The Fundraising Authority

DECEMBER 10, 2022

Other times, we talk to our donors through newsletters, e-mails and snail mail letters. The second type of storytelling that your non-profit will engage in, and our focus for this article, is telling the stories of the individual people and groups that are involved with your organization.

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The Fundraising Authority

DECEMBER 11, 2020

Well, okay, not totally for free – instead, try giving something away in return for a person’s name and e-mail address. You are collecting e-mail addresses on your website, aren’t you? What are you doing with your current e-mail contact list? Take a look at The Fundraising Authority website. Ask for (Just a Little) Action.

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The Fundraising Authority

NOVEMBER 28, 2020

Last week, we started a three article series on year-end fundraising. Send out letters, send out e-mails, make calls, write posts on your website, hold small group meetings…. If you’re going to solicit through e-mail, you’ve got to cultivate through e-mail. communicate) through direct mail.

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The Fundraising Authority

DECEMBER 4, 2020

Welcome to the third and final article in our three-part series on year-end fundraising. Send out a dedicated e-mail to your e-mail list introducing your year-end campaign, without making an ask (see this as a “cultivation / stay tuned!” Send out a snail-mail fundraising letter to your housefile list asking for a gift.

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The Fundraising Authority

DECEMBER 24, 2020

A few weeks ago, I wrote an article called Prospect. An astute reader e-mailed me after the article was published to remind me that I forgot one important piece of the puzzle: stewarding donors after they give. Using newsletters, e-mails , videos, podcasts, websites, non-ask events , etc. What is Stewarding?

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BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

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The Fundraising Authority

SEPTEMBER 22, 2022

This is a two part article on how to create fundraising systems for your nonprofit. The letter will be sent out in the mail on the following day. #4 In Part 1, we will talk about what fundraising systems are and why they are important for development. In Part 2, we will show you how to create systems at your organization.

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Bloomerang

MARCH 13, 2023

Provided you’re offering up content that’s relevant, useful, hopeful, and inspiring , mail as often as you can afford to do so (taking into account both human and financial resources). I recommend: Quarterly appeal mailings (not including newsletters) is just about the minimum I’d recommend for any nonprofit if you want to stay top-of-mind.

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email Communication Mail Nonprofit 123

Donorbox

OCTOBER 31, 2022

In this article, we’re talking about mailed appeal letters, also known as direct mail. Writing a fundraising appeal letter that engages your audience and effectively raises critical donations can be daunting. Where do you even start? Let’s back up – what do we mean by ‘fundraising appeal letter’?

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Bloomerang

AUGUST 27, 2021

Often the donor engagement officer sent me articles they knew I’d have an interest in. I also received articles in the mail. You can lead up to a face-to-face visit or phone or video call by asking for feedback via email or mail. . The emails were very personal and very well done. So far, so good. .

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Neon CRM

MAY 31, 2023

Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.

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Statistics Fundraising Metrics Mail 97

sgEngage

MARCH 22, 2022

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet.

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Retention Communication Donor Strategy 96

The Modern Nonprofit

FEBRUARY 22, 2022

Cite your stats and facts with source articles, provide links to more information about your campaigns on your website, and of course include buttons to your donate page. Ask your e-newsletter subscribers to follow you on your social media in every email, and conversely ask your social media followers to subscribe to your mailing list.

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Connection Cafe

DECEMBER 19, 2018

As 2018 draws to a close, I was curious to see which of the 160+ articles we’ve published to date this year have been the most read. Without further ado, here is the countdown of the most popular articles published on npENGAGE in 2018: . Read the article for Shana’s insights. . .

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Blackbaud Retention Advocacy Foundation 21

EveryAction

OCTOBER 26, 2022

According to a 2019 article from Forbes , 90% of text messages are read within 3 minutes of being sent. Two weeks later, you get their end-of-year appeal in the mail. Why text donors? A 2015 study from Experian found that 94% of seniors (adults 70 and older) are sending text messages weekly, with a daily average of 11 messages.

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Donor Giving Gift Photo 216

NonProfit Hub

AUGUST 17, 2015

This article was originally published on his Ahern Donor Communications blog. Proposed: I am NOT writing direct mail to tell “a” story. ” For the full article, visit Ahern Donor Communications >> The post How to Write a Healthy Direct Mail Appeal appeared first on Nonprofit Hub.

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Mail Proposal Voice Story 28

NonProfit Hub

AUGUST 17, 2015

This article was originally published on his Ahern Donor Communications blog. Proposed: I am NOT writing direct mail to tell “a” story. ” For the full article, visit Ahern Donor Communications >> The post How to Write a Healthy Direct Mail Appeal appeared first on Nonprofit Hub.

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Mail Proposal Voice Story 28

Bloomerang

MARCH 13, 2023

Provided you’re offering up content that’s relevant, useful, hopeful, and inspiring , mail as often as you can afford to do so (taking into account both human and financial resources). I recommend: Quarterly appeal mailings (not including newsletters) is just about the minimum I’d recommend for any nonprofit if you want to stay top-of-mind.

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email Communication Mail Nonprofit 75

The Fundraising Authority

DECEMBER 5, 2020

The articles in that (free) series present a clear, step-by-step plan you can use to raise more money during the final weeks of the year. Today, I want to present a sample year-end fundraising e-mail for a fictional non-profit organization. For many organizations, long (or super-long) snail-mail fundraising letters work.

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Bloomerang

SEPTEMBER 14, 2022

Included in this article you’ll find: The results of our flash polls we conducted on year-end fundraising. Year-end Appeal Creative (inclusive of email and direct mail): 96% were writing their own appeals and not using a copywriter. 34% were only sending out 2-3 appeals (direct mail and email). Let’s dive into the poll data.

