Nonprofit Tech for Good

JANUARY 10, 2022

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. So what are Google Ad Grants ? A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. This can bring an additional 60,000 new, targeted visitors to your website each year.

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DNL OmniMedia

MAY 25, 2022

Your nonprofit website is a major source of online donations as well as other engagement opportunities, from volunteer registrations to digital advocacy actions and much more. Consider setting up a free Google Analytics account for your site if you haven’t already so that you can easily access the most vital website metrics.

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Judi Sohn

JULY 30, 2011

Before the new consolidated Google for Nonprofits launched in March, an organization had to apply separately for the nonprofit/education edition of Google Apps, Google AdWords, Google Earth and YouTube. Google has always had very strict eligibility requirements on Google Grants/donated AdWords. With good reason. So have others.

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NTEN

NOVEMBER 16, 2009

Kristie Ferketich, Google Grants Team. I'm happy to share with the NTEN community a major change in the Google Grants process designed to improve the experience for prospective Google Grantees. For more on this change to the Google Grants process, please visit the Google Grants blog post on this topic.

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NTEN

APRIL 16, 2009

Maren, German, and Kristie, Google Grants. On the Google Grants team, we receive a lot of questions from grantees on how best to evaluate their AdWords performance. We put this article together to give guidance around monitoring and evaluating your Google Grants account using a few strategies we find valuable.

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Tech Soup

SEPTEMBER 1, 2017

O'Fallon, Missouri: Learn How to Apply for a $10,000 per Month Google AdWords Grant. O'Fallon, Missouri: Learn How to Apply for a $10,000 per Month Google AdWords Grant. Seattle, Washington: Mission-Driven Website Planning Workshop. Austin, Texas: Google AdWords for Nonprofits. Washington, D.C.:

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Tech Soup

AUGUST 1, 2017

Cleveland, Ohio: How to Remarket to Website Visitors via Facebook and Twitter. Laredo, Texas: For Nonprofits: Get $10,000 per Month from Google AdWords. O'Fallon, Missouri: Learn How to Apply for a $10,000 per Month Google AdWords Grant. Austin, Texas: Google AdWords for Nonprofits. Thursday, August 3, 2017.

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BoardAssist

JANUARY 19, 2016

As a part of Google Grants, qualifying nonprofits can earn a free advertising budget of up to $10,000 each month to use on AdWords to help promote their website and cause. Others that do know, don’t understand how easy it is to get and use a Google AdWords Grant. Great ideas from Nonprofit Hub!

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Adwords Philadelphia Blogger Advice 40

Kindful

MARCH 16, 2021

Collaborate on grant applications or annual reports using Google Docs. Additionally, these can be easily branded and pasted on your website or newsletter to keep your network updated on your progress. How you can use it: PayPal allows you to integrate donations right into your website and receive in-person transactions on the fly.

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Top Nonprofits

APRIL 20, 2022

For example, according to Crowd101’s guide to Google’s Ad Grant program , the search engine behemoth donates up to $10,000 in monthly Google AdWords spending to qualifying nonprofit organizations. Does Your Nonprofit Need a Website Revamp? Erin Mulligan Nelson. Erin Mulligan Nelson is the CEO of Bonterra. Share This Post!

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Advocacy Campaign Tips Storytelling 130

Nonprofits Source

SEPTEMBER 1, 2017

Attract traffic to your website. This article explores 3 simple, inexpensive and highly effective ways to boost fundraising results on your website with minor design changes. 8 6 Mistakes To Avoid When Creating Your Next Google Adwords Campaign. The process looks something like this: Identify an audience pain point.

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Marketing Strategy Online Adwords 69

Nonprofits Source

SEPTEMBER 1, 2017

Attract traffic to your website. This article explores 3 simple, inexpensive and highly effective ways to boost fundraising results on your website with minor design changes. 8 6 Mistakes To Avoid When Creating Your Next Google Adwords Campaign. The process looks something like this: Identify an audience pain point.

