Screencast Treatment: Web Analytics As Simple Gifts To Measure Mission
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 27, 2007
Also, keep in mind that Google offers its product for free because it makes money by watching you; by using Analytics, you're agreeing to let Google store your information and use it for aggregate reports. One feature that I don't use enough but has enormous potential is the Goals and Funnel Analysis.
Let's personalize your content