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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

Despite popular memes that social media is “Free!” If you need to pop in to an Internet cafe to connect every other day or so, please do… but my advice to you as social media manager and a fellow traveler is to leave the gadgets at home. 10) Track the growth and ROI of your online communities.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

We still use Twitter a bit to talk about our programs, we participate and create our own memes like “ #felinefriday ”, but we focus on listening and responding to what people are already talking about. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Are they paid, full-time, part-time?

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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Social Media ROI: Compare With Paper. Blogging Behind the Nonprofit Firewall: ROI Approach. Effective ROI StoryTelling Techniques. ROI: You Can't Quantify Love or Can You? Advice on How To Not Pitch Bloggers.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

Perhaps they can not get a Facebook ad budget approved or they are simply stuck in the outdated “social media is free” meme. There’s a steep learning curve to Facebook Ads and to improve you’ll need to experiment and track your results in Google Analytics. The same is true with Facebook Stories.

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