Crystal Light goes boozy, Volvo’s new AI ad raises eyebrows, and Pretty Little Thing tries to glow up
Fast Company Tech
MARCH 7, 2025
Why it matters: The issue with Volvos new ad is not necessarily that it relies on AI tools (most advertising professionals will tell you that AI tech is bound to reshape the entire industry , whether we like it or not), but more so that said AI was used so clumsily. At no point does a Volvo vehicle appear in the work.
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