Candid

MAY 4, 2023

Here we share four key insights from our recent analysis of Candid’s nonprofit demographic data and what they mean for the nonprofit sector today. Analysis is limited to 501(c)(3) public charities that filed at least one Form 900 or Form 990-EZ between 2017-2021 and had at least $50,000 in annual expenses. Source: Candid, 2023.

Demographics 98

Demographics Share Data Taxonomy 98

Whole Whale

NOVEMBER 7, 2021

Based on our analysis that incorporates an adjusted linear regression, trends in Google Search terms around “Giving Tuesday,” and national giving trends, we predict that $3.048 Billion will be raised on Giving Tuesday 202 1. Giving Tuesday gifts: 3.6 trillion) Mean gift: $105 ( Giving Tuesday Data Project).

Stats 122

Stats Giving Blackbaud Gift 122

sgEngage

NOVEMBER 20, 2023

We aren’t tempted by the glamour and glitz of major gifts , the gold-lettered names on a wall or building. Tip: Using the Giving Analysis for Appeals report in Blackbaud Raiser’s Edge NXT® is a great first step to analyzing your historical data. Annual giving folk are a strange breed. I know because I’m one of them.

Data 94

Data Giving Work Test 94

sgEngage

FEBRUARY 16, 2012

The report combines findings from The Blackbaud Index of Online Giving with additional multi-year giving data to provide the most comprehensive analysis of online giving trends in the nonprofit sector. 54% of the organizations in the analysis experienced results at or above this growth rate. Smaller nonprofits grew 12.8%

Trend 79

Trend Online Giving Analysis 79

sgEngage

FEBRUARY 23, 2022

But if not, your fundraising solution should include some type of data insights, like wealth ratings, next ask amounts, or giving trends. Knowing the prospects with both the capacity and likelihood to make a major gift to your organization is gold. Look at macro trends. . Is that what your data shows?

Review 88

Review Fundraising Proposal Gift 88

Pamela Grow

OCTOBER 30, 2023

To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Here’s how you can learn from data about these donors: Average gift size.

Analytics 52

Analytics Data Giving Metrics 52

Nonprofit Tech for Good

APRIL 23, 2019

Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics? Does it allow donor wealth screening to assist Major Gift Officers? Does integrate with existing applications your staff uses everyday like Microsoft Office365 ? Is the technology popular in the market?

Metrics 262

Metrics Nonprofit Profile Platform 262

Neon CRM

NOVEMBER 29, 2023

Instead of repeating those numbers, we’ll focus on the practical “in the weeds” analysis that can support you in making data-driven decisions that go well beyond this time of year. As we’ll outline below, the time of day our clients sent emails on GivingTuesday did not have a direct impact on when donors made gifts.

Lesson 52

Lesson North America New York Kentucky 52

Qgiv

OCTOBER 21, 2021

Reports generated around donor engagement can measure campaign involvement, giving history, and other trends that can help guide your strategic processes. Transaction reports can clearly outline useful information like total giving, recurring payments, recurring forecast, and details on matching gifts.

Data 69

Data Metrics Nonprofit Analysis 69

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Additionally, holding onto physical mail may remind them to make another gift in the future. On average, direct mail has an open rate of 57.5% Conducting a marketing opportunity analysis.

Mail 52

Mail Fundraising Nonprofit Channel 52

M+R

FEBRUARY 4, 2021

Of the 25 M+R clients who provided data for our Giving Tuesday analysis, 74% saw an increase in overall revenue, 60% reported an increase in gifts, and 44% reported an increase in average gift. Consider this your yearly reminder that the “average gift” tells you very little about the overall performance of a campaign. .

Fundraising 98

Fundraising Gift Rate email 98

NTEN

JANUARY 27, 2010

The September 2009 issue of NTEN Connect had a review of trends in online giving. Blackbaud has been actively engaged in researching and analyzing trends in the nonprofit sector for quite a while. The analysis represents the largest study of online giving trends in the nonprofit sector. Year End Online Giving Trends.

Haiti 82

Haiti Trend Online Giving 82

Classy

JUNE 2, 2021

That’s why we sought to uncover trends among successful nonprofits on the platform and what they do differently early on. Through our analysis of nonprofit trends, we found seven key steps that successful nonprofits leverage to raise funds for their missions. . Our findings are now your roadmap.

Action 106

Action Difference Fundraising Nonprofit 106

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. They get worse over time.

Benchmark 144

Benchmark Internet Report Giving 144

DNL OmniMedia

MAY 25, 2022

We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. Predictive Analytics: This is the practice of using trends from past data to anticipate future outcomes. With that, let’s get started.

Analytics 52

Analytics Org Adwords Metrics 52

NTEN

JANUARY 27, 2010

The September 2009 issue of NTEN Connect had a review of trends in online giving. Blackbaud has been actively engaged in researching and analyzing trends in the nonprofit sector for quite a while. The analysis represents the largest study of online giving trends in the nonprofit sector. Year End Online Giving Trends.

Haiti 68

Haiti Trend Online Giving 68

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Were there any patterns or trends in their behaviors (e.g., When the entire donor journey is addressed in your plan, conversion rates for donor acquisition are much stronger.

Fund 52

Fund Donor Strategy Search 52

DNL OmniMedia

JUNE 28, 2023

For example, eCardWidget’s guide to donor retention explains how trends in donor data can reveal which donors are at risk of lapsing. Now that you have multiple data collection and analysis tools in place, it’s time to use that data to improve your outreach through segmentation. Segment your email lists.

Platform 52

Platform Donor Online Social Media 52

sgEngage

AUGUST 18, 2021

Over the course of 3 days, we shared experiences, findings, challenges, and trends. Organizations across the board had a drastic increase in first-time gift givers in 2020. Often charities forget about the rich, lush space the middle donors occupy, putting too much emphasis on the OTG and Big Gift Givers.

