5 New Google Analytics Statistics For Nonprofits

TechImpact

Image courtesy of Google User Content. Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole.

Understanding Conversion Rates in Google Analytics

Byte Technology

Google Analytics, still considered the go-to tool for individuals and companies seeking to understand how effective their websites are to visitors and users, has certainly changed the way websites are designed, redesigned and administered.

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Setting up Goals in Google Analytics

NetWits

There is a lot of confusion around goal tracking and funnels in Google … Content Marketing Interactive Online Fundraising Goals Google Analytics

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Google Analytics - Site Search

Connection Cafe

This post is the fifth in an ongoing series about Google. Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. Google that you can add to your site to give you information about how. Author: Alissa Ruehl.

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Google Analytics - Annotations

Connection Cafe

This post is the sixth in an ongoing series about Google. Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. Google that you can add to your site to give you information about how. Author: Alissa Ruehl.

Understanding Volunteers and Donors With Analytics

Connection Cafe

Google Analytics is free and can provide your nonprofit with a lot of information about how volunteers and donors are interacting with your site. One of the biggest benefits that Google Analytics provides is visibility into how supporters are reaching your nonprofits website.

Why Healthcare Nonprofits Need Analytics-Driven Fundraising

Connection Cafe

On the programmatic side, this short document is a good reference for the groundwork associated with grateful patient fundraising, and more and more successful programs are powered by healthcare analytics. And speaking of that… Analytics inform the use of resources.

5 Google Analytics Stats To Track Fundraising Success

TechImpact

Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them.

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Google Analytics | Application Gallery

AFP Blog

Google Analytics | Application Gallery: "Google Analytics Application GalleryAdd Your ApplicationThis gallery contains applications that extend Google Analytics in new and exciting ways. They are solutions that help analysts, marketers, IT teams, and executives get more out of Google Analytics.

10 Hidden Gems In Google Analytics: Smart Web Data Analysis

AFP Blog

10 Hidden Gems In Google Analytics: Smart Web Data Analysis : "The 80/20 rule applies to our use of web analytics tools as well. Most of us use just a small amount of power our tools contain." ''via Blog this

Intro to Google Analytics - Part 4

Connection Cafe

This post is the fourth in an ongoing series about Google. Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. Google that you can add to your site to give you information about how. Author: Alissa Ruehl.

Amp Up Your Digital Marketing with Google Analytics

Byte Technology

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.”

How to Read Google Analytics Reports In Three Steps

John Haydon

Google Analytics can be overwhelming. The post How to Read Google Analytics Reports In Three Steps appeared first on John Haydon. Content Marketing google analytics

The Self-Taught Analytics Professional

Connection Cafe

There are several resources out there that you can investigate on the subject of learning the mechanics and strategies behind database analytics as it relates to your various fundraising programs and initiatives. Blogs and websites: Blackbaud’s npEngage blog on Fundraising Analytics.

The Secret to Unlocking Google Analytics for Nonprofits

NonProfit Hub

Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. Google Analytics for nonprofits without defined goals should be hard to imagine.

It Slices, It Dices … It’s Google Analytics Advanced Segments!

NetWits

This post is part of an ongoing series about getting the most out of Google Analytics. If you’d like to start with the basics, read Intro to Google Analytics or Understanding your Audience through Analytics. Or, check out all of My Posts on Google Analytics.

How to Setup Google Analytics Goals

John Haydon

If you want to be smart about using Google Analytics, the first thing you have to do is setup Google Analytics Goals. With goals, Google Analytics starts making a whole lot more sense. What are Google Analytics Goals?

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Google Analytics for Nonprofits - Part 1

Connection Cafe

This post is the first in a monthly series about Google Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from Google that you can add to your site to give you information about how people are coming to your website and how they behave when they get there. Most clients I’ve talked to have Google Analytics installed, but aren’t always sure how to use it effectively. Author: Alissa Ruehl.

Easily Measure Conversion Rates by Setting Goals in Google Analytics

NonProfit Hub

Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Setting Goals in Google Analytics is an easy way to track these conversion metrics on your supporters.

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5 Key Social Media Analytics Your Nonprofit Needs To Track

TechImpact

Google Analytics alone has 9 different categories, with 46 subsections listed underneath them. While across the major social media networks there are a seemingly infinite number of analytics, there is a hierarchy of importance among them.

Know Your Audience: How to Use Google Analytics With Your WordPress Site

Byte Technology

By using the absolute go-to tool for digesting feedback: Google Analytics. Therefore, to join the ranks of successful website owners you need to get up and running with Google Analytics. First you’ll need to create a Google Analytics account by visiting the signup page. Next click on the “sign up” box on the “start using Google Analytics” page and choose “website” when asked “what would you like to track?”.

Google Analytics vs Site Meter

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Google Analytics vs Site Meter September 18, 2006 Yes, I promise, the post on tagging and folksonomies is coming. vs Web 2.0 – I wanted to talk about Google Analytics. Google Analytics is also free. Some of what Analytics does I don’t even understand yet.)

Google Analytics for Nonprofits - Part 2

Connection Cafe

This post is the second in a monthly series about Google Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from Google that you can add to your site to give you information about how people are coming to your website and how they behave when they get there. Last month we spent a whole blog post on just one graph on the Google. Analytics dashboard, because there’s so much information in that one.

