Eric Jacobsen Blog

JULY 20, 2021

Accomplished leadership and executive coaches Bill Berman and George Bradt have discovered over the past 30 years that: People lose their ability to influence others and impact the organizations they work at because they are not focused on the most essential, mission-critical business and cultural priorities of the organization.

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Organization Influence Chapter Culture 98

EveryAction

JANUARY 25, 2023

To take it a step further, consider partnering with an influencer. Influencers come in all shapes and sizes; they can be board members, celebrities, or even politicians. Having an influencer advocate on behalf of your organization provides a stamp of credibility and allows you to catch on with their audience.

Volunteer 209

Volunteer Free Donor Grant 209

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off.

Advice 98

Advice Social Media Media Meme 98

Get Fully Funded

NOVEMBER 6, 2023

Getting Attention suggests outlining these important elements in a plan that accounts for: Detailed campaign goals and key performance indicators (KPIs). Get nonprofit influencers on board. Still, you can take your efforts to the next level by leveraging popular nonprofit personalities, also known as influencers.

Marketing 52

Marketing Strategy Influence Social Media 52

Get Fully Funded

NOVEMBER 2, 2023

Getting Attention suggests outlining these important elements in a plan that accounts for: Detailed campaign goals and key performance indicators (KPIs). Get nonprofit influencers on board. Still, you can take your efforts to the next level by leveraging popular nonprofit personalities, also known as influencers.

Marketing 52

Marketing Strategy Influence Social Media 52

Nonprofits Source

SEPTEMBER 27, 2023

Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy. For instance, a rescue group might say, “Puppies like Luna are often found on the streets, emaciated and in dire need of medical attention. Problem solve. Show impact and results.

Marketing 52

Marketing Tips Influence Nonprofit 52

Eric Jacobsen Blog

FEBRUARY 2, 2024

It also gives increased attention to embedding equity, empathy, and anti-racism in the inclusive leader framework,” shares Brown. Advocate – where you leverage your power and influence to propel change. Aware – where you learn more about the concept of privilege and understand better that the playing field is not level for everyone.

Pledge 91

Pledge Instruction Instructional Leadership 91

.orgSource

JANUARY 14, 2024

But by paying close attention to your team’s emotions and behavior, you will improve your ability to put staffers in the right seats and keep them engaged and motivated. Of course, it’s important to consider skills. Here’s an illustration of this idea from my experience.

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Team People Build Culture 221

Nonprofit Tech for Good

JUNE 26, 2017

years. [ Influence Central ]. Influence Central ]. Gen Zs have an average attention span of 8 seconds as compared to the 12 second attention span of millennials. Gen Zs have an average attention span of 8 seconds as compared to the 12 second attention span of millennials. Global Web Index ]. MediaKix ].

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YouTube Social Media United States Global 272

.orgSource

AUGUST 28, 2023

Influencers are not necessarily thought leaders. In a YouTube world thought leaders command attention. So, this exercise is also a marketing tool. Evaluate Expertise Who exactly are the members of your new brain trust and where will you find them? First, let’s make this distinction. You are looking for experts.

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YouTube Industry Leadership Podcast 221

.orgSource

NOVEMBER 7, 2023

Both participants must be aware of context, or unspoken emotional dynamics and backstory, that might influence the outcome.” But we also paid special attention to looking after each other. “To Understanding your co-workers’ preferred styles for interaction is another strategy that turns bumpy communications into superhighways.

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Virtual Lesson Experiment Learning 251

Media Cause

SEPTEMBER 1, 2022

Platforms are investing in brand/influencer collaboration. An influencer brings a human face to your brand and can be used to leverage their existing relationships and loyal audience base. While this can be intimidating, micro-influencers are often an excellent resource for nonprofits.

Social Media 52

Social Media Trend Media Social 52

EveryAction

MAY 30, 2023

Using social share tracking can help you identify the supporters most excited to use their social media profiles to promote your actions, so that you can build deeper relationships with the influencers on your list. Petitions Looking for an easy way to get people in the door for advocacy work?

