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How Make-A-Wish is Telling New Stories with Audience Personas

See3

Audience personas are fictional people that you create who represent your audience, based on real aggregate audience data. We discovered a significant lack of personalization and segmentation in our brand messaging and storytelling, and personas were our response to that,” Smith said. We’d love to help you with that.

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Join Our 2016 Digital Storytelling Challenge!

Tech Soup

For the sixth year, TechSoup's annual challenge will help nonprofits learn how to increase their storytelling skills for fundraising and advocacy purposes. Storytelling skills are also a prerequisite to successful advocacy. Take Part in the Digital Storytelling Challenge! Ladies and gentlemen, Storymakers 2016 is here.

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Join Our 2016 Digital Storytelling Challenge!

Tech Soup

For the sixth year, TechSoup's annual challenge will help nonprofits learn how to increase their storytelling skills for fundraising and advocacy purposes. Storytelling skills are also a prerequisite to successful advocacy. Take Part in the Digital Storytelling Challenge! Ladies and gentlemen, Storymakers 2016 is here.

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Putting Our Humanity Back at the Center of Engagement

sgEngage

Impact measured through storytelling Finally, as we look at the year ahead, I would be remiss if I did not mention impact.

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Digital Transformation in 2022: Trends for Data-Driven, Strategic Thinking

Forum One

There are a number of trends worth exploring: Technology that fuels data-driven storytelling. Our work with the Service Employees International Union (SEIU) shows the power of harnessing data for impact storytelling. To succeed, mission-driven organizations need to honestly evaluate their efforts.

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How to Maximize Your Nonprofit CEO’s Social Profiles

Whole Whale

Individual executives have a significant advantage over company accounts across many platforms both from a storytelling and algorithmic standpoint. This can be used to quickly aggregate relevant news in the sector and show a summary to the CEO for quick reactions. Rev.com or Otter.ai

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Bright Idea: Make it Easy for Supporters to Learn About Your Mission and Campaigns

Qgiv

You could include page tabs like Nemours did but also include a thermometer widget on your FundHub page that will aggregate the totals from your peer-to-peer and auction sites into one goal that makes it easy for supporters to see your combined progress from both events. Make the most of your additional page tabs!

Ideas 52