Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology. Deliverables.

Analytics 37

Analytics Design Research Process 37

Whole Whale

FEBRUARY 1, 2021

We love SMS because it boasts a 99% open rate, and users are more likely to respond. have unlimited texting and 97% of US adults text ( Pew Research, 2015 SMS stats, and 2018 stats ). have unlimited texting and 97% of US adults text ( Pew Research, 2015 SMS stats, and 2018 stats ). Msg&data rates may apply.?

Free 105

Free Open Source Nonprofit Phone 105

Care2

OCTOBER 15, 2013

But are these stats meaningful? Do these stats show your boss about how your organization is meeting its mission and making an actual impact? The human brain is the best analytics tool. For example, look at your Google Analytics to give you an understanding of your website traffic and referrals. Is it through online ads?

Metrics 77

Metrics Social Media Media Social 77

Everyaction

JANUARY 16, 2018

From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard. If you’re a nonprofit professional you know what it’s like to drown in excel spreadsheets tracking your supporters, donations, major gifts prospects, and almost anything else.

Report 56

Report Data Tools Stats 56

sgEngage

SEPTEMBER 8, 2022

These dashboards make data easy to understand and are intuitive to use, even for people who may not have a data or analytics background. Here are the five tech-driven changes that are here to stay for nonprofits: Business intelligence dashboards provide an easy access point for all kinds of data.

Tech 77

Tech Fund Nonprofit System 77

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Retention rate (of participants, team captains, team members). Number of emails / social media posts per fundraiser, email / social media conversion rate.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Bloomerang

AUGUST 29, 2023

This helps increase donor retention rates, which leads to more revenue. You can use it to keep an eye on your donor retention rate, campaign progress, and more. These features include donor portals where fundraisers can view their stats, such as how much they’ve raised so far and who is giving to their pages. Customized reports.

Platform 62

Platform Donation Online Fundraising 62

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2011

We had a 50% response rate. So, while we were waiting, I asked the panelists to take bets. Geoff Livingston gave an overview of mobile trends , mentioning that the adoption rate of mobile phones and tablets are higher than Twitter now and mobile is now part of our lives.

Integration 97

Integration Mobile Conference Strategy 97

DNL OmniMedia

FEBRUARY 11, 2021

These stats were compiled by the team at Blackbaud, long-time stand-out providers of nonprofit technology. Have you allocated enough funding to support the stewardship efforts that have had the highest rate of success in the past? How do we know this? You can then recreate that successful path for future prospects. It’s fueled by data.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Zen and the Art of Nonprofit Technology

DECEMBER 20, 2007

And now, the top ten posts of the year, according to my Google Analytics stats: Getting Naked : Being Human and Transparent. However, the bounce rate on that one was well below average, so maybe not. So next year, I’ll be doing 100 posts on particular free and open source tools. Hmmm, think it was that keyword?

Open Source 100

Open Source Ubuntu Tech RSS 100

Tech Soup

MAY 19, 2014

Darian cites additional stats like 58 percent of smartphone users can’t go an hour without checking their phone, and 91 percent have it within arms reach 24/7. Simply put an “X” in your priority cells, or if you want a seat at the head of the class, rate each one 1-10 so you can sort through your options.

Mobile 68

Mobile Impact Social Media Beginner 68

NTEN

JULY 14, 2011

Additionally, you can increase the traction and conversion rates of specific actions you want people to take by using Facebook to provide simple proof. They are able to get people to login to their site via Facebook and increase the conversion rate and effectiveness of their fundraising appeals using Facebook’s APIs.

API 84

API Social Media San Francisco Integration 84

Connection Cafe

FEBRUARY 12, 2019

Multi-channel donors have a 56% higher retention rate than offline-only donors. And even if you don’t want to continue engagement, confirmation pages make it easier to track in Google Analytics through goals which allows you see which traffic sources and people are signing up.

Charity 28

Charity email Fundraising Offline 28

NonProfit Hub

NOVEMBER 29, 2016

These and other stats showcase the fact that nonprofits will be more successful if they increase their mobile presence. Access important analytics about your app’s performance. Did you know that 51% of people who visit a nonprofit’s website do it on a mobile device? Send alerts to your supporters with in-app messages.

Marketing 28

Marketing Tools Plugin Nonprofit 28

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

The tools include Google Analytics, PostRank, Feedburner, and others. I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). Hard Data Points: Look at the Feed Subscribers trends from Feedburner and Unique Visitors Trends from Google Analytics.

Metrics 81

Metrics Social Media Strategy RSS 81

Connection Cafe

MAY 20, 2015

If this is the first year you’re doing some P2P archaeology, start by pulling the following stats: Event level data: Online and offline fundraising totals (separate from sponsorship or other dollars). Individual participant and team captain retention rates. Participation / registration growth. Fundraising performance metrics.

Benchmark 20

Benchmark eBook Registration Indiana 20

Connection Cafe

JANUARY 4, 2016

The same trends that are changing the world around us at a rapidly accelerating rate are impacting the fundraising profession in new and exciting ways. With proper data quality, you will have a solid foundation to build out advanced analytics and optimize your fundraising program this year, and for years to come.

Fundraising 20

Fundraising Blackbaud Philanthropy Analytics 20

Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2007

Conversation Rate (measuring success in a social medium). I discovered that I had problem figuring out how many total feed subscribers and the trends over time because I had four feeds (three built into the typepad blogging platform) and another one in feedburner which offers the stats tracking feature. Technorati ???Authority???

