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Testing Your Donation Form Part 3: Wrangling Guinea Pigs

Connection Cafe

Sounds low, right? Jakob Nielsen pushes that 5 participant is enough and Steve Krug asserts that your most significant issues will be uncovered during the first three tests. I’ve seen similar results in my testing. Again, usability testing isn’t an academic exercise. 80% of 50 users tested prefer blue over red hyperlinks).

Guinea 37
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[VIDEO] 5 Must-Do’s of Year-End Fundraising Success

Bloomerang

And I’m on the upswing, so if I sound a little groggy, that’s why. We are competing for attention at a level we have never seen in our lifetimes. If we are competing for attention, we want to compete for also the kind of feelings that people are feeling when they’re thanked and stand out in the crowd. .

Video 91
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Big Vision Podcast: Interview with llyse Hogue Rainforest Action Network

Have Fun - Do Good

I know that sounds kind of cheesy but it's true. They are to varying degrees of important events at different corporations, but CitiGroups is actually quite a celebrated event. Britt Bravo: If someone wanted to give up their corporate job and do the kind of work that you do, what should they do?

Podcast 40