The MatrixFiles

JANUARY 4, 2023

It’s called Associations Thrive ! Each week, I interview association and nonprofit CEOs, Presidents and Executive Directors about the things their organization is doing to increase membership, generate revenue, and ultimately thrive. So in October of this year, we launched the Associations Thrive podcast. Then, they act.

Associations 130

Associations Podcast Learning Wisconsin 130

Nimble AMS

MARCH 31, 2023

Happy American Association Day 2023 ! Did you know that ASAE created American Association Day so associations could better advocate for themselves? The group a lso worked to gather support for various economic development policies. Advocacy is an integral part of the work of any association. Enhance your website.

Advocacy 142

Advocacy Associations Celebrate Strategy 142

.orgSource

APRIL 1, 2024

Our own platform,orgWorx connects you to seasoned association professionals. Break out of the association bubble. Mainstream Video Video isn’t new. According to Forbes, 90% of customers say that videos help them decide which product to buy, and 64% say that a video makes them want to buy a product.

Trend 221

Trend Influence Taxonomy Associations 221

Nimble AMS

MAY 10, 2022

If you’re looking to make a difference at your association, thought leadership is crucial. Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. . As an association leader, you already have a platform for industry transformation.

Associations 181

Associations Leadership Content Benefit 181

Nimble AMS

APRIL 20, 2022

One of the simplest ways to boost volunteer engagement and retention at your association is to have leadership create meaningful connections with volunteers. When volunteers feel appreciated, they’re more likely to invest in your association, saving your staff precious time and resources. Volunteers donate.

Associations 132

Associations Volunteer Benefit Retention 132

Nonprofit Tech for Good

JULY 5, 2020

By Doug Scott , the founder of Tectonic Video , a leading video agency for nonprofits. and around the world to create award-winning videos that drive results. Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. My team at Tectonic Video wanted to find out.

Video 318

Video Share Social Social Media 318

Nimble AMS

JUNE 6, 2023

Did you know that 47% of association professionals see executive leadership commitment and buy-in as vital to purchasing new technology? If your organization is beginning to research new association management software (AMS), you’ll need to showcase the value of modern technology to your board. Automation. User-friendly data.

Adopt 122

Adopt Associations Software Management 122

Nimble AMS

OCTOBER 17, 2022

As an association looking to provide the best member experience, it’s vital to offer a mobile-friendly option. But has your association yet considered the financial potential of adopting text-to-give technology? The ease of text-to-give makes this fundraising method so appealing to many associations. .

Associations 138

Associations Technology Giving Adopt 138

Nimble AMS

APRIL 29, 2022

Are you looking for tried and true methods to maximize your association revenue? at your association: . Offer more events to boost association non-dues revenue. Offer more events to boost association non-dues revenue. Consider hosting a non-member party to showcase the value of your association.

Associations 118

Associations Strategy Sponsor Industry 118

Nimble AMS

MAY 25, 2022

Like it or not, in our digital-driven world, non-members will evaluate how your association leverages innovative technologies to determine whether your organization is worth joining. Follow these three tips to embrace modern technology and boost membership at your association: . Adopt innovative technology at your association.

Associations 130

Associations Technology Adopt Industry 130

Nimble AMS

JUNE 4, 2022

How does your association define its goals? As you seek to reach your organizational goals, it’s crucial to take a step back and consider what drives your association. Here’s how you can use membership aims and innovative technology to successfully surpass your association goals. . What qualities make for the best member?

Associations 121

Associations Goal Technology Measure 121

Nonprofit Tech for Good

SEPTEMBER 10, 2020

Written by Findjoo , this is the first post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. In other cases, you can divide contacts based on which part of your association they are with. Running an organization can be a big challenge.

Associations 301

Associations Organization Software Track 301

Nucleus

OCTOBER 1, 2020

For associations offering courses and certifications, having basic metrics on things like participation counts and revenue are critical – but just the start. If your association is like most today, you use a variety of software systems and there is useful member data contained in each of them.

