Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Benchmarking Study by Devon Smith.

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Benchmark Social Media Measure Results 96

Tech Soup

MARCH 25, 2014

Because we survey organizations involved in the grantseeking universe twice a year, the information contained in the survey analysis reports (which are free) is current, and catches the tide changes and zeitgeist of grantseeking as they happen. Can you help us make the Spring 2014 State of Grantseeking survey a success?

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Survey Benchmark Comparison Poll 50

3rd Sector Labs

JUNE 17, 2014

The topic – “Donor Retention by the Numbers: Demystifying the Leaky Bucket” – focused on how to properly measure donor retention and then use that data to drive improved fundraising results. As always, if you have questions about your nonprofit data, please don’t hesitate to contact us. .

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Retention Donor Data Advice 148

Tech Soup

FEBRUARY 25, 2013

advertising, surveys, reporting, and business analysis. One of the most exciting projects I’ve been involved with is GrantStation’s State of Grantseeking Survey. Here’s how: Recency: We survey grantseekers, grant writers, and those involved in the grantseeking universe twice a year (spring and fall).

Survey 56

Survey Grant Comparison Analysis 56

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

It is from the recent workshop that NTEN and NPower in Charlotte, NC to help participants understand the power of data to drive decision-making for nonprofits. It’s a topic that NTEN’s executive director, Holly Ross, has covered with this must-read post: “ Four Ways Nonprofits Can Increase Their Impact With Data.”.

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Results Data Charlotte Measure 95

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

Measuring this requires some surveys of fans as well as counting the number of insights gleaned from posts and discussions from Fans. The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size. Is this a meaningless set of data or useful? I have not done this yet.

Metrics 97

Metrics Benchmark Facebook Experiment 97

NTEN

NOVEMBER 9, 2012

Survey questions sought to understand understand individuals’ preferences regarding traditional and digital media for donating, volunteering, and engaging with nonprofits. > Nearly half of the survey respondents (47%) indicated that they give a majority of their annual total donation amount to their top charity.

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Studies Donor Charity Benchmark 73

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

She advises using various parts of the Grunig instrument which you can be done for free using Survey Monkey or Zoomerang or a poll on a blog. The way to do that is with statistical factor and ANOVA analysis which definitely requires an advanced level of practice and enough data.

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Measure Social Media Survey Relationship 100

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2011

Photo by lecercle. ” You can see that smaller fan bases had higher percentages – but of course that is meaningless. I wonder if impressions and feedback percentages will continue to be included in Insights?

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Metrics Facebook People Measure 112

Tech Soup

AUGUST 17, 2017

Well, that's an awful lot of pages of data and words, and you want some quick-fix guidelines and benchmarks. Let's look at how to get the most valuable and applicable data from the State of Grantseeking reports in the least amount of time. What Data Should I Use? So Now What? Next Steps for Grantseekers.

Fund 62

Fund Award Government Taxonomy 62

Allegiance Group

FEBRUARY 14, 2023

in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. A deep-dive analysis of your current donor database is the first step you’ll need to take. Adding wealth data to your prospect file will result in a more successful campaign. year over year. in 2016 to 19.3%

Mail 52

Mail Donor Strategy Files 52

NTEN

SEPTEMBER 24, 2009

Blackbaud's analysis of online giving in 2008 found that December accounted for about 21% of the year's transaction volume, but 48% of the total dollars raised. for Blackbaud customers in the entire analysis. Blackbaud analyzed the Giving USA data, along with other important metrics, and estimates that more than $15.42

Online 90

Online Fundraising Offline Blackbaud 90

Connection Cafe

JUNE 13, 2013

Benchmarks let us know how we perform compared to our event fundraising peers. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Post event surveys revealed the number one reason participants didn’t fundraise in 2012 was “No one asked me to”.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 23, 2012

The presentation draws from a 2012 survey of the “ Always On Generation ” that provides insights from experts on the benefits and drawbacks of a hyperconnected life and how it is rewiring the young people’s brains. More than half of those in that age cohort have smartphones and 23% own tablet computers like iPads.

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Network Work System Teen 110

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 4, 2008

The Bayer Center for Nonprofit Management at Robert Morris University has been doing biannual survey of nonprofit technology benchmarks for its regional nonprofits (Southwestern Pennsylvania) for the past ten years. I remember how excited we were when the first data was published ten years.

Adopt 50

Adopt Social Media Media San Francisco 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

  It is about how to analyze the data.    She break out the components of relationships: Trust, Commitment, Satisfaction, control mutuality, exchange/control She then showed how you might construct a survey to measure these aspects. .    It isn't about the numbers. 

Social Media 50

Social Media Relationship Media Georgia 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

"   I've been trying think through a benchmarking process that would identify metrics to track, how to track, and how to reflect on the data to make improvements in your blog. We've done analysis that shows a fairly standard "engagement curve" for when and how engagement metrics show up for any post.)

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Neon CRM

MAY 31, 2023

By focusing on every step of that donor journey and leveraging supporter data to build better relationships with supporters, your nonprofit can stop focusing so much on acquiring new ones and start reaping the rewards of a loyal donor base. It also involves careful analysis and upkeep of your donors’ data.

Management 52

Management Donor Guide Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Definition: An analysis that looks at the benefits, costs, and value of a technology project over time. ROI analysis requires documenting, collecting data, and internal discussion and cooperation. Pick the right hard data points. Sometimes with additional data collection or secondary research you can. Investment.

