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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

Every nonprofit has the goal of extending their impact as far as they can by helping as many people as possible. While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth.

Metrics 316
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Four Steps to Align Data with Your Mission and Goals

Association Analytics

But you want to make sure those decisions deliver outcomes that support your goals. In today’s world, organizations simply cannot afford to invest their time and limited resources in initiatives that do not demonstrably deliver outcomes that support their goals. Formulate SMART Goals. Develop KPIs for Your Goals.

Goal 192
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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? Be mindful not to overweigh activities that have limited opportunities for participation (i.e. Finally, you’ll want to consider the time decay of your offered activities.

Analytics 169
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Planning Your Nonprofit’s Digital Strategy Metrics

Forum One

Over the past year, you and your team devoted time and resources to optimize your digital platforms, social media and email marketing to support your organization’s goals and overall mission. Website metrics. Email metrics. Social Media metrics. Fundraising metrics. So the big question is: how did you do?

Metrics 74
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Understanding Impact Metrics for Your Nonprofit: A Guide

DipJar

In this sense, impact metrics are the specific measures of the positive and negative effects of an intervention, action, or project on individuals, communities, or the environment. In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

Metrics 52
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Rethinking Recruitment and Retention Goals

VQ Strategies

Traditionally, recruitment focused on looking outward to find and attract people to engage in activities in support of the organization’s cause. Yet, even prior to the pandemic, organizations had begun to rethink how retention success was measured, shifting from a goal of keeping volunteers to one of “maximizing volunteer talent.”

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Regular updates keep your audience engaged and informed about your activities. For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth. Here is how to do it: Set Clear Goals : Establish specific, measurable, and achievable goals for your social media campaigns.