Care2

JANUARY 6, 2009

60) Search « Care2 Adds Two Experts to Nonprofit Services Team | Main | Year-End Fundraising » Tuesday Jan 06 2009 Defining a Nonprofit Websites Google Analytics KPIs (Part 2) Tuesday, January 6, 2009 at 12:43PM | by James OMalley In part 1 of this series, we discussed how to correctly install your Google Analytics.

Analytics 54

Analytics Google Social Media Websites 54

Connection Cafe

OCTOBER 12, 2017

Until we know if we’ve got a toe-may-toe or a toe-mah-toe, we’re destined to follow the separate paths we’re already on, rather than to find the common one, down which, as an industry we can use common data to drive our donor-focused decisions, staffing and budgets. Target Analytics studies donors and fundraising data.

Gift 35

Gift Strategy Benchmark Arts 35

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. The tools include Google Analytics, PostRank, Feedburner, and others. Hard Data Points: For this, I use PostRank scores and pick out all posts that scored a perfect 10.

Metrics 81

Metrics Social Media Strategy RSS 81

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

In Google Analytics I'm closing looking at referrals. I wanted to see if Avinash Kaushik had written in depth about analyzing Twitter in Google Analytics - I found his reference in his blogging tips that Twitter was golden in terms of referral. It lead me to this post by Louis Gray called " What's Your Twitter Noise Ratio ?"

Twitter 74

Twitter Ratio Google Artist 74

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Guy notes that the ideal ratio of peoples’ comments to your responses is one-to-one. This is a book giveaway that John Haydon did for my book, Measuring the Networked Nonprofit. Experiment, Measure, Learn, and Revise. It is important to measure along your whole engagement model (see my earlier post ). or “Love it!”

Practice 107

Practice Tips Social Meme 107

Amy Sample Ward

APRIL 27, 2009

Analytics tools. what things need to be measured. How do you share your data? ARC - gather data every morning and share with organization via email; issues that seem sensitive or are newsworthy will contact subject matter experts to follow up. Here goes… Take aways: How to use listening. The right metrics.

Social Media 102

Social Media Map Strategy Media 102

Connection Cafe

JANUARY 12, 2015

Reality: Across all of the nonprofits we measured, an average 9.5% The ratio of mobile-to-desktop donations also varied significantly across organizations. When measuring the top quarter of organizations with the highest mobile-to-desktop gift ratio, the average climbed to 17.8%. Don’t believe my data.

Mobile 20

Mobile Fundraising Ratio Registration 20

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. She recommends that you don't go into your analytics or stats program without composing a specific question first.

Measure 95

Measure Tips Metrics Bookmarking 95

Nonprofits Source

NOVEMBER 21, 2022

Google actively measures your quality scores, maximum cost-per-click, and click-through rates to monitor your account activity. Ticket sales, donations, petition signatures, and email list registrations are all metrics you can use to measure your nonprofit’s marketing progress. Tip 4: Consult Microsoft’s Analytics Options.

Grant 97

Grant Nonprofit Digital Metrics 97

CauseVox

JUNE 1, 2021

Data derived from key fundraising metrics is great for driving decisions at an organizational level but for the sake of simplicity here are two metrics you should include on any public-facing fundraising page: Funds Raised. This is the true measure of success that ties tangible impact back to individual donations. Impact Created.

Websites 52

Websites Fundraising Site Create 52

NTEN

MAY 5, 2015

Jessica Holliday, NTEN’s Operations Director, learned a lot at the Do Good Data Conference in Chicago last week and chose to share some highlights with us. Be Generous with Data—Water for People Ned Breslin from Water for People preached to the choir of the importance of using data to drive successful programs.

Data 36

Data Conference Report Proposal 36

Nonprofits Source

FEBRUARY 25, 2017

Have you tried every argument and presented all of the data to support your case, but still get shot down? How to measure data to influence your marketing decisions i. How to set up Google Analytics. No amount of data or pleading will persuade a leader in this position. How to set up Google Search Console.

Content 40

Content Leadership Marketing Files 40

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. Conversation Rate (measuring success in a social medium). But the stats.

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Measuring engagement in social media as part of an ROI process is tricky, if not a bit controversial. Read " What Is The ROI for Social Media " by Jason Falls which includes an interview the queen of measurement, KD Paine. If you use wordpress, Joost Blog Metrics you can get a comment to post ratio. What's the value of that?

Metrics 50

Metrics ROI Measure Content 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools. Measuring the success of social media efforts can't be done with a single metric. Technorati ???Authority???

Reflection 50

Reflection Measure Technorati Metrics 50

Bloomerang

JULY 20, 2023

Organizations that invest in PCI-compliant online fundraising solutions can take proper cybersecurity measures to ensure that their online donation process is secure. Use the data you’ve collected about your donors to draft the messages that will best resonate with them and inspire them to get involved. Make secure donations.

Ideas 81

Ideas Online Fundraising Tips 81

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I also don't want to get too deep into geeky measurement crap. Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Standardized metrics for measuring the ROI of social media strategies are a moving target. Owyang ).

Metrics 56

Metrics Social Media Media ROI 56

Qgiv

JULY 21, 2022

Monitor the ad performance to gain benchmarks against which to measure future performance. This is a good benchmark against which to measure the performance of your donation page. Maintain data hygiene. NPOInfo’s guide to improving nonprofit data hygiene recommends the following: Conduct a database audit.

Channel 59

Channel Marketing Fundraising Nonprofit 59

Connection Cafe

DECEMBER 5, 2017

This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Predictive Analytics: Lighting the Way. Looking for a deeper dive into a particular analytics topic? You might find our Analytics Toolkit helpful! by Jann Schultz.

Analytics 33

Analytics Data Analysis Metrics 33

Nonprofits Source

JANUARY 13, 2017

It would be a stretch to prove a link between the post and exceeding donation goals without tracking analytics. Google Search Console (formally webmaster tools) and Google Analytics are free, and powerful tools in marketing a nonprofit organization. How to set up Google analytics. No one is reading your work.

Research 89

Research Marketing Case Study Search 89