Greater Giving

DECEMBER 12, 2022

Draw upon your data to create a report of donors that gave last year but unfortunately not this year (LYBUNT) and then you can use that list to generate a lapsed donor list and reach out to engage them in giving activities. ” TIP: How do you Calculate Donor Retention Rate? Don’t forget about your old friends.

Retention 91

Retention Donor Support Giving 91

Nonprofit Tech for Good

APRIL 5, 2012

Customize Your Headline. By default, LinkedIn uses the title of your current position as your “Professional Headline.” You can customize your headline and add more detail and personality by going to “Edit Profile.” More than likely, the person is just busy or not that active on LinkedIn.

Linkedin 218

Linkedin Profile Professional Tips 218

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Let’s take a look at the impact of what we call the “Generosity Experience”—the overall trust that a supporter has when interacting with a nonprofit’s marketing, revenue, or impact activities.

Lesson 52

Lesson North America New York Kentucky 52

Get Fully Funded

OCTOBER 7, 2021

If you have trouble keeping all of your accounts active, prioritize quality over quantity and focus on the platforms where you experience the greatest success. Track your engagement rates on each marketing platform you leverage. How volunteers have engaged with your advocacy outreach messages.

Advocacy 59

Advocacy Strategy Nonprofit Volunteer 59

Nonprofit Tech for Good

APRIL 5, 2012

Customize Your Headline. By default, LinkedIn uses the title of your current position as your “Professional Headline.” You can customize your headline and add more detail and personality by going to “Edit Profile.” More than likely, the person is just busy or not that active on LinkedIn.

Linkedin 109

Linkedin Profile Professional Tips 109

Everyaction

FEBRUARY 28, 2018

We strive to promote a healthy work life balance, that’s why our team hosts things like “social fridays”, team yoga classes, company-wide bake-offs, and other activities to de-stress. In the current news cycle, it seems like bad news makes it to all the headlines. but those cases are few and far between.

Team 68

Team Greece Taiwan Roles 68

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 22, 2013

We were asked to listen to a PPT presentation that shared the history, mission, goals, challenges and opportunities. But, there was a twist – we were asked to do critical or active listening. Not just sit back and listen, but actively for three things: Roses or strengths, Thorns or problems, or Buds or opportunities.

Design 128

Design Strategy Digital Technique 128

Connection Cafe

FEBRUARY 5, 2018

It’s especially gratifying to see this shift in a period where “rage donations” have grabbed headlines. We saw fundraising email open rates go down 3.8%% and click rates plunge by 15.5%. great earned media work, cause marketing or activity by social influencers. Email newsletters saw similar declines.

Time 33

Time Fundraising Benchmark Trend 33

NonProfit Hub

MARCH 10, 2014

Yes, the words ‘agenda’ and ‘fun’ were both used in the same headline. Do activities that require people to share more about themselves. With the turnover rate on board members, you never know when you’ll need to revisit the decisions and find why something was decided on a certain way. Set a (Fun) Agenda. Crazy, isn’t it?

Effective 57

Effective Tips Laptop Exercise 57

Nonprofit Tech for Good

JANUARY 10, 2022

Over 100,000 nonprofits worldwide have taken advantage of Google Grants since the program was established in 2003, yet most nonprofits have never taken part in the program and many more are no longer receiving Google Ad Grants, because they did not take the necessary steps to keep their account active.

Google 351

Google Grant Guide Nonprofit 351

Care2

JANUARY 14, 2009

Given the email clutter your subscribers battle daily, how are your organization’s e-newsletter open and click-through rates looking these days? Here are some useful tips to increase your e-newsletters performance rates. Headlines should be short. by age, interest, activism level).

Newsletter 51

Newsletter Tips gMail Headline 51

Connection Cafe

NOVEMBER 6, 2018

Even if your success doesn’t make national news headlines, you can execute a great giving day that propels your annual giving program forward. Sending direct marketing pieces or starting your phone calls too early will draw attention away from your other fundraising activities. Adjust your goals as needed. Want even more tips?

Giving 22

Giving Gift Demographics Donor 22

Care2

JANUARY 15, 2009

Given the email clutter your subscribers battle daily, how are your organization’s e-newsletter open and click-through rates looking these days? Here are some useful tips to increase your e-newsletters performance rates. Headlines should be short. by age, interest, activism level).

Newsletter 51

Newsletter Social Media Advocacy Tips 51

BoardAssist

DECEMBER 15, 2014

Artwork: 80%; photos: 75%; headlines: 56%; captions: 29%, and very little text! (~Tom Never use the passive voice when you can use the active voice. Target Marketing says “using standard #10 white envelopes will guarantee a low response rate, unless you are giving away money.”. Put a headline on the reply card such as “Yes!

Mail 61

Mail Money Raise Tips 61

Nonprofit Tech for Good

MAY 18, 2020

Advocating by galvanizing grassroots activism, signing petitions, and contacting elected officials. Each active campaign in your account must have at least two active ad groups. Each active ad group must have at least two active ads. There must be at least two active site link extensions (more on this in a moment).

Google 332

Google Grant Guide Adopt 332

Nonprofits Source

JANUARY 23, 2023

Benefits of Google Ad Grants If your nonprofit has a website and is active online, you’re a great candidate for Google Ad Grants! ’ Return to Google for Nonprofits, click the checkbox verifying that you filled out the form, and click ‘Activate.’ Maintain a 5% click-through rate (CTR). Hit ‘Submit.’

