Putting the Public Back in PR - New Book from Brian Solis
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 3, 2009
Get granular - figure how how many unique visits a particular blogger sent, a Facebook Event, or Digg. . Also talks about off-site analytics -- services like Alexa, Compete, and Quanitcast. Traffic: Suggests partnering with the web team and using analytics software to track the referrals of unique visitors to site from a site.
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