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Which New Audiences? A Great Washington Post Article and its Implications about Age, Income, and Race

Museum 2.0

One that has found remarkable success is California’s Santa Cruz Museum of Art & History. This list doesn't include many approaches that I see transforming museum audiences, like political activism, multilingual programming, intergenerational events, or cultural festivals. Conference sessions on reaching young people.

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Guest Post: Community and Civic Engagement in Museum Programs

Museum 2.0

Writing my masters thesis for Gothenburg University’s International Museum Studies program while also working four days a week as the Director of Community Programs at the Santa Cruz Museum of Art & History this spring was certainly a challenge but also an incredible opportunity.

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Building Community: Who / How / Why

Museum 2.0

These are the slides and notes for the talk I gave at the American Alliance of Museums conference on Monday, April 27 about the Santa Cruz Museum of Art & History. When I became the director of the Santa Cruz Museum of Art & History four years ago, I took this work with me. More and more families showed up.

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Who Counts? Grappling with Attendance as a Proxy for Impact

Museum 2.0

Louis Post-Dispatch published the kind of "how sausage is made" story that rarely gets written about the arts. Summertime concerts at the history museum? Outdoor movies at the art museum? If someone has an epiphany about art outside the museum, do they count? Louis count it. There''s quite a range. Those count.

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[VIDEO] How to Tap Into Gen Y & Z Donors

Bloomerang

And then the other key fact that I want to share about millennials is that 84% of millennial donors have a history of supporting nonprofit causes. So wildlife conservation, they’re also interested in arts and culture, humanities and [inaudible 00:27:21]. It offers an intergenerational experience. They’re not there.”

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