Fundraising 97

Fundraising Hunger North America Gift 97

Care2

FEBRUARY 7, 2014

The latest 2013 Charitable Giving Report by Blackbaud analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. The average online gift on Tuesday, December 3, was $142.05, a $40.45 This is the second consecutive year that online giving has experienced double-digit growth rates.

Report 77

Report Online Donation Giving 77

Connection Cafe

NOVEMBER 1, 2019

Industry Research & Trends . Fred Weiss shared an in-depth analysis on the latest trends facing higher education advancement , alumni engagement metrics, and CASE’s 2018 Voluntary Support of Education (VSE) Survey. Key findings from CASE’s 2018 VSE Survey include: .

Trend 23

Trend Learning Industry Education 23

Care2

FEBRUARY 7, 2014

The latest Blackbaud Online Marketing Benchmark Study for Nonprofits analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. The average online gift on Tuesday, December 3, was $142.05, a $40.45 This is the second consecutive year that online giving has experienced double-digit growth rates.

Benchmark 73

Benchmark Studies Online Donation 73

Whole Whale

SEPTEMBER 8, 2023

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Show how gifts further the outcomes step-by-step. What motivates instant digital engagement and gifts? Lean into what works.

Lesson 59

Lesson Fundraising Digital Test 59

Classy

JUNE 2, 2021

That’s why we sought to uncover trends among successful nonprofits on the platform and what they do differently early on. Through our analysis of nonprofit trends, we found seven key steps that successful nonprofits leverage to raise funds for their missions. . Our findings are now your roadmap.

Action 52

Action Difference Fundraising Nonprofit 52

Care2

JANUARY 30, 2012

These aren’t necessarily the same organizations we included in our write-up last year; this analysis compares two years of data for these 14 groups. A ton more gifts – 93% saw an increase in the number of gifts made. Overall gifts in this group increased by almost 25% over 2010.

Fundraising 67

Fundraising Benchmark Rate Aggregator 67

Tech Soup

MARCH 27, 2012

We recently released the most comprehensive analysis of online giving trends in the nonprofit sector. Key 2011 Online Giving Trends Include. 54% of the organizations experienced results at or above this growth rate. 87% of organizations had at least one online gift of $1,000+. effective online. Clean Up Your House.

Trend 50

Trend Online Giving Blackbaud 50

Connection Cafe

MAY 13, 2019

To do that, let’s examine some key findings from the most recent Alumni Annual Giving report, a comprehensive analysis produced each year by Blackbaud Target Analytics. The FY2018 analysis features median metrics from the over 200 institutions that participate in the annual donorCentrics Collaborative Benchmarking service. .

Report 21

Report Strategy Giving Analysis 21

Connection Cafe

AUGUST 28, 2018

That said, the exceptions often stand out the most: the major or principal donor who makes her first gift to your organization at $100,000, or the planned gift that is received from a donor not in your database. Which channels have the best response rate, gift frequency, average gift size, and retention rate?

Giving 21

Giving Analysis Gift Analytics 21

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor.

Digital 52

Digital Practice Donor Strategy 52

Connection Cafe

APRIL 1, 2020

Perhaps they ask for their monthly gift support to be put on pause for 3 months. If an organization understands that this will happen and continues to maintain contact with these donors , they will come out on the other side with a stronger donor. Monitoring this population will be critical as organizations navigate the next several months.

Environment 46

Environment Teach Fundraising Lesson 46

Connection Cafe

FEBRUARY 4, 2014

It is the largest analysis of actual overall and online giving data in the nonprofit sector. Overall Giving Trends . on a year-over-year basis for the organizations in the analysis. This was an increase over the 2012 growth rate and points to positive signs that giving in the United States is returning to pre-recession levels.

Report 39

Report Giving North Carolina Blackbaud 39

Connection Cafe

NOVEMBER 2, 2020

Ensuring fundraising success is more important than ever and our team at Blackbaud is monitoring the latest trends coming out of our Blackbaud Fundraiser Performance Management community to help our customers stay relevant and innovative. . Conduct an impact analysis and use it!

Virtual 28

Virtual Blackbaud Award Wisconsin 28

Connection Cafe

JULY 9, 2015

Let’s identify the type of data analytics we discussed & how they can help your organization: How to use your CRM data to analyze trends in gift history, affiliations, connections, etc. Understand that there is no magic number or formula that will predict exactly how much and when a donor will give you a gift.

San Diego 20

San Diego Data Benefit Analytics 20

Connection Cafe

JUNE 16, 2016

compared to a growth rate of 27.8% Giving by foundations, which includes grants made by independent, community, and operating foundations, grew from 15% to 16% percent of all gifts made in 2015. Gifts to Foundations actually saw a decline of 3.8% Macroeconomic Trends. This is based on an analysis of $19.7

Giving 20

Giving Nepal Indiana Trend 20

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2010

I've been translating different audience analysis frameworks to a nonprofit context. These include: Audience Target Group Identification : This is the most important question and may be informed by research or listening. This can be designed then into lists, favorite, trends, news and more. So it’s naturally contagious.

Social Media 95

Social Media Remix Research Audience 95

Bloomerang

FEBRUARY 1, 2023

For instance, your major gift officer may use an app to look up more information about major prospects prior to initial meetings. This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. Individual tasks.

Org 81

Org Raise Tools Help 81

Qgiv

JUNE 10, 2022

This means companies can track their return on investment with an array of measurement tools and metrics available online, and ultimately improve their conversion rate and quality of leads over time. Examples of these include Double the Donation online matching gift resources and 360 MatchPro matching gift software.

Digital 52

Digital Marketing Online Fundraising 52