Slacktivism: Can Cartoons Raise Awareness or Just Make Us Feel Good?
DECEMBER 6, 2010
In an effort to raise awareness for child abuse, thousands of Facebook users changed their profile photos to one of their favorite childhood cartoon characters (full disclosure: mine was Underdog.) Whether it started on accident, was part of a specific campaign, or originated in Greece , this meme seemed to really have legs! Most slacktivism-esque activities involve a great deal of self-gratification – but this is common with most viral activities.