Virtual 163

Virtual Advocacy Channel Mobile 163

Bloomerang

OCTOBER 28, 2023

Let’s explore strategies to maximize the potential of fundraising events to both retain your loyal donors and capture their friends’ attention and support. Collaborate with influencers: Partner with social media influencers or advocates who align with your cause.

Network 81

Network Donor Fundraising Registration 81

Association Analytics

AUGUST 14, 2023

AI has garnered a lot of global and national attention across most industries in recent months. With no real sign of AI slowing down or fading away, it’s worth taking the time now to prepare your association for the impact and influence AI will have on your members and employees.

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Associations San Diego Las Vegas North Carolina 317

EveryAction

JUNE 21, 2023

While there’s often increased attention on issues affecting the community during Pride month, meaningful and lasting change happens when advocacy happens year-round. Legislative advocacy and lobbying Legislative advocacy happens when someone contacts lawmakers with the goal of influencing legislation.

Advocacy 199

Advocacy Generation Strategy Awareness 199

EveryAction

JANUARY 25, 2023

It’s where chief executives can embrace the role of chief influencer. Rather than replying to their posts with prefilled responses, which can feel a bit robotic, take the time to write something personal that shows you are paying attention and care about their perspectives.

Build 220

Build Support Linkedin Newsletter 220

EveryAction

JANUARY 11, 2023

These volunteers are mostly your lowest level advocates who might help you fill up a lawmaker’s inbox or gain some attention on social media during critical parts of your campaign. Establishing that relationship between your volunteer and the lawmaker will be at the core of your ability to influence that lawmaker in the future.

Advocacy 198

Advocacy Volunteer Analysis Action 198

NonProfit Hub

JUNE 29, 2017

We talked to Jeanette about her tips for what kind of impact a social media influencer and influencer-driven campaigns can make for your nonprofit. It’s a way to measure your online impact and you can easily find these influencers. You have VIP’s, media and everyday influencers. Her first tip? True celebrities.

Influence 33

Influence Podcast Campaign Social Media 33

NonProfit Hub

JULY 3, 2020

However, many organizations are under the impression that they must divide their attention between their advocacy campaigns and their fundraising efforts. When you have the power to influence the decision-makers in your community, you can encourage them to enact legislation or make resolutions that will positively reinforce your cause. .

Advocacy 89

Advocacy Strategy Fundraising Influence 89

Classy

JULY 5, 2021

Influencer. An influencer matching partner is an individual with a large social media following. Given their wide audience reach, influencers may be able to use crowdfunding to establish your matching fund. There’s no guarantee, however, that the influencer will be successful with their crowdfunding efforts.

Donation 108

Donation Influence Local Nonprofit 108

Nonprofit Tech for Good

JULY 1, 2020

Social media is powerful because it leverages social influence – people trust information from those within their networks. As more organizations are relying on social media for their communication, it is becoming increasingly harder for nonprofits to attract and hold a prospective donor or volunteer’s attention.

Social Media 325

Social Media Support Media Social 325

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 9, 2017

There have been many news articles recently about social media for evil: How Facebook, Twitter, Google, and even Instagram have been abused for coordinated misinformation paid social media or advertising to influence our political system. Five years ago, Howard Rheingold wrote a book called Netsmart, that presaged the attention economy.

Social Media 77

Social Media News Media Social 77

Eric Jacobsen Blog

OCTOBER 4, 2022

It also gives increased attention to embedding equity, empathy, and anti-racism in the inclusive leader framework,” shares Brown. Advocate – where you leverage your power and influence to propel change. Aware – where you learn more about the concept of privilege and understand better that the playing field is not level for everyone.

Pledge 76

Pledge Instruction Instructional Leadership 76

Neon CRM

AUGUST 25, 2023

Since a call to action will directly influence your website visitor’s behavior, it’s important that it’s effective. When in doubt, opt for whichever phrase you think is the most attention-grabbing. This unique website structure, coupled with bold and direct calls to action, grabs the attention of visitors right away.

