The Importance of the Thank You: Creating an Attitude of Gratitude
NonProfit Hub
FEBRUARY 12, 2018
We need to foster an attitude of gratitude and create a culture of thanking our donors. To create an attitude of gratitude , consider the good ole’ fashioned 5Ws and an H: Who is involved in each step of the thank you process? Produce a quick-and-easy thanks video that highlights program participants and send it out via email.
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