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Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

sgEngage

Unless you measure your nonprofit’s performance, it’s impossible to know where you are succeeding and where you need to focus future efforts. There is no one-size-fits-all approach to measuring performance, but every successful fundraising team should have the ability to assess and refine its data.

Measure 89
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Advancing Equity in Philanthropy with Resolve and Resilience: A Call to Action

sgEngage

Even though laws and structures are often driven from the top down, it is a combination of top-down leadership and grassroots movements that create sustainable change. Grantmaking equity lies at the heart of philanthropy’s mission to create positive social change and address systemic injustices.

professionals

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Lessons learned: Using demographic data to move from intention to action 

Candid

At a recent webinar hosted by Grantmakers for Effective Organizations, Jennifer Chheang of The California Endowment (TCE) and Allie VanHeast of the Kalamazoo Community Foundation (KCF) shared how they are using Demographics via Candid in practice to better understand alignment with institutional goals and measure their progress.

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Why Community Climate Action is Critical to Global Action

Saleforce Nonprofit

We invited WEF attendees to take a break from the hustle and bustle by going on a guided walking tour where they would hear from students and activists about their sustainability journeys at several stops connected to climate action, on both a global and a community level.

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How to Measure the CX of Your Website

Forum One

CX is not just a set of actions, but also focuses on feelings. Depending on your measurement system, combining these metrics usually means creating some custom tracking, but the increased insight can be well worth it! These are several KPIs that can help you begin to measure your website’s CX.

Measure 66
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Using Music and Data to Measure Impact and Wellbeing

Saleforce Nonprofit

But what if we could move beyond that and use the power of connected data clouds to directly change lives? We use Salesforce tools to create a digital environment which engages at-risk youth, and has proven to be highly impactful in changing negative trajectories and positively impacting wellbeing. Here’s how we’re doing it.

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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

3) Conversions : This is one of the most important metrics to analyze if you set up conversion actions in your account. For example, if you set up a conversion action for when someone donates to your nonprofit, you will be able to see the campaign, ad group, keyword, search term, and ad copy that led to that conversion!

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