.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? There was a time when associations didn’t think of their members as customers. To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator.

Collaboration 221

Collaboration Marketing Integration Trend 221

.orgSource

MAY 26, 2021

When marketing got hitched to technology and changed its name to MarTech, their relationship caught fire. That marriage is making an indelible impact on the way associations operate and their ability to engage with members.

Trend 416

Trend Marketing Technology Associations 416

The MatrixFiles

JANUARY 4, 2023

It’s called Associations Thrive ! Each week, I interview association and nonprofit CEOs, Presidents and Executive Directors about the things their organization is doing to increase membership, generate revenue, and ultimately thrive. So in October of this year, we launched the Associations Thrive podcast. Then, they act.

Associations 246

Associations Podcast Learning Wisconsin 246

Association Analytics

JUNE 17, 2021

Now, as the world is opening back up, your association may be planning to go back to in-person meetings or use a hybrid approach. Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. Predictive Analytics to focus your marketing. Does it fluctuate?

Associations 318

Associations Data Registration Analytics 318

Association Analytics

JUNE 27, 2022

The post Level Up Your Association’s Marketing with Analytics appeared first on Association Analytics.

Analytics 321

Analytics Marketing Associations Retention 321

NonProfit PRO

MAY 11, 2022

One of the significant benefits of multicultural marketing is that it’s simply the right thing to do. People want to associate with brands and organizations that align with their societal values more than ever. However, it can also help you increase brand awareness and help your nonprofit better fulfill its mission.

Marketing 319

Marketing Awareness Associations Nonprofit 319

Nimble AMS

JANUARY 25, 2024

With the Salesforce AppExchange. Discover three reasons why the Salesforce AppExchange is redefining association management software, helping you exceed your goals and enhance the member experience. What is the Salesforce AppExchange ? Here are three ways the Salesforce AppExchange is redefining association management software : 1.

Associations 119

Associations Software Management System 119

.orgSource

NOVEMBER 28, 2022

And yes, I do my share of cleanups in the strategy, technology, and marketing aisles. The post Focusing on Excellence Puts the National Association for Healthcare Quality Ahead of Change appeared first on.orgSource.

National 221

National Associations Change Advice 221

.orgSource

MARCH 6, 2023

Trust isn’t a challenge that is currently top of mind for association leaders. We asked Nancy MacRae, MS, CEO of the Emergency Nurses Association , to help us frame this conversation by sharing her group’s commitment to that idea. All of the association’s activities and initiatives are grounded in the ideals that are outlined below.

Associations 221

Associations Leadership Question Wisconsin 221

Association Analytics

SEPTEMBER 27, 2022

The post How Associations Can Leverage the Power of Artificial Intelligence appeared first on Association Analytics.

Associations 321

Associations Analytics Learning Retention 321

Association Analytics

JUNE 16, 2023

The post From Raw Data to Real Insights: Preparing Your Association for AI – 6/27/23 appeared first on Association Analytics.

Associations 308

Associations Data Analytics Adopt 308

Nimble AMS

DECEMBER 18, 2023

I s your association in the market for new software ? A b usiness process map or a process flow diagram visually outlines the steps it takes for your association to complete a process. Why should your association use business process mapping? Download now

Map 135

Map Associations Process Business 135

Association TV

OCTOBER 5, 2021

There are a few different paths you can take to produce video content for your association or business. Freelancers, marketing agencies, production studios, recent communications grads with a DSLR and a twinkle in their eye are all fantastic options.

Associations 277

Associations Product Video Content 277

Association TV

JANUARY 4, 2022

Planning ahead and buying in bulk are two things that meal planning and you, an association looking to maximize your content marketing strategy, have in common. But the concept of meal planning and shopping for groceries is the same as making an awesome content marketing strategy. The association equivalent? Check it out.

Content 288

Content Marketing Calendar Associations 288

Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant. Analyze Performance.

Analytics 169

Analytics Marketing Taxonomy Module 169

Association Analytics

AUGUST 18, 2021

The post Netflix-ing Your Association appeared first on Association Analytics.

Associations 321

Associations Analytics Retention Resource 321

.orgSource

JULY 25, 2023

AI, your new marketing assistant, is happy to help. My post last week summarized highlights of an Association 4.0 podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media. It’s a phenomenon that every marketer should be watching.”

Team 221

Team Marketing Build Analysis 221

Association Analytics

NOVEMBER 16, 2023

The post Data Insights for Marketers appeared first on Association Analytics.

Marketing 130

Marketing Data Analytics Associations 130

Association TV

MAY 5, 2022

What Is Customer Data and How It Could Transform Your Marketing | Association TV Blog. WorkerBee.TV ·. Caution: This Article Contains Big Data Energy. Customer data is all the bits of information your customer leaves behind when they interact with you, your product or your service.

Data 279

Data Marketing Review Associations 279

NonProfit PRO

DECEMBER 7, 2021

Instead of marketing resources being devoted to an annual golf tournament, Nicole Williams, associate director of foundation relations and communications, pivoted the organization’s strategy and resources. That campaign earned her NonProfit PRO’s Marketer of the Year.

