Activating the Millennial Generation

Connection Cafe

Thankfully, thousands of movements are successfully activating Millennial cause enthusiasts, converting them into donors , volunteers and outspoken advocates for a cause. Consider this: Within the next 10 years, Millennials will be the leaders of your company or organization.

Designing Nonprofit Experiences

Connection Cafe

The following article was originally published in the June 2014 issue of User Experience Magazine. Designing nonprofit experiences can be quite different from designing retail or commercial experiences.

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Trending Sources

How Skills-Based Volunteerism Creates Transformational Experiences

Connection Cafe

There is a movement toward purpose and profit alignment that will be in full swing by the time they graduate college, and they will be in a position to contribute to that. There were also unexpected discoveries and learning experiences during the day that proved why mentoring is so important.

5 Ways to Build and Activate a Community for Your Crowdfunding Campaign

Beth's Blog: How Nonprofits Can Use Social Media

5 Ways to Build and Activate a Community for Your Crowdfunding Campaign guest post by Sourabh Sharma. We’ve learned a great deal in the past four years but one of the greatest lessons we’ve learned is summed up into five ways to build and activate a community for your cause.

Webinars: Designing Effective Learning Experiences

Beth's Blog: How Nonprofits Can Use Social Media

His research shows that professional development learning experiences need to be as interactive as possible to boost retention. If you use a survey ahead time, you can do more fine-tuning. With a small amount of time, focusing on one person’s actual problem takes less time.

Creating Learning Experiences That Connect, Inspire, and Engage

Beth's Blog: How Nonprofits Can Use Social Media

It is a great opportunity to ponder the question: How to design and deliver learning experiences for nonprofits that connect, inspire, and engage? What are the best practices? You, as the instructor, will learn along with them because you are not the one talking the whole time.

How Much Time Mobile and Social Media Require

Nonprofit Tech for Good

The amount of time that a nonprofit can invest in mobile and social media depends on capacity. Often small nonprofits try to be active on more than two social networks by sharing the responsibility among staff.

True Customer Engagement: the Leap Beyond User Experience


In a recent post in the Demand Perspective blog , I wrote about Michael Schrage’s post in Harvard Business Review Blogs called Don’t Confuse Engagement with User Experience. Designing a great device is not the same as designing a great user experience.

How Much Time Should Your Nonprofit Invest In Different Social Media Channels?

Beth's Blog: How Nonprofits Can Use Social Media

Along with measuring against impact results, it is important to look at how much time has been invested. This informative post is based on a recent webinar presented by the Ad Council provides an overview of how to understand the return on your time investment.

How to activate Facebook’s new Subscribe Button (and what it means)

John Haydon

What this ultimately means for your organization is creating it deeper more personal experience around your nonprofit on Facebook. Once you’ve activated the Subscribe button, Facebook users will be able to see the number of people who subscribe to your public updates.

Google + for Nonprofits: Invest Time or Not? Nonprofit Starter Steps

Beth's Blog: How Nonprofits Can Use Social Media

Should your nonprofit do more than simply set up a presence on Google + and not invest any more time? What is a productive way to experiment and learn to the answers to these questions without wasting time? Set aside some “play and explore” time to observe, read, and interact with your colleagues and peers who are on Google +. Heather Mansfield put together this list of 22 Must Circle Nonprofit Brands that are active on Google +.

Turning to Strategy after the Audit: A Calendar of Activities


Turning to Strategy after the Audit: A Calendar of Activities. But after the audit is as good a time as any to sit down and review the other year-round processes that deserve your attention. When is the right time to review my annual insurance coverage?

How Nonprofit Leaders Make Time for Social Media and Other Secrets to Adoption

Beth's Blog: How Nonprofits Can Use Social Media

The first reaction I typically hear from nonprofit leaders when it comes to social media is “When am I going to find the time?” This is a summary: Make the Time, But Get Started With Small Steps. Connect Your Online Social Activity To Your Work.

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EVOLVE: Technology will Mandate Marketers to Keep Up with the Times


Access proliferation puts the customer in an active role that allows them to take control over what they buy through search, friend recommendations, site reviews, text/chat communication. This will mean much more customer experience accountability.

