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Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. In today’s world, success is measured by more than just clicks and open rates. In today’s world, success is measured by more than just clicks and open rates. How many is your association using consistently? Online Tracking.

Analytics 169
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How to Make Analytics a Priority – Finally!

Association Analytics

You probably have a long list of great things you want to accomplish this year…including making analytics a priority. We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Let’s build your business case to make data analytics a top priority: 1.

Analytics 169
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[ASK AN EXPERT] Should Your Nonprofit Invest in Digital Analytics Tools?

Bloomerang

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . The road to digital analytics maturity. Descriptive analytics: What happened?

Analytics 111
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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

It’s critical to actively track and measure your website traffic against your goals. Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? For Google Analytics, that would be a UTM parameter.

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5 New Google Analytics Statistics For Nonprofits

TechImpact

Google Analytics, where would I be without you?”. This is a question I ask myself, and web masters around the world ask themselves, on a daily basis. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole.

Analytics 223
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results. Contact us at any time to speak with one of our data-loving experts.

Data 210
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Spotlight: The Forum One Data and Analytics Team

Forum One

Without robust data and analytics, any organization’s strategy is just a series of guesses. Knowing what not to measure can be as important as measuring at all. That’s where our Data and Analytics Team comes in. What the data and analytics team does. In the early stages, we investigate meaningful measurement.