Action 98

Action Language Nonprofit Student 98

Eric Jacobsen Blog

JULY 2, 2023

It also gives increased attention to embedding equity, empathy, and anti-racism in the inclusive leader framework,” shares Brown. Advocate – where you leverage your power and influence to propel change. Aware – where you learn more about the concept of privilege and understand better that the playing field is not level for everyone.

Pledge 52

Pledge Instruction Instructional Leadership 52

Candid

FEBRUARY 23, 2023

It also solidifies their first impression of your organization and influences whether they’re interested in further exploring and supporting your cause. Take your time to create a homepage that not only accurately reflects your nonprofit but also grabs at your audience’s attention.

Effective 119

Effective Create Strategy Nonprofit 119

CauseVox

FEBRUARY 4, 2022

To best leverage collective impact and technology, peer-to-peer (P2P) campaigns are a popular way to engage and influence others – especially when shared across social media platforms. If you thought the average attention span was short before, did you know that the average attention span today is 8 seconds ?

Donor 92

Donor Social Media Pledge Mobile 92

Bloomerang

DECEMBER 2, 2022

As with many things in life, there is no one right way to capture folks’ attention. So, it’s a good use of several principles of persuasion and influence. You want both these things, because people today have limited attention spans. . Nor is there one right way to get them to act. So, think carefully about your audience.

America 93

America Charity Mail Channel 93

Twenty Hats

DECEMBER 28, 2021

There is always something new to share – a different perspective, an emerging trend, or a real-life example of a volunteer manager with a brilliant idea that deserves attention. And while these posts have never landed on my top ten list, they deserve your time and attention. What’s Behind the Why of Working with Volunteers.

Volunteer 60

Volunteer Management Articulate Demonstration 60

Forum One

JULY 13, 2022

The City Health Dashboard provides a case study in data storytelling that is unique to their platform but provides universal lessons for any organization looking to use data to reach audiences or influence action. Attract attention with “Snackable” content. Know your audience.

Story 67

Story Data Storytelling Lesson 67

Saleforce Nonprofit

APRIL 21, 2021

Clubhouse is an audio-based social media platform that is gaining significant attention. Similar to other social platforms, you can follow your friends, creators, influencers, or celebrities. A week-long event called Clubhouse Loves Texas was organized and promoted by some of the app’s biggest influencers. Enter: Clubhouse. .

Community 106

Community Build Texas Audio 106

Media Cause

JANUARY 10, 2023

Create attention-grabbing designs. Create attention-grabbing designs. Designing stylish, attention-grabbing clothing is a skill, and if your nonprofit doesn’t have a graphic designer on staff, it can be difficult to know where to get started. Partner with influencers. Assess your audience. Sell merchandise at events .

Product 52

Product Marketing Nonprofit Audience 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 10, 2018

We track how multiple technologies are converging and influencing behaviors, such as personal devices using gamification and social media tactics to drive community support. Rising healthcare costs, increased screen time, the ‘consumerization of the enterprise’ have all been accompanied by a parallel explosion in corporate wellness programs.

Images 108

Images Metrics Social Media Integration 108

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 27, 2020

The 135-page report is organized by five key consumer trends that will influence giving, summarizes a lot of key data, research and trends. . We also talk about the risks and need for more attention on the ethics of AI. Here’s how the sparks & honey report frames the risks and potential for AI: AI Risks And Potential.

Retention 96

Retention Giving Donor Collaboration 96

AFP Blog

APRIL 17, 2015

15 Tweetable Social Media Statistics To Influence Your Marketing Strategy - SocialBro : "Stop. Put down whatever you’re doing and pay attention. We spend a lot of time reading about the trends sweeping the marketing world, and the growing influence of social media on customers purchase decisions. Wait a minute.

Statistics 20

Statistics Influence Social Media Marketing 20

Bloomerang

FEBRUARY 26, 2024

We tried all sorts of things to get attention and see how far we could push the boundaries. And in a world where there’s constant demand for attention, and it’s easy to get distracted, taking the time to hone your learning skills makes a lot of sense. And we learned fast. We didn’t stop trying. But we tried differently.

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Learning Change Strategy Journal 92