Remove Attitude Remove Audience Remove Measure Remove Storytelling
article thumbnail

How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

Additionally, audiences are likely to open and engage with direct mail. Direct mail reaches different audiences. The first step in creating any marketing campaign is to conduct preliminary research that investigates and explores data about your organization’s current audience and past campaigns. Research and exploration.

Mail 52
article thumbnail

Spotlight: The Forum One Strategy Team

Forum One

Our strategic communications team develops content strategies, storytelling strategies, and press outreach to ensure clients are communicating with impact. Branding: The storytelling of strategic communications continues through branding. Team members also bring a passion for the mission.

Team 46
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Narrative Change Strategy

Forum One

Who are the messengers and storytellers that can most effectively deliver these messages and move this narrative? Internal monitoring will be an ongoing process to identify narratives that have been used and to measure how well the narrative is moving in the public space in various channels.

Change 46
article thumbnail

The Idea of Doing Good is Popular?—?Truly Acting for Good Is Another Thing

Achieve

Research tells us that the attitude towards giving, serving and using one’s talents to help others is a noble and desired idea. If we have made it easier to act, and we have a population inclined to do something good for others, then why do we struggle today to activate an audience and sustain them for longer interest in an issue?

Ideas 52
article thumbnail

25 SMART Social Media Objectives

Beth's Blog: How Nonprofits Can Use Social Media

SMART Objectives are specific, measurable, attainable, relevant, and timely objectives. The Aspen Institute’s Nonprofit Advocacy Campaign guide points out they come in three flavors: Tactical: Tools and Techniques. It is also important to think about what specific metrics are needed to measure along the way.

article thumbnail

The Ultimate Online Fundraising: Guide + 10 Top Ideas

Bloomerang

Organizations that invest in PCI-compliant online fundraising solutions can take proper cybersecurity measures to ensure that their online donation process is secure. This is also the time to create marketing materials for each segment of your nonprofit audience. Make secure donations.

Ideas 97
article thumbnail

20 Incredibly Easy Online Fundraising Ideas and Expert Tips

Bloomerang

Organizations that invest in PCI-compliant online fundraising solutions can take proper cybersecurity measures to ensure that their online donation process is secure. This is also the time to create marketing materials for each segment of your nonprofit audience. Make secure donations.

Ideas 81