Bloomerang

MAY 30, 2023

While these investments may work, organizations quickly realize the time and attention needed is unsustainable and engagement is less than desired. What content would you be interested in subscribing to? The Power of Digital Content: Scale Serving rather than soliciting an audience is the better way to grow a sustainable donor base.

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Content Donor eBook Relationship 92

Nonprofits Source

FEBRUARY 22, 2024

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch. Sponsorships page.

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WordPress Content Strategy Create 52

Media Cause

FEBRUARY 28, 2022

If your nonprofit organization is struggling to share your message with your various audiences, you’re not alone. Are you looking to talk to your existing audience, or expand to new folks? But with a little bit of structure and curiosity, it becomes a lot easier to learn and iterate to better connect with your audience. .

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Content Test Student Audience 105

See3

AUGUST 28, 2014

One way to accomplish this is through content marketing – a marketing technique that informs, engages, and/or entertains your audience with the goal of ultimately driving constituent action. […]. Content Marketing Nonprofits audience content marketing marketing'

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Audience Attention Technique Content 98

Forum One

NOVEMBER 15, 2022

If your organization requires the translation of content to languages other than English, it means that your audience is multicultural, multilingual, and diverse. Translating content from English to any other language presents challenges that go beyond the selection of accurate words. Understand your multicultural audiences.

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Content Strategy Develop Language 59

Bloomerang

AUGUST 2, 2021

Mastering relevant content marketing. Master relevant content marketing. That means that you must work to make relevant content marketing more readily accessible to your constituents. . Make your content something with which they’ll want to engage. Where do you find that content? Something useful to them.

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Content Marketing Strategy Fundraising 126

Bloomerang

NOVEMBER 16, 2021

If that’s how you’re approaching the content you’re sharing on social media or in your newsletters, this blog post is for you. . Keep reading for three content creation tips to use when you’re short on time, as well as a few examples I’ve brainstormed just for you. . Tip 1: Batch your content. . Create a content calendar.

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Content Tips Time Calendar 101

CauseVox

MARCH 24, 2022

You’re struggling to connect with your target audience and gain or retain their support. It was created with you in mind — the nonprofit director or marketer that is overwhelmed and under-resourced, trying to make an impact through content. You’ve hit a wall with your marketing strategy. You’re frustrated and tired.

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Audience Video Storytelling Technique 76

Greater Giving

FEBRUARY 10, 2022

The Zoo partnered with a Seattle production company to ensure the livestream and the video content was of the highest quality possible; it needed to look and sound authentic to truly bring the Jungle Party magic to virtual attendees. What is a reasonable amount of time for your audience to stay attentive while watching a livestream from home?

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Audience Stream Virtual Seattle 98

CauseVox

OCTOBER 16, 2023

Discover how involving donors and volunteers in decision-making processes, captivating audiences with real-life narratives, building trust through authenticity, and inspiring action can reshape your nonprofit’s impact in the digital age. Action: Community stories can inspire action among stakeholders.

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Action Story Captivate Community 85

The MatrixFiles

MAY 21, 2021

When writing any online content, whether it’s for your blog, about us page, store or resources, you must always consider the Google gods, and craft your content accordingly. Two very important factors to consider for search engine optimization (SEO) when crafting your content are natural language queries and featured snippets.

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Language Google Search Content 246

Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. A pop-up is an informational or promotional offer that displays over the top of your website content, with the goal of capturing users’ attention quickly and easily.

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Websites Work Test Nonprofit 319

NetWits

MARCH 10, 2012

It got me thinking about how content is used by nonprofits to help them connect with the right audience online. In essence, Joe points out the fact that great content is the tool that moves hearts and inspire action online. What’s content marketing? Content marketing and your nonprofit.

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Content Marketing Online Wikipedia 201

CauseVox

SEPTEMBER 27, 2023

Discover how involving donors and volunteers in decision-making processes, captivating audiences with real-life narratives, building trust through authenticity, and inspiring action can reshape your nonprofit’s impact in the digital age. Action: Community stories can inspire action among stakeholders.

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Action Story Captivate Community 81

Byte Technology

NOVEMBER 29, 2016

After all, there are some 31 million active blog sites in the United States only at any given time, and to make your own content stand out from the crowd is certainly no easy chore. Here are some important tips to keep in mind when cranking out content that people want to read. Consider your audience when considering your word count.

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Content Create Tips Blogger 100

Achieve

AUGUST 12, 2021

Communicate with your audience by showing engaging photos of your work or a testimonial. Ask them to think about their connections to your cause, share anything they’ve helped accomplish for your mission, and do their best to tell their stories in a compelling way that resonates with their audience. from a staff member or volunteer.

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Audience Tips Fundraising Social Media 82

TechImpact

APRIL 9, 2014

Content marketing has been a bit of a buzz word the last few years. While the word itself has garnered a lot of attention, many nonprofits are still not utilizing this dynamic new way of spreading their message across the internet. Content marketing instead offers the potential donor or constituent something in return for their time.