ROI 50

ROI Slides Social Media NTEN 50

Tech Soup

APRIL 2, 2012

We’ll draw from recent experiences in setting up an active advisory group made up of NGO partners from all corners of the globe; our network-wide campaign to survey NGO technology trends in 24 languages; and, our own technology solution to communicating with these partners to deliver services in 37 countries. Claire Sale.

Conference 44

Conference Technology San Francisco Disaster 44

Connection Cafe

JANUARY 12, 2014

This simple technique conflicts with the majority of fundraising advice you’ll find, but the meta-analysis of over 22,000 (42 studies) suggests that giving the option of NOT donating can actually boost your fundraising results. And it’s stacked with useful data derived from the 2,135 nonprofits surveyed.

Communication 32

Communication Retention Childhood Statistics 32

NTEN

JULY 28, 2010

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . Balance ease of reporting and analysis with campaign effectiveness; sometimes getting the answers all in one place merits a minor reduction in results. .

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Social Media Site Media Social 67

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2013

In the last few weeks, there have been a few good research studies and web sites relaunched that cover technology, data, funding, and trends. Here’s a roundup. Foundation Center’s Glasspockets Site ReLaunches with A Wealth of Data About Foundation Transparency. Media Impact Funders New Site, Data Tool, and Reports.

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Studies Research Trend Fund 116

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

at 9:54 pm I strongly recommend that all nonprofits track site stats to help evaluate the effectiveness of their online communications, but unless there is a specific, clear benefit to releasing a particular site stat, I don’t see the reason why a nonprofit should be compelled to share all the data. David 4 Kivi Miller 09.18.07

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Stats Web Statistics NTEN 100

M+R

JANUARY 31, 2023

We surveyed our nonprofit clients to dig into the trending hits and surprise breakout stars when it came to 2022’s year-end fundraising playlist, with detailed results from 21 organizations. This data includes a mix of organizations that work on topics ranging from international relief to health to environmental issues. Let’s dig in!

Fundraising 104

Fundraising Gift Digital Trend 104

Bloomerang

SEPTEMBER 24, 2021

We had surveyed an alternative high school and half the kids had said, “There’s no adult that I can talk to but I need to talk to somebody.” At the initial part, it is to provide a centralized area for data collection. I think benchmarks and timeline are really important. That was one really fun example. .

Community 78

Community Video Slides Survey 78

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

Some struggle to find an attainable number. Benchmarking comparing your organization’s past performance to itself or doing a formal or informal analysis of peer organizations can help. It also helps to break down your goal into monthly or quarterly benchmarks. SMART objectives can be revised along the way.

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Social Media Media Social Chart 129

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

March is not only great for basketball, but is also good for nonprofit research studies about digital strategies and launches of new data tools. So if you like looking at and thinking about data and love to get your hands dirty with a data jujitsu, here’s a couple of goodies for you. 2013 eNonprofit Benchmarks Study.

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Studies Research Attention Data 112

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

It’s also having a clean, complete, and accurate data and the discipline to make sense of the data and use what you learn to improve results. The only way to do that is to benchmark against your organization’s performance or peer organizations. Make Sense of Your Data. Lori Jacobwith’s S haring Boring Data?

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Measure Learning Case Study Metrics 115

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

I’ve been curating infographics summarizing social media and social network studie s of American and global audiences, but one of the best resources global social media and mobile data is We Are Social. I’ve also collected infographics that summarize global data on various platforms on a pinterest board.

Policy 103

Policy Social Media International News 103

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 15, 2011

Maybe it is the feeling that measurement requires data collection and that will cause even more information overload and why we put the task on the organizational back burner. The Idealware survey asked participants if they measure results from Facebook. Creating is more appealing then analysis to most. Idealware Study.

Measure 96

Measure Organization Metrics Analytics 96

NTEN

JUNE 18, 2009

ROI -- or Return on Investment -- is a pre- and/or post-evaluation process and analysis of three factors: benefits, costs, and value of a specific technology purchase over time. If you approach ROI as a financial analysis only, you're missing the point. Many ROI processes go wrong when staff get too obsessed with the data collection.

Measure 76

Measure ROI Technology Metrics 76

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. The most valuable part of the blog benchmarking process is the reflection process and linking insights to making improvements.

Metrics 50

Metrics ROI Measure Content 50

NTEN

FEBRUARY 7, 2013

We love data! Chas Offut has an analysis of 2012 year-end email fundraising and some of the findings may surprise you. See3 is generating the first-ever benchmark study of nonprofit online video usage. Take part in the survey and you will help generate more useful data for nonprofits.

Project 73

Project Report Hurricane Classroom 73

sgEngage

APRIL 29, 2021

This year’s summit included data from a variety of sectors, drawn directly from participant CRMs and standardized to allow for consistent comparisons. The analysis is based on a July – June fiscal year, covering the period of FY2016 through FY2020. The data set included 16 million donors who gave 57 million gifts for a total of $2.4

Retention 50

Retention Gift Rate Conversation 50

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. Retention rates for both new online and offline donors are bad.

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Benchmark Internet Giving Offline 73

sgEngage

NOVEMBER 10, 2010

Donors Flip Channels Dunham+Company has new data out in “A National Survey of the Impact of Offline Communication on Online Donations.&# The study was part of a Campbell Rinker Donor Confidence Survey of 510 adults nationwide who had given at least $20 to charity in the prior year.

Mail 80

Mail Trend Offline Blackbaud 80