Putting the Public Back in PR - New Book from Brian Solis
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 3, 2009
Also talks about off-site analytics -- services like Alexa, Compete, and Quanitcast. Tags: metrics ROI. Measurement Tools: There's a high level overview of analytics tools - covering the topic of using free tools or not. Simplified ROI Process: It sort reads like logic model to me.
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