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Digital Evolution—Three Trends to Watch

.orgSource

The Internet of Things gives objects a brain and connects them to each other. Understanding trends before they become essentials is key to staying on track. Or to create FAQs for each of your platforms based on trending inquiries. The post Digital Evolution—Three Trends to Watch appeared first on.orgSource.

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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . Changing marketing tactics to keep up with shifting trends and attitudes can be a full-time job, which is where crash courses like this article can help. At first glance, it’s easy to assume that traditional tactics such as.

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The Essentials to Writing a Content Marketing Strategy | Every Nonprofit Communicator Needs to See This.

Connection Cafe

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. Understanding of basic demographics and psychographics of your audiences, stakeholders or constituents.

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The Essentials to Writing a Content Marketing Strategy | Every Nonprofit Communicator Needs to See This

Connection Cafe

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. Understanding of basic demographics and psychographics of your audiences, stakeholders or constituents.

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Spark Engagement, Inspire Loyalty, Upskill to Association 4.0 Board Leadership   

.orgSource

A CEO focused on analytics, AI, and automation isn’t going to pair well with a group of analog thinkers. The board’s mindset should reflect current business dynamics and its demographics should mirror the social and cultural landscape. Insights into digital marketing, social media engagement, and data analytics. leadership.

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Podcamp Session on Social Media Metrics: Thank You Jeremiah

Beth's Blog: How Nonprofits Can Use Social Media

Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate. Here's a brain dump of some key points.

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