Marketing 246

Marketing Associations Director Foundation 246

Charity Village

OCTOBER 26, 2023

The Canadian Marketing Association (CMA) released DEI in the Workplace: A Discussion Guide for Leadership Teams, to help organizations articulate a commitment and define their scope of activities to create a more inclusive and equitable work environment.

Associations 79

Associations Guide Articulate Marketing 79

Association Analytics

JANUARY 9, 2023

The post How Smart Associations are Maintaining Relevance & Revenue in Today’s Economy – 1/18/23 appeared first on Association Analytics.

Associations 291

Associations Analytics Adopt Data 291

Association Analytics

OCTOBER 14, 2022

The post Future-Proof Your Association with Value Management – 11/8/22 appeared first on Association Analytics.

Associations 293

Associations Management Analytics Learning 293

Nimble AMS

JANUARY 21, 2024

Is your association wondering if it’s time to upgrade your association management software? Maybe you’ve heard about Nimble AMS but were curious to learn more about which organizations leverage the platform. For over a decade, Nimble AMS has been empowering enterprise-level associations.

Associations 118

Associations Goal Learning Software 118

Nonprofit Tech for Good

MAY 24, 2022

The reports listed below offer much-needed data to help your nonprofit craft its 2022-23 digital marketing and fundraising strategy. Published by Nonprofit Marketing Guide. Published by the Association of Fundraising Professionals. If you would like to suggest a report be added to the list, please contact Heather Mansfield.

Report 316

Report Digital South Africa Marketing 316

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? There was a time when associations didn’t think of their members as customers. To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator.

Collaboration 221

Collaboration Marketing Team Integration 221

Nimble AMS

JULY 9, 2023

Since 2001, Fíonta has served almost 1,200 associations, nonprofits, and foundations, assisting with implementation and driving successful software adoption. To meet the unique needs of associations and member-based organizations, the innovative partnership of Nimble AMS and Fíonta will offer an extensive suite of services.

Associations 123

Associations Adopt DC Washington 123

The MatrixFiles

JANUARY 4, 2023

It’s called Associations Thrive ! Each week, I interview association and nonprofit CEOs, Presidents and Executive Directors about the things their organization is doing to increase membership, generate revenue, and ultimately thrive. So in October of this year, we launched the Associations Thrive podcast. Then, they act.

Associations 130

Associations Podcast Learning Wisconsin 130

.orgSource

APRIL 20, 2022

Pathways to Excellence: A Journey to Association 4.0,” is a paper that outlines our strategies for success in the digital marketplace. The post Strengthen Your Core—8 Competencies for Success in Digital Markets appeared first on.orgSource. We identified eight traits […].

Digital 221

Digital Marketing Advice Consultant 221

The MatrixFiles

MARCH 25, 2024

At all of these events, there are presentations and discussions about new products and new partnerships that associations can invest in and offer to their members. I realized recently that hardly anyone is talking about AMS (association management system) as a revenue generator ; this makes no sense to me! This is a mistake.

Generation 264

Generation Registration Associations Amazon 264

Nonprofit Tech for Good

JANUARY 19, 2022

Digital marketing and fundraising trends are constantly evolving and conferences provide an essential training opportunity for nonprofit professionals to learn from their peers and spark their creativity. The list below of digital marketing and fundraising conferences is in flux and it will be updated regularly. Location: Atlanta, GA.

Las Vegas 317

Las Vegas Conference Professional New Zealand 317

Nonprofit Tech for Good

NOVEMBER 1, 2020

Written by Findjoo , this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post #1: 12 Features Membership Organizations & Associations Should Look for in a CRM. 1) Establish a presence on social media for your association.

Social Media 333

Social Media Associations Media Social 333

Nimble AMS

MARCH 30, 2023

A ssociation management software (A MS ) and customer relationship management ( CRM ) software —i f your association is searching for new technology , you’ve likely seen and heard these technological terms. Associations can leverage CRM software to enhance customer or member relationships.

Associations 138

Associations Software Difference ROI 138

Nimble AMS

JUNE 2, 2023

Who is your association about to enter into a long-term partnership with , and will your organizations work well together? What is cultural alignment and why is it important for your association’s AMS RFP? Cultural alignment is the shared beliefs that exist between an association and its partner. Ask the representatives.

Associations 129

Associations Software Management Case Study 129

Nimble AMS

SEPTEMBER 8, 2022

Are you interested in discovering what Salesforce Clouds can do for your association? In the Salesforce State of Marketing report, 84% of marketers surveyed said customer expectations were changing their digital strategies. . But how can your association adapt to changing member expectations? Marketing Cloud.

Associations 121

Associations Professional Organization Massachusetts 121

Association Analytics

JUNE 27, 2022

The post Level Up Your Association’s Marketing with Analytics – 7/6/22 appeared first on Association Analytics.

Analytics 169

Analytics Marketing Associations Retention 169

Association Analytics

OCTOBER 14, 2022

The post Future-Proof Your Association with Value Management appeared first on Association Analytics.

Associations 169

Associations Management Analytics Learning 169