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Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter

Beth's Blog: How Nonprofits Can Use Social Media

Says Jim Murphy, “In the early days of Twitter, our Executive Director, Ken Roth , was an early adopter is still active on Twitter. When conflict broke out in the Central African Republic, they started the CARcrisis hashtag on Twitter. Minky Wordan , Global Initiatives Director. Many tweets lead to press calls.”.