Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 24, 2015
In addition, they have an internal listserv for support where staff share suggested tweets for new reports or new features or techniques on Twitter. Says Murphy, “It helped us draw attention to the crisis with a good number of foreign ministers and journalists using it – helping us reach our advocacy objective.”
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