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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

A charity combating homelessness should feature stories of providing shelter, not just cute mascots. The ads were hailed as beautiful, artistic, and innovative. Blend time-tested principles with bold new applications. ” Rather than gimmicks, spotlight your mission. Progress lies not in imitation, but in imagination.

Lesson 59
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Using Social Bridging to Be "For Everyone" in a New Way

Museum 2.0

We''ve seen surprising and powerful results--visitors from different backgrounds getting to know each other, homeless people and museum volunteers working together, artists from different worlds building new collaborative projects. There are some groups who we work with terrifically in their own space but who we rarely engage in ours.

Museum 55
professionals

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Building Community Bridges: A "So What" Behind Social Participation

Museum 2.0

At the adjacent table, my colleague Stacey Garcia was meeting with a local artist, Kyle Lane-McKinley, to talk about an upcoming project. I don't know what formed the bridge between the artists and the teens in this circumstance. On the third floor, they sat down in our creativity lounge and started making collages.

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17 Ways We Made our Exhibition Participatory

Museum 2.0

We experimented with many different forms of visitor participation throughout the building, trying to balance social and individual, text-based and artistic, cerebral and silly. interracial marriage, keeping a family together while homeless) and others are more immediate (i.e. Some are conceptual (i.e. making a special gift).