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Question Fundraising Org Mail 93

The Fundraising Authority

DECEMBER 15, 2020

How are we going to shift our direct mail strategy to find more mid-level donors? We can’t ignore them: that’s why much of our article archive is dedicated to writing your plan, tweaking your strategy, and implementing tactics that work. What’s our social media fundraising plan ? Tactics are important. Strategy is important.

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TechImpact

SEPTEMBER 9, 2013

Beyond the social sphere, nonprofits see less activity from mailing (i.e., direct mail and email). “Originally the annual appeal was sent by direct mail, then we saw a shift to email, but even now email is becoming less effective–spam filters are picking up more and people are growing numb to solicitations.”

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Challenge Technology Mail Files 140

Bloomerang

FEBRUARY 2, 2024

Do you wait for the mail to arrive? Where does the mail go first? I began by gathering everyone who touched the gift and/or the thank you from the minute the gift arrived until the minute the acknowledgement letter left our office. We then looked at the total gift journey. Where do checks go first? And you better deliver – or else.

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Donor Exercise Gift Charity 88

Bloomerang

JULY 21, 2021

You must have your founding Board of Directors and officers selected prior to filing your Articles of Formation or Articles of Incorporation with the state. Prepare and file Articles of Incorporation. . This form can be completed by mail, phone, fax, or online. Recruit incorporators and an initial director. .

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Bloomerang

MAY 3, 2021

My last article of this two-part series, “ Nonprofit Giving Trends and Future Fundraising Strategy ,” began a discussion of smart fundraising strategies to take advantage of best practices and current trends. Ask them if they’ll write a brief handwritten note on the next appeal you mail (give them a few sample notes).

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Action Donor Tips Fundraising 128

Nonprofit Tech for Good

OCTOBER 27, 2019

There is no personal identifiable information (name, mailing address, email, etc.). You can then publish your own report, blog post(s), news articles, social media posts, etc. In exchange for promoting the survey, you’ll receive the data for volunteers who are also donors in Malaysia.

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Global Trend South Africa Report 207

Nonprofit Tech for Good

MARCH 25, 2014

Made up of 46 million Americans who donate approximately 20 percent of all giving in the United States, this generation came of age when websites and e-mail were breakthroughs in nonprofit technology, and they have had a love affair with the Internet ever since. Baby Boomers (Born 1946 –1964, Currently Ages 50–68).

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Generation Support Donor United States 264

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 12, 2021

My walking ritual was featured in this Wall Street Journal article. You can also symbolize the end of your day by taking a brief when you do, even check your mail. Here are some additional articles with tips on fake commutes and walking mindfulness activities. Walking can be inclusive. Simulate Going To and Leaving From Work.

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Greater Giving

SEPTEMBER 19, 2023

In this article, we’ll explore the ins and outs of brick fundraisers and how to make them a successful venture with the help of Greater Giving. Direct Mail: Traditional methods like direct mail still hold value. Paid Advertising: Consider investing in paid advertising, such as social media ads or local media outlets.

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Causes Build Fundraising Method 52

TechImpact

AUGUST 28, 2013

Moving your nonprofit organization to the cloud is not as hard as you think and the benefits include saving approximately 30% on email services, increased storage space per user, and a more reliable email server, according to an article on The Daily Beast. The organization’s DNS provider who currently hosts the mail files is contacted.

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TechImpact

DECEMBER 30, 2013

Instead of sending the email from your nonprofit’s named email address, send it via a specific person’s mail account. If you’re interested in reading more, you can read the original article by John Jarowski at FirstGiving.com. Personalize the sender’s name. Do not waste a recipient’s time.

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email Rate Tech Language 242

The Modern Nonprofit

APRIL 6, 2021

In addition to her own insights, tips, and tricks, Claire curates the weekly “Clarity Click-It,” a hand-picked selection of the best articles on the web about philanthropy, fundraising, social media, and more. Each article is a little different, but you’ll find some creative gems in this blog. THE AGITATOR / DONOR VOICE.

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Bookmarking Storytelling Nonprofit Social Media 98

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 6, 2007

I thought about this somewhat silly meme today when I was reading " Five Top Tips for Online Fundraising from a Direct Mail Dinosaur " 1. The article ends with a call to action "We must employ direct marketing techniques, both in the "new" and ??? Segment your file 2. Incorporate variable ask strings 3.

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Mail Meme Boston ROI 50

Get Fully Funded

JUNE 14, 2023

This article will cover the following strategies for donor communications for small nonprofits: Tailor communications to donor preferences. Here are the most common communication channels nonprofits use and what types of messages they work best for: Direct mail. Address donors by their preferred names and pronouns. Phone call.

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Communication Personal Donor Nonprofit 59

Bloomerang

AUGUST 24, 2022

As I mentioned in my last article The Difference Between a Principal Gift and a Mega Gift mega gifts are not always given just to capital campaigns. Think about the amount of time you are putting into donor cultivation events , fundraising events, or direct mail appeals. Nothing in life is easy or simple.

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Gift Organization Fund Homeless 104

NTEN

JUNE 23, 2014

From Bitcoin, to crowdfunding, to the tricky discussion about overhead - articles cover some of the latest topics in digital fundraising, and opportunities for nonprofits. Advocacy bitcoin change journal crowdfunding E-mail Fundraising International Leadership mobile Mobile overhead Strategy sustainability Fundraising'

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Issue NTEN Digital Change 98

The Storytelling Non-profit

OCTOBER 5, 2021

In today’s article I wanted to share a bit about my writing process when I work on fundraising emails for clients in the hopes that it helps you master your process and write great copy. For direct mail, you might want to start more like 8 weeks before the mail date because of additional production time.

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Professional Profit Fundraising Tips 67