Grant 52

Grant Google Guide Nonprofit 52

Connection Cafe

JANUARY 4, 2016

The same trends that are changing the world around us at a rapidly accelerating rate are impacting the fundraising profession in new and exciting ways. 2016 will be a year of great opportunity for the philanthropic sector. In the midst of all these developments, it’s more important than ever to keep your goals clear and focus on what matters.

Fundraising 20

Fundraising Blackbaud Philanthropy Analytics 20

Nonprofits Source

NOVEMBER 3, 2017

While mobile optimization isn’t a direct Google ranking factor, it indirectly benefits SEO by reducing bounce rates in addition to giving your website the perception of professionalism. Interestingly, data collected from Moz suggests that organic click-through rates do impact SEO rankings. Link to outbound sources.

Beginner 91

Beginner Digital Marketing Guide 91

NonProfit Hub

JANUARY 18, 2019

No formulas or complex techniques—just simple and powerful words you can implement into your copy to increase conversion rates. Without them, copy or headlines can become boring and predictable. There are endless ways you can increase your conversion rates as a nonprofit. The importance of power words. Why does this matter?

Conversation 66

Conversation Nonprofit Headline Children 66

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

Collective activities are not new to social media. The Audubon Society organized the first Christmas Bird Count to inventory all the birds in the Western Hemisphere in 1900. But now using social media enable the Society and ( anyone else ) to increase this activity with less effort and less cost. 3) Crowd Voting.

Measure 96

Measure Fund Impact Minnesota 96

Givinga

DECEMBER 11, 2018

In 1970, economist Milton Friedman famously used his New York Times article’s headline to quip that a business’s only social responsibility was to increase its profits.¹. The median participation rate is just nine percent, and $10 billion worth of matching funds went unused just in 2016?.

Philanthropy 45

Philanthropy Platform Business ROI 45

Bloomerang

SEPTEMBER 12, 2021

If you just had to rate it on a 1 to 10. You’ve been super active in the chat. And if you can’t articulate that, if you can’t really speak to that, then maybe you’re not bringing much value for them and maybe your retention rates are not going to be great. Step two is activating your A team.

Results 83

Results Donation Video Fundraising 83

Connection Cafe

AUGUST 23, 2017

Episodic donors give to nonprofits in response to disasters and tragic events, viral campaigns, and in reaction to the latest headlines. The upside is that episodic donors can help boost fundraising performance , but the downside is that they tend to have poor donor retention rates. The rise of Activgiving and the Rage-Donation.

Gift 33

Gift Donation Disaster Headline 33

Tech Soup

FEBRUARY 25, 2015

But first, some context: Let's start with a volatile mix of Syrian refugees, border conflicts paired with complicated politics , protests, Internet censorship, and a youth unemployment rate of 20 percent. Technology uptake has flourished in Turkey in the past 20 years. Here's a cool set of infographics depicting IT network growth.

Turkey 36

Turkey Global Change Syria 36

Nonprofits Source

FEBRUARY 25, 2017

How to Increase Email Open Rates! ”. Who cares if your email open rate jumps 15% if you don’t have an integrated marketing plan to support the lead nurturing process? Prove return on investment (ROI) of your marketing activities. Use the efficiency ratio to calculate the ROI of your marketing activities.

Content 40

Content Leadership Marketing Files 40

Nonprofits Source

OCTOBER 11, 2017

Do you have a digital marketing process in place to manage your content, social, email, and engagement activities? Best of all, this 7 step marketing process is easy to learn and will free your time to focus on more value-adding activities. Write A Headline That People Want To Click. Work smarter, not harder.

Process 98

Process Content Digital Marketing 98

Bloomerang

AUGUST 28, 2021

I’m going to share some website tweaks to help you boost your conversion rate for online gifts. It’s actually a good thing to send more email because the more email you send, and the more people open and read your email, the better your deliverability rate. They can boost your conversion rate 5%, 10%, as high as 27%.

Video 79

Video Fundraising Guide Test 79

Connection Cafe

JULY 22, 2015

Cloud services are maturing at unprecedented rates and nonprofits now have options they’ve never had before. This is especially important to nonprofit organizations that manage seasonal fluctuations in activity and volume or plan to grow their business while maintaining minimal cost increases and overall risk.

License 20

License Nonprofit Mobile Integration 20

Neon CRM

JULY 14, 2023

That’s an organization that has been active for almost 150 years, and in that time they have become one of the world’s foremost authorities on natural disaster response and blood donations. Headline: Create a clear, compelling headline that covers the most important aspect of your message. Social media is active.

Public 52

Public Build Strategy Press 52

DNL OmniMedia

OCTOBER 22, 2020

Key Takeaway: Your nonprofit’s website should actively highlight your work’s impact. It’s imperative that nonprofits keep their sites frequently updated in order to show their visitors that they’re actively serving their communities. Its rating platform allows suppliers to anonymously rate the purchasing practices of retailers.

Websites 52

Websites Organization Nonprofit Site 52

Twenti - Digital Marketing For Nonprofits

NOVEMBER 18, 2019

The Google Ad Grant has been active since 2003; in this time, it has awarded over 115,000 Ad Grants and $8 billion in free advertising to nonprofits in over 50 countries. Commercial activity. Commercial activity. Make clear how any limited commercial activity serves your mission, for example with an annual report.

Grant 40

Grant Google Guide Search 40