The Secret to Unlocking Google Analytics for Nonprofits

NonProfit Hub

Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. Google Analytics for nonprofits without defined goals should be hard to imagine.

Intro to Google Analytics - Part 3

Connection Cafe

This post is the third in an ongoing series about Google Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from Google that you can add to your site to give you information about how people are coming to your website and how they behave when they get there. Look at your visitors reports & check back next month for more Google Analytics tips Author: Alissa Ruehl.

Why April 21st May Ruin Your Nonprofit's Website Analytics

EveryAction

Not to be click-baiting fearmongers, but we really needed to get your attention because there’s a big change coming to Google’s search algorithm that you need to know about

Becoming the Analytics Expert (or at Least Intermediate Data Nerd)

Connection Cafe

During the last presidential election, the role of analytics in decision making and prediction moved to the forefront in the minds of many as a way to gain an advantage in competitive situations. The area of analytics and data consumption is still evolving.

Digital Analytics Basics: Free Online Academy from Google

Beth's Blog: How Nonprofits Can Use Social Media

For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use.

Nonprofit Website Analytics: Why And What You Should Care About

TechImpact

Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. You might be asking yourself at this point: “But why are analytics important?

[Cool Infographic Friday] Periodic Table of Google Analytics

SocialFish

Just because how cool is this???? Check out the interactive version on the Jeffalytics site here. Tip o’ the hat to Adam Singer for the find. Courtesy of: Depth of Knowledge by Jeffalytics. Potluck

Making Sense of Social Media Analytics

SocialFish

At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Whew, it’s been a busy few weeks.

Five Google Analytics Stats You Should Be Tracking

John Haydon

The best tool for this job is Google Analytics. Here are five important stats to measure with Google Analytics: 1. The Audience report in Google Analytics will show you how many visits your website is receiving within a specific time period.

How to Measure Social Media Traffic on Your Website with Google Analytics (Video)

John Haydon

This video will show you how to measure traffic from Twitter, Facebook and Google Plus using Google Analytics. Your Website Facebook google analytics google plus measurement Twitter

Free Expert Webinar: Learn Google Analytics to Improve Your Website & Attract More Members

Wild Apricot

Our next Expert Webinar will focus on two basic techniques with Google Analytics that will help you understand what is working and what is not with your Wild Apricot website, so you can sign up more members, raise more money and reach more people. Google Analytics Wild Apricot

Google Panda

NetWits

Earlier this year, in February, Google launched its latest search update in the US: Google Panda (or the Farmer update.). The Panda update is said to have changed over 11% of Google’s search results. This advice is backed by Google.

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Making Sense of Social Media Analytics

SocialFish

At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Making Sense of Social Media Analytics from Maggie McGary.

NTEN's Google Analytics Webinar: The Cliff Notes Version

Connection Cafe

Last week’s NTEN webinar on Google Analytics reached capacity FAST. The first thing to know is that the updates made to Google Analytics aren’t in its function. When you are logged in to Google Analytics, up in the top right corner you’ll see “new version.” OK that's it for the cliff notes version of the Google Analytics upgrades. Author: Cheryl Black.

Bing and Google

Zen and the Art of Nonprofit Technology

This blog is the one of my many personal sites that I pay the most attention to SEO (although I think that will change soon,) I tend to focus a lot on Google, since according to my analytics (and yes, they are Google analytics. I’m wondering whether I should check out my server logs…) 99% of the traffic to this blog that comes from search engines comes from Google. In the last month, 3,743 visits came from Google, and 43 came from Bing.

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Increase in [Not Provided] keyword in Google Analytics

Beaconfire Wire

You can see the referring URL in the site’s server logs, and if you have a Web analytics package installed, it will parse what the visitor searched for from that referring URL and provide it in a handy report. How to stay ahead of to your analytics due to Search Engine changes.

Tracking site search with Google Analytics

Beaconfire Wire

What would you say if I told you that Google Analytics can tell you exactly what visitors on your site are looking for, and whether they’re finding it, and that you can turn on this feature in just 2 minutes, with no technical skills required? The feature is site search tracking, and it’s the easiest, most powerful feature in Google Analytics that you’re probably not using. I’m talking mostly about Google Analytics today.

How to Use Website Analytics to Measure “Awareness”

NTEN

The good news is that we can now use a free tool like Google Analytics to identify some markers of increased “awareness”. analytics Data google analytics Yesenia Sotelo. Founder. Smart Cause Digital. Your guide to bringing fuzzy metrics into focus.

Better donation analytics with eCommerce tracking in Google Analytics

Beaconfire Wire

Web analytics is all about goals, and the all-important goal is donations. If you’re tracking donations as a goal in Google Analytics , you’re already ahead of the curve, gathering great data about these valuable users and how they behave on your site. There’s a serious limitation that comes with Google Analytics goals: they track key actions, but no related information. Google has good documentation and examples that you can build on.

How to measure Facebook Custom Tabs in Google Analytics with UTM Tags (Video Tutorial)

John Haydon

There are a few ways to measure traffic from your Facebook Page custom tabs: Use a Third-Party URL Analytics Tool – You can created bit.ly The downside with this is that you have to manage another service for this analytics. Facebook Analytics custom tabs facebook page google UT