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Content Benefit Marketing Nonprofit 128

NonProfit Hub

APRIL 17, 2024

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

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TechImpact

DECEMBER 31, 2014

Content is key for non-profits looking to utilize social media. It can be used to get attention, engagement and action between your organization and its target audience on both a local and global scale.

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Profit Content Design Strategy 135

Nonprofits Source

APRIL 3, 2024

Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process. As for choosing new recruitment channels, start with the ones your target audience prefers. Audit for accessibility.

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Organization Online Influence Metrics 52

Nonprofit Tech for Good

DECEMBER 13, 2021

Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. A comprehensive web content inventory lists pages, images, documents, and applications on a spreadsheet. An inventory and audit will help you make decisions on: Content to be removed. Nice-to-haves.

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Websites Analytics Project Proposal 309

Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Only a fraction of those ads makes it past our “attention wall” and are something we remember as consumers.

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Lesson Marketing Amazon Adopt 297

Whole Whale

FEBRUARY 9, 2024

Research What People Are Looking For (not just what you have) When we start creating our websites, we think about the content that we already have. Build Evergreen Resources Find useful content that your audience may use as an ongoing reference. More on content marketing here. Take the Course 5.

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Strategy Tips Google Search 98

Forum One

MARCH 12, 2024

Here are a few use cases we’ve seen (and used ourselves): Brainstorming content topics. Ask a generative AI model to act as your target audience (giving it as much anonymized context as possible). Think about these factors—audience, timing, content, and placement—and where AI can boost your efforts.

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Social Media Images Video Media 80

Nonprofit Tech for Good

JULY 30, 2023

Here’s why storytelling is so vital: 1) Creating an Emotional Connection: Stories have the power to evoke emotions and connect with audiences on a personal level. By showcasing the real stories of those they assist, they create an emotional connection with their audience, evoking empathy and compassion.

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Storytelling Action Roles Hunger 240

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Segment your audience. Marketing is not just about producing powerful content and sharing it on your platforms. Outline your digital marketing goals.

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Digital Marketing Create Social Media 59

Candid

SEPTEMBER 7, 2023

Our goal for these videos has always been to reach younger audiences and those with a preference for video content, as well as captivate our existing followers on social media. But they also bring attention to our entire social platform’s content. Second, it gives us a backlog of content. What happens next?

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YouTube Tips Script Audio 122

Bloomerang

OCTOBER 20, 2023

” Bloomerang responds : Our readers mean the world to us, thanks for letting us know your needs for content. Adding an emoji to your nonprofit’s email subject line can be effective in certain situations, but its impact largely depends on the context, your audience, and the nature of your email. We aim to please!

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email Test Culture Audience 86

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. For example, our preference for video content rings true. Has a shorter attention span, which requires content that is skimmable.

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Advice Social Media Media Meme 98

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. Once you know what platforms you’re using, do more research to find what kind of content tends to be the most popular. Many social media platforms get inundated with content regularly. Source: Go-Gulf.

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Social Media Associations Media Social 333

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2011

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. A content curator cherry picks the best content that is important and relevant to share with their community.

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Content Skills Feeds Tutorial 139

Nonprofit Tech for Good

FEBRUARY 5, 2021

Know your audience’s goals and mindset. Still, understanding your audience is the foundation of all other design strategies and directly influences the success or failure of a website. How they use this technique : They understand their audience is ready to help and offer relevant choices. 3) Bushfire Help.

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Technique Design Websites Brain 327

Bloomerang

OCTOBER 13, 2023

If your subject line doesn’t align with the content inside, it can lead to disappointment and frustration, potentially damaging your nonprofit’s credibility. Differentiation : In a crowded inbox, your email competes for attention with numerous other messages. A well-crafted subject line helps your email stand out.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2014

Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” This is what builds thought leadership and attention.

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Content Arts Guidelines Ratio 119

Greater Giving

OCTOBER 31, 2023

A well-crafted narrative not only communicates your mission but also establishes a meaningful connection with your audience. Know Your Audience Before penning down your story, it’s imperative to understand your audience. Encourage your audience to share their own experiences and connections to your cause.

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Captivate Storytelling Nonprofit Story 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 30, 2013

This year at the Nonprofit Technology Conference, I had the pleasure of designing and facilitating a session on “Content Curation for Nonprofits” with Will Coley. The session was designed to balance content delivery with peer interaction. So, varying speakers, interaction, and mediums – helps make the content stick.

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Content Brain Technique Lecture 97

Connection Cafe

JANUARY 22, 2020

“Content is the gateway drug of small organizations.” – Gary Vaynerchuk. Your organization probably needs to create more content than it is right now. You need quality content for others to critique. Good content brings conversions. Need to remain relevant to your audience? Your Content Squad.

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Content Captivate Design Audience 43