Learning Management 130

Learning Management Associations Data Learning 130

Association TV

NOVEMBER 9, 2021

(..)

Associations 216

Associations Video Content Education 216

Nimble AMS

OCTOBER 1, 2021

Recent association industry research underscores the importance for associations to be digital-ready. . Earlier this year, my colleague wrote an article on this blog about digital transformation and its importance to the future of associations. Here are some key findings and what you can do with them for your organization. .

Associations 78

Associations Digital Studies Virtual 78

Association TV

JANUARY 4, 2022

Planning ahead and buying in bulk are two things that meal planning and you, an association looking to maximize your content marketing strategy, have in common. Creating a high-powered content calendar for associations works the same way. The association equivalent? At Association TV, this is part of what we do.

Content 288

Content Marketing Associations Calendar 288

Whole Whale

OCTOBER 26, 2023

Short videos are exploding on platforms like TikTok, YouTube Shorts, and Instagram Reels. But creating a high volume of quality short videos can be time-consuming. In this article, I’ll show you how to use AI and Canva’s bulk create tool to simplify and accelerate your short video production.

Video 52

Video Create Template Generation 52

Nimble AMS

JANUARY 20, 2022

As an association leader, pr eparing for an uncertain future can seem like a big challenge. . These ideas from a recent association trends study can help you prepare your organization for whatever comes next. As an association leader, you might look at 2022 stretched out before you and wonder how to prepare for what’s to come.

Associations 78

Associations Studies Trend Data 78

Association TV

DECEMBER 21, 2021

Do you find yourself constantly worrying about how your association is going to pay for the videos you need to engage and inform your members? No, this isn’t some shady video-based, get-rich-quick scheme. To boil it down: bad video programming is a cost center. Good video programming is a value center.

Content 296

Content People Create Video 296

Association TV

NOVEMBER 30, 2021

It can be anything: a podcast, article, or video – that a brand pays a creator to make or post on its behalf. Sponsored articles and videos tend to have a written or verbal indicator of their commercial status — but some are easier to spot than others. Say you’re doing a video about the benefits of changing your tires for the winter.

Sponsor 276

Sponsor Content Associations Audience 276

Nimble AMS

APRIL 3, 2020

In fact, now is an ideal time to assess your association’s tools and approaches for virtual work. Here are three tips for preparing your association for virtual work: 1. TECH TIP: Nimble AMS is a cloud-based association management software system built on the Salesforce platform. Think “mobile” and “cloud-based” for key systems.

Virtual 78

Virtual Associations Practice Tips 78

Association TV

MAY 18, 2021

When deciding to incorporate video into your content strategy, most associations approach the idea with a departmental and transactional mindset: Member services needs a member testimonial for a new product offering. Events needs a sizzle reel for the annual conference. Education needs a save-the-date for a seminar they are holding.

Content 295

Content Calendar Create Education 295

.orgSource

JUNE 5, 2023

Summers, CAE, a guest on the Association 4.0 An expert on branding startups, executive leadership, governance, and more, Allison has deep roots in the association community. In addition to her 9-year-plus tenure at Zonta, Allison is a former president of the American Marketing Association. There are so many challenges.

International 221

International Conversation Issue Leadership 221

Association Analytics

SEPTEMBER 27, 2023

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. For instance, let’s say your association focuses on environmental conservation. Download our free benefit analysis template and watch a short video that explains how to complete it.

Analytics 169

Analytics Analysis ROI Associations 169

Association TV

JANUARY 4, 2022

Planning ahead and buying in bulk are two things that meal planning and you, an association looking to maximize your content marketing strategy, have in common. Creating a high-powered content calendar for associations works the same way. The association equivalent? All of that goes on the list.

Content 156

Content Marketing Calendar Interview 156

.orgSource

NOVEMBER 7, 2023

When Kevin Ordonez, my business partner, and I wrote our Association 4.0 Our colleague Stuart Meyer,* who at the time was CEO of the National Barbeque and Grilling Association, a fully virtual organization, made this comment. “We Businesses and even a few associations are moving away from bricks and mortar.