Coaching Your First-Time Event Fundraisers Towards Success!

Connection Cafe

Last month, I kicked off my blog series on how to coach your first-time fundraisers towards success. (Part 3…the Finale!). I highlighted important tips on Step 1: Get your participants to access their fundraising tools.

How to Know When a Social Network is Worth Your Time

NonProfit Hub

Peach is not the first to experience this rapid rise and fall, and certainly won’t be the last. Clearly, it’s essential for your brand to have a presence on social media, but deciding which sites are worth your time can be tricky.

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It’s that time of year: your 8-step fundraising data checklist

3rd Sector Labs

This is the time of year when fundraising teams are pouring their available time, energy and talents into perhaps the most important task of the year. When was the last time you cleaned it, appended it, purged it, normalized it? If one or more of those terms sounds unfamiliar, make time for some thorough data hygiene. Good, meaningful content drives user experience, not to mention SEO success. And anytime is a good time to start. September has arrived.

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To Promote or Not to Promote? (…and Is That The Question?):GlobalGiving’s Experiment With Facebook Promoted Posts

Beth's Blog: How Nonprofits Can Use Social Media

GlobalGiving’s Experiment With Facebook Promoted Posts – Guest Post by Alison Carlman and Oscar Norsworthy. We conducted a month-long experiment to see if Promoted Posts make sense for our strategy. We learned two main things from our experiment.

Mapping Your Online/Offline Activism: Surfrider Foundation

Beth's Blog: How Nonprofits Can Use Social Media

While he didn't touch on it in-depth, I'm sure they have a system or framework for measuring what is working and what isn't working along the way, in real time and especially for their use of social media.

Microsoft OneNote Gives Dyslexic Kids a New Learning Experience

Tech Soup Blog

Each tablet PC comes with Microsoft OneNote , which makes the learning experience more interactive. The Ordyslexie program has now been active since 2010 and has affected the lives of more than 1,500 students. " Improving the Education Experience.

5 Times Your Texting Dinner Date Might Actually be a Good Person

Mobile Commons

Advocacy groups love to use text messaging to affect change, and with good reason: a text message call to action is 25-30 times more effective than email or social media. They should be done texting and back to spending time with you in a matter of moments.

The CNN Lesson: There Is No Hiding on The Real-Time Web


CNN’s silence and lack of engagement with their viewers (who also happen to be their largest critics at the moment) illustrates the need for organizations of all sizes to be proactive and focus on providing the best customer or constituent experience as possible across multiple channels. Learn how to say “I’m sorry” publicly on your blog, on your website, on Twitter, Facebook, and any other channels you actively engage your audiences on.

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Should Your Nonprofit Be Active on the New Myspace?

Nonprofit Tech for Good

It was my first first experience with online social networking and from that first “Friend Request” I was absolutely hooked – obsessed even – with the potential of social networking for social good. For them, it’s worth experimenting with.

What's the String that Ties One Experience at Your Institution with the Next?

Museum 2.0

I said: In many ways, the ability to successfully set a powerful and useful expectation for museum experiences is MORE valuable than the ability to extend said experience. When you set an expectation, you frame an experience. Each experience is a pearl.

Great reads from around the web on February 24th

Amy Sample Ward

” You’ll sigh inwardly, instantly thinking of a dozen reasons why it probably won’t work or why you lack the time and energy to give it the best shot possible (mainly because you’re probably still wrestling with the previous Shiny Object du jour), but you’ve fought and lost enough battles of this type to know that you might as well suck it up and do what they’re asking. Do you think it would be valuable for your organization or a waste of time?

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Why Are So Many Participatory Experiences Focused on Teens?

Museum 2.0

Even the most traditional museums often manage educational programs in which teens develop their own exhibits, produce youth-focused museum events, or provide educational experiences for younger visitors.

Nonprofit Web Design Process Part 2b: Surveys and Interviews

Connection Cafe

Many times, the internal stakeholders at an organization have some idea of what their users want and they’ll share that knowledge with us during Stakeholder Discovery. If we have another activity that will provide quantitative data, we may do Interviews to balance out our research.

