Beth’s Surprise Party: A Case Study in Crowdsourced Action
Amy Sample Ward
JANUARY 12, 2010
Lesson #1: Design an action and invitation that’s doable and interesting – while focused on your goal. See the Google Doc for links.). Lesson #4: Create easy ways to track and follow the campaign. We could follow the hashtag on Twitter using Twitter Search ( [link] ) and could use the tracking built into Bit.ly
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