Virtual 251

Virtual Lesson Experiment Learning 251

Nimble AMS

MARCH 3, 2024

How your organization can celebrate 2024 Women’s History Month During the 2024 Women’s History Month, take time to honor the spectacular women at your association! Clarify your stance on equity, diversity, and inclusion Celebrate Women’s History Month by reflecting on your association’s stance on equity, diversity, and inclusion (EDI).

History 120

History United States Celebrate Guidelines 120

Nimble AMS

APRIL 11, 2024

Volunteers are an important part of your association! You likely leverage your association management software (AMS) to manage, recruit, retain, and engage your member volunteers. When you utilize your online community, you can attract new members to your association, ultimately driving new volunteers to serve your organization.

Volunteer 111

Volunteer Program Community Online 111

Association TV

DECEMBER 21, 2021

Do you find yourself constantly worrying about how your association is going to pay for the videos you need to engage and inform your members? No, this isn’t some shady video-based, get-rich-quick scheme. To boil it down: bad video programming is a cost center. Good video programming is a value center.

Content 156

Content People Create Video 156

Nonprofit Tech for Good

MAY 24, 2022

Published by the Association of Fundraising Professionals. 2021 Nonprofit Video Index :: Download. Published by Tectonic Video. Women Give 2022: Racial Justice, Gender and Generosity :: Download. Published by the Lily Family School of Philanthropy. Quarterly Fundraising Effectiveness Report :: Download. Published by Salesforce.

Report 316

Report Digital South Africa Marketing 316

.orgSource

DECEMBER 26, 2022

The motivation to build stronger relationships, both remote and in-person, resonated across the association community. Once associations had an automatic corner on their markets. While Kevin and I offered advice on one of our favorite topics, Association 4.0 Association professionals already enjoy a close kinship.

Culture 221

Culture Technology Community Associations 221

.orgSource

AUGUST 28, 2023

Thought leadership is a strategy that seems tailor-made for associations. Identify Your Public Associations have several broad categories of constituents including members, industry professionals, prospective members, and the public. YouTube—Research who is featured on TED Talks or other video productions.

YouTube 221

YouTube Industry Leadership Podcast 221

VisionLink

NOVEMBER 14, 2012

Last night, a couple of us from the VisionLink team attended another wonderfully informative Tech4Good forum on the power and execution of video storytelling. After watching a few short, low budget videos, it became clear just how effective (and inexpensive) film could be when it comes to spreading your nonprofit''s story and mission.

Video 138

Video Story Camera Audio 138

Nimble AMS

JULY 11, 2022

What kind of benefits are members looking for when they join an association? According to the Community Brands 2022 Association Trends Study , member priorities have shifted to tangible, personal benefits. Put your association on the map by transforming it into a career resource destination. Keep in touch.

Integration 108

Integration Experiment Software Associations 108

Nimble AMS

SEPTEMBER 8, 2020

They’ve become a must-have for associations trying to replace lost revenue and member engagement from cancelled events. Sponsored tab – Incorporate a custom tab in your session viewer that has text, videos, or downloadable content about a sponsor or exhibitor. We hear a lot these days about virtual events.

Virtual 78

Virtual Associations Sponsor Poll 78

Nonprofit Tech for Good

APRIL 14, 2021

2021 Nonprofit Video Index :: Download. Published by Tectonic Video. Published by the Association of Fundraising Professionals. For Nonprofits Worldwide: 1. 2021 Global NGO Technology Survey & Open Data Project :: Take the Survey. Published by Nonprofit Tech for Good. 2021 Nonprofit Trends Report :: Download.

Report 343

Report Digital South Africa Marketing 343

.orgSource

JANUARY 9, 2023

Most association CEOs would say that, from time to time, all three of the above are apt descriptions. The average pharmacist, librarian, or dentist has limited experience with the challenges that are involved in running an association. Invite a new member to explain how the association is advancing their career. inconsequential?

Mentoring 221

Mentoring Director Associations Professional 221