25, 2020

They provide access to a wider audience, can allow for more diverse content, can create better sponsorship opportunities, keep attendees safe from coronavirus risks, and provide a much greater return on investment. Some people in your target audience will not immediately see the networking opportunities contained in your virtual event.

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Get Fully Funded

NOVEMBER 14, 2022

Why You Need a Good Story Strong, effective storytelling for nonprofits can accomplish lots of good things: Connects your audience to those you serve. Allows your audience get to know you a little better through the stories you tell. Your audience can’t connect strongly with just a bunch of words on a screen.

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Storytelling Fund Raise Music 139

The Modern Nonprofit

JANUARY 25, 2022

It’s important to consider your audience as well as the different use capabilities of each network when it comes to deciding which kinds of accounts to maintain. Keep in mind good storytelling techniques. Share your knowledge with our community in the comments! Already a social media guru?

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Social Media Platform Media Social 98

Greater Giving

MAY 25, 2022

From board members to newsletter subscribers to volunteers to former donors, your database contains a heterogeneous audience with different interests and needs. You’ll quickly learn that you likely have more than one audience and must address their specific needs with targeted marketing that adjusts for both content and channel.

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ROI Marketing Strategy Sponsor 81

Candid

DECEMBER 19, 2022

Every year, Spotify releases Spotify Wrapped —a year-end roundup of the top music that its tunes-loving audience listened to that year. Speaking of identifying people and organizations that care about your cause, this blog addresses a topic on many nonprofit professionals’ minds. by Melissa Pulis of Candid.

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AccelEvents

OCTOBER 19, 2020

To help you get started, we’ve put together this short guide to security measures for hybrid events: Security Considerations Event Planners Need to Keep in Mind. Be mindful that this type of filter is not meant to be discriminatory. It is to look out for potentially malicious actors or spammers. .

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