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Digital Marketing Strategy Adwords 68

Nonprofit Tech for Good

MAY 18, 2020

By Grant Hensel , CEO of Nonprofit Megaphone – an agency that specializes in Google Grant management for nonprofits. What is the Google Grant? The Google Ad Grant is one of the most powerful, yet under-appreciated tools in nearly every nonprofit’s marketing toolbox. Example Use Cases: Google Grant Case Studies.

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Nonprofit Tech for Good

DECEMBER 6, 2018

Google Ad Grants is an in-kind programme that gives non-profits free access to Google business tools, and incredibly, $10,000 per month in free advertising on their Google Ads platform. 2) It’s one of the easiest grants to get. 2) It’s one of the easiest grants to get.

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NonProfit Hub

MARCH 3, 2014

Google Checkout & Google Grants. Sign up for Google Checkout service and you’ll be provided with a donate button to use on your website. It’ll take a few months to process your grant, but it’s worth it. Razoo is a great website for indexing your nonprofit organization to get exposure for your cause.

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Care2

JANUARY 21, 2012

Social action networks like Care2 and the Petition Site which has about 12 million unique site visitors per month, and is the 140th (on average) highest traffic website in the U.S Utilize the Google Adwords grants. As a 501C3 you can get between $10K and $40K worth of free Google Adwords.

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Beneblog: Technology Meets Society

SEPTEMBER 5, 2007

We're piloting our new Miradi.org website, which is our environmental project management software. Google Grants (Google.org) also did a lot of work on our Google Adwords, and searching for "Miradi" on Google brings up our ad, too. We've just put Google Analytics on the site, and are playing with it.

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Qgiv

OCTOBER 27, 2021

Once you’ve pinpointed what you need new volunteers to do, write out “job descriptions” for different volunteer roles to put on your volunteer website. Publicize volunteer grant opportunities. Through volunteer grant programs, companies provide grants to organizations where employees volunteer on a regular basis.

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Volunteer Strategy Guide Local 98

Tech Soup

OCTOBER 2, 2017

O’Fallon, Missouri: Learn How to Apply for a $10,000 per Month Google AdWords Grant. Phoenix, Arizona: Website Building 101: Quick and Easy Web Presence for Nonprofits. Paris, France: AdWords Express — Grands Débutants. Paris, France: AdWords – Initiation. Chicago, Illinois: Net Neutrality.

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Connection Cafe

APRIL 27, 2009

Google AdWords. Everyone knows what Google Adwords are but what you may not know is that Google offers Google Grants (see previous rants on how great these are here ) of up to $10K per month to nonprofits to create their own ads and keywords and target them to specific users. Enroll subscribers. Recruit volunteers.

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Care2

JULY 14, 2009

WOMM (word of mouth marketing) and earned media should be key components of any communications plan to market your nonprofit’s website. Add This: A widget that allows website visitors to share your content via 50 social networks and bookmark communities. Check out Robin Reed’s great tips for managing an AdWords grant.

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Care2

FEBRUARY 7, 2009

Today, I’ll go into more detail on how we’ve maximized the use of our grant, and some of the benefits we’ve seen from it. Today, I’ll go into more detail on how we’ve maximized the use of our grant, and some of the benefits we’ve seen from it. Have you experimented with Google AdWords?

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2009

WOMM (word of mouth marketing) and earned media should be key components of any communications plan to market your nonprofit’s website. Add This: A widget that allows website visitors to share your content via 50 social networks and bookmark communities. Check out Robin Reed’s great tips for managing an AdWords grant.

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Track Tools Social Media Widget 50

Care2

AUGUST 12, 2011

Make giving on your website easy and engaging by placing your “donate&# button prominently, including photos and tangible gift levels that connect visitors emotionally with your organization’s mission, clearly stating your goals, and tracking your progress. Optimize your homepage. Make the most of email.

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Care2

FEBRUARY 4, 2009

In part one of this post, I discussed the first steps the National Women’s Law Center took when we initially received our Google Grant, and some of the challenges we faced getting started. Today, I’ll go into more detail on how we’ve maximized the use of our grant, and some of the benefits we’ve seen from it.