RSS 50

RSS Typepad Files Feeds 50

Connection Cafe

OCTOBER 31, 2013

In earlier posts, npENGAGE has discussed how to focus on our event fundraising analytics and how to use these metrics for success. Email/social media conversion rate. Event metrics can be great guides as we plan. But what do we actually do with our data once we pull that report? Number of emails sent/social media messages posted.

Metrics 34

Metrics Action Create Benchmark 34

Nonprofits Source

MARCH 21, 2018

We’ve put together a list of the most up-to-date stats on how nonprofits are using social media to make a difference. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. Engagement rates on Instagram are 15 times higher than Facebook and 20 higher than Twitter.

Social Media 109

Social Media Resource Marketing Media 109

Classy

JUNE 24, 2021

Across platforms, you should be tracking social media engagement rates and conversion rates. Engagement Rate. To learn user demographic and engagement stats for each channel, suggested post frequencies, and a sample week of nonprofit social media content, download the Nonprofit’s Social Media Content Planner now. .

Social Media 122

Social Media Track Conversation Media 122

Care2

FEBRUARY 17, 2009

to 1% response rate for acquisition, so that “payback” (the point at which you recover what you invested in the direct mail campaign) is taking longer and longer to achieve. Also, check out Beth Kanters article on baby boomers which has some great social media stats. Direct Mail typically generates a 0.5%

Demographics 45

Demographics Social Media Online Advocacy 45

Care2

FEBRUARY 17, 2009

to 1% response rate for acquisition, so that “payback” (the point at which you recover what you invested in the direct mail campaign) is taking longer and longer to achieve. Also, check out Beth Kanters article on baby boomers which has some great social media stats. Direct Mail typically generates a 0.5%

Demographics 34

Demographics Social Media Advocacy Online 34

3rd Sector Labs

MAY 4, 2015

Same goes for outcome measurement – you may use outcome stats for marketing purposes, but their primary purpose is program and/or contract management. How many hours did staff spend on a particular activity, times what rate? Next, identify the exceptions to the status quo. Break it down activity by activity. What does it cost?

Donor 100

Donor Database Analysis Activities 100

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. But the stats. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. Conversation Rate (measuring success in a social medium).

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

Avoid Analytophilia Alexandra Samuel coined that phrase in a post on social media analytics and metrics about the greatest peril of social media: analytophilia. She recommends that you don't go into your analytics or stats program without composing a specific question first. Are there patterns? And if so, what are they?

Measure 95

Measure Tips Metrics Bookmarking 95

CauseVox

NOVEMBER 26, 2023

StoryBrand Framework There are two major ways you can think about crafting stories, and you can test this through donor research and data analytics to see which is more successful for you. Inspiring photos and videos of your impactful work in action is crucial, but so are the stats.

Storytelling 81

Storytelling Impact Arts Nonprofit 81

NTEN

DECEMBER 1, 2011

We still ask authors to write about specific topics, but we post new articles to our website almost daily, then use the stats to determine what goes into the actual newsletter. Since this shift, blog traffic is up 37% year-over-year and shows a fairly steady month-to-month growth rate. Looking to the Future.

Content 88

Content Create Newsletter NTEN 88

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate. Think Nielsen Ratings ). Source: Avinash Kaushik 's "Web Analytics An Hour A Day").

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2007

It's what Avinash Kaushik defines as " Web Analytics 2.0 Last week, I did a Webinar with Laura Quinn as a primer for nonprofits on Web Analytics. Unique Visitors, from your web analytics tool, and Feed Subscribers, from your RSS tool. I took at look at new versus returning visitors report in Google Analytics.

Metrics 50

Metrics Action RSS Feeds 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Conversation Rate (measuring success in a social medium). Word Press users can use General Stats plugin.). " That's a hard question for me to answer because as Kaushik notes and all of us bloggers know all too well -- many analytics programs do not track RSS feeds. With all that aside, I'm pleased with these stats!

Reflection 50

Reflection Measure Technorati Metrics 50

Bloomerang

JULY 2, 2021

Do you have better opens and clicks, you know, your analytics for your newsletters? Do you have better analytics when you send it monthly versus quarterly? When you send it weekly, do your analytics, do they suffer and you have decreased opens because they’re receiving it too often? Then maybe monthly is the way to go.

Virtual 114

Virtual Communication Video Newsletter 114

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Oftentimes, registration rates suffer because of the process itself. The 2nd gift.

Story 54

Story Nonprofit Social Media Content 54

Nonprofit Tech for Good

MARCH 7, 2019

Mobile Stats and Facts. Text messages have a 98% open rate. Check out how effective your messages are in driving traffic by reviewing analytics regularly. With all the “noise” being pushed to donors on a daily basis from social media, email, television, radio, podcasts, and more, it’s getting harder to get your message out.

Mobile 231

Mobile Giving Fundraising Spam 231

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

" generated a short list of blog and weblog stat programs and some other measures: StatCounter. Google Analytics. In addition, I also look at the Technorati ratings, but with a huge a grain of salt (thanks to my smart blogher friend, Amy Gahran.

Metrics 50

Metrics Web Tools Technorati 50

Nonprofits Source

JULY 5, 2018

Google Analytics is one of the most important tools in your arsenal as the platform feeds real-time data from your website into a user-friendly dashboard. Continuing with the page above I can dive into the page level specifics over the last week to view its performance: There are two main stats that jump out at me: Average time on page.

Results 58

Results Digital Marketing Practice 58

Bloomerang

APRIL 16, 2021

And this year’s trends report, and you can download it for free at the URL at the bottom, has some really interesting stats about the effectiveness of communications teams. I think it’s in February every year, called the Nonprofit Trends Report. So kind of you’re entering the ladder of engagement potentially higher up.

Build 121

Build Video New York City Communication 121