Find the Charlie’s, Justine’s, and Edna’s in your network
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 18, 2012
Charlie the Artist. A cancer-surviving grandma in Denmark re-posts and says “den bedste!”. He went on to describe how to activate social voice by describing how these personas use social networks to share information about their favorite charities and fundraise for them. He was asked to donate to cancer charity. Friends “like” it.
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