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NTEN

NOVEMBER 2, 2009

Some could tell us how many hits they expected on their new website (sometimes), but not what traffic source was driving donations. Take Google's AdWords grant program for instance. Google AdWords grant for driving web traffic. How do visitors who do X on our website differ from general visitors?

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Technology Adwords Analytics Analysis 52

Tech Soup

OCTOBER 7, 2015

Outside of TechSoup, Gayle recommends that charities take advantage of the Google for Nonprofits AdWords Program , which provides up to $10,000 in free advertising to nonprofits per month. Check out our free Google AdWords grants webinar recording. The TechSoup admin fee is $10. How the donation can benefit the donor.

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NTEN

JUNE 28, 2012

A $15 monthly hosting fee will allow you to embed a customized map on your website that clearly shows the regions your organization is impacting. If you're in the New York City area, Lunametrics is offering an in-person Seminar for Success on Google Analytics & Google AdWords July 23-27th.

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Care2

AUGUST 22, 2013

So you launched your new website and have an online marketing plan in hand to help you reach new audiences. Everyone at your organization thinks the new website is fantastic. How are you going to maintain the website and make it compelling over time? Produce a monthly website and online engagement report of key metrics.

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Nonprofit Tech for Good

SEPTEMBER 18, 2016

Granted, the positives do outweigh the negatives, but it is important to step back occasionally and take a critical look at how social media is impacting nonprofit technology at your organization as well as your digital staff. An approximate 2% organic reach (and still no Google Adwords-like advertising program for nonprofits).

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Tech Soup

JULY 9, 2015

Make It Rain: Using Google AdWords to Drive Impact Techsoup / Webinar / Fee: Free. How to Be Grant Ready: A Step-By-Step Guide CharityHowTo / Webinar / Fee: $87. Deepening Audience Engagement With Content-Heavy Websites NTEN / Webinar / Fee: $50 for members, $100 for non-members / Save 20 percent discount code T4GSWFL.

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Tech Soup

JULY 30, 2015

Why AdWords? Most grant applications for your nonprofit are long, complicated, and stress-inducing for your entire development team. Tired of staying up all night rewriting organizational narratives until the grant deadline? Applying for the Grant. Apply for the Google AdWords Grant. Don't fret!

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Tech Soup

MARCH 29, 2016

Portland, Oregon: Websites as Storytelling Tools: A Case Study. Brattleboro, Vermont: Storytelling for Grant Proposals with Barbara Ganley. Las Vegas, Nevada: Grant Writing 101. Portland, Oregon: Websites as Storytelling Tools: A Case Study. Kansas City, Missouri: Website Dos and Don'ts for Nonprofits.

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Tech Soup

AUGUST 31, 2015

Philadelphia, Pennsylvania: Your Nonprofit Website: WordPress. Seattle, Washington: AdWords Success and Google Grants for Nonprofits. Baltimore, Maryland: Give Back Hack Day: 2–3 Website Redesigns (WordPress!). Toronto, Canada: Toronto Net Tuesday: Digital Literacy for Nonprofits. Wednesday, September 9, 2015.

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Nonprofits Source

AUGUST 12, 2019

Videos increase user engagement, boost traffic and time spent on websites, help boost SEO efforts, and are outright fantastic at communicating a company’s message. You can share them over social media, embed them on your website, link them in your emails – even create a QR code for them to use on a brochure! It just works.

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Qgiv

AUGUST 27, 2021

Update your website. Look for grants. Is your donation form easily accessible on your website, or do your donors have to dig around your different pages to find it? Update your website. Research shows that 75% of young donors are turned off by out-of-date websites. Improve your existing donation form. Get creative!

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Donation Tips Sponsor Donor 52

ASU Lodestar Center

OCTOBER 2, 2013

Also, use your website to promote your Facebook and Twitter pages. or create a custom tab with iFrame Wrapper to link your followers to a donation page on your website. Apply for a Google Ad Grant. Google Ad Grants is the nonprofit edition of AdWords , Google’s online advertising tool. Develop partnerships.

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