How Chestnut Ridge Church Reinvents the Church Experience with Technology

Tech Soup Blog

The church also actively identifies other needs in the community, like the Christian Help Project Food Pantry , which needed help to do a food drive to feed the hungry. It's probably no accident that Chestnut Ridge Church has become the largest church in West Virginia.

Navigation by Recommendation: Lessons Learned from a Little Experiment

Museum 2.0

I spent some time playing with this question last week at the Milwaukee Art Museum, a large general museum that is moving toward redesign of the permanent galleries. We never really had to apologize for taking up their time since the encounter only required one verbal exchange.

5 Times Your Texting Dinner Date Might Actually be a Good Person

Mobile Commons

Advocacy groups love to use text messaging to affect change, and with good reason: a text message call to action is 25-30 times more effective than email or social media. They should be done texting and back to spending time with you in a matter of moments.

Twitter: this time it’s personal

Steve Bridger

While Dawn Foster has written eloquently around this subject on her blog, there is generally a good deal of uncertainty about how to represent the charity brand personally – so yesterday I asked my Twitter friends about their experiences (see the bullet points a bit further down).

A New Marketing Paradigm: How Affordable, Active and Agile Technology Can Change Nonprofits


Constituent data is scattered across the organization, residing passively in so many databases that it is nearly impossible for staff or volunteers to ever have a complete, near-real time view of any constituent who donates, visits an office, attends an event, or participates in any other way. These brave and bold new solutions are founded on two simple concepts: Your systems should actively recognize and classify constituents using the same language and rules as your organization.

8th Annual Games for Change: Register Now!

Tech Soup Blog

As more nonprofits are looking towards technology to create effective social change, I wanted to take this time to present some exciting events taking place at this year's festival from June 20 - 22 in New York City.

4 Ways to Use Facebook to Engage Millennials in Your Cause

Connection Cafe

As an active volunteer and donor myself, discovering new nonprofits on social media often piques my interest to get involved and seeing my “go-tos” actively posting keeps me engaged with their mission.

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Want to Activate Public Space? We're Hiring. And Some Thoughts on Iteration and Temporary Positions

Museum 2.0

For the past two years, I''ve been working on a project to activate the concrete space adjacent to our museum as a vibrant, community plaza. It''s an exciting, intense, educational time. multiple times per week. Eventually, we will hire a full-time person to curate Abbott Square.

Research Friday: Out-of-School Time Programs for Latino Youth

ASU Lodestar Center

has seen a dramatic increase in the number of Latino youth, which will continue to play a key role in the services provided during out-of-school time. Out-of-school time is defined as before and after school, as well as weekends and summer. posted by. Ariel Rodríguez, Ph.D.

Four Models for Active User Engagement, by Nina Simon

Beth's Blog: How Nonprofits Can Use Social Media

I got a chance to meet her face-to-face for the first time at the Nonprofit Technology Conference in 2007. They each imply different levels of institutional control and participant involvement, but transformational experiences are possible in every type. Source: Share Your Ideas.

Great reads from around the web on September 13th

Amy Sample Ward

Groupon Case Study: Jolkona’s Groupon Experiment | Community Organizer 2.0 – Check out this great interview by Debra Askanase with Laura Kimball, discussing their experiment using Groupon! "Jolkona "Jolkona ran a Groupon deal as an experiment to try to raise money for a specific campaign using Groupon. Of course for us Ducks and most of you, this time of year is dominated by the ever-glorious year-end fundraising appeal.

Twitter Promoted Products Engage, Inspire and Activate

Beaconfire Wire

Representatives from these organizations spoke on a panel hosted by Twitter in DC to share their experience promoting engagement and activism through Twitter’s promoted products, an expanding group of products available for advertisers. Planned Parenthood activated an emotionally charged nation through a Promoted Tweet to get donations during the Susan G.

Looking for a New Fundraising Idea?

Tech Soup Blog

Airbnb , the home-sharing service, has just launched social impact experiences. How Social Impact Experiences Work. As a nonprofit organization, you host an activity that immerses travelers (and passionate locals) in your cause. What Does a Social Impact Experience Look Like?