INDUSTRY INSIGHTS YOUR PEERS ARE READING
Instagram is here to stay. All organizations should definitely get on board with as strong an Instagram game as they have on Facebook and Twitter. In order to do this, however, you’ll need to play the influencer game—connecting with everyday influencers. But don’t be scared— jump in! MORE
This article is part of the bbcon 2018 Speaker Series on npENGAGE. Get a taste of the 250+ sessions that will help your organization transform and have a bigger impact! This article originally appeared in npEXPERTS: Making Waves. MORE
Earlier this year, I realized I needed a break. I was the proverbial mouse on the wheel, constantly racing to “keep up” with everything I needed to know and thought I should do in fundraising. In short, I had lost the joy of fundraising because I was bogged down in the job of fundraising. MORE
I am often asked what I see as the biggest potential game-changers in tech —particularly as it relates to social good. Mobile, social, the cloud and analytics continue to emerge as key themes, but analytics is emerging as the true game changer—catalyzed by advances in open architecture. MORE
Let me start by apologizing. One of the reasons that email fundraising sucks is because of people like me. When I was new to fundraising consulting over a decade ago, I was quick to prescribe to my nonprofit clients the latest and greatest “best practices” when it came to online fundraising. MORE
As a nonprofit organization, which factor do you believe best showcases the success of your mission? Overhead to program expense ratio. Having money left over to reinvest at the end of the year. Programmatic statistics related to mission impact. MORE
“It’s not me. It’s you.” . No, it’s not a bad breakup. In fact, it’s just the opposite – the beginning of a great relationship. . When recruiting a new volunteer to your organization, it should begin just like that great first or second date. MORE
When Giving Tuesday started six years ago, it was about sparking a movement—giving people and organizations a day specifically dedicated to giving back. MORE
Online fundraising isn’t a fad. As a matter of fact, online fundraising accounted for seven-percent of total fundraising in 2016. Online fundraising has also proven to be an extremely effective donors acquisition vehicle. MORE
“We had been struggling with Giving Tuesday for a number of years, and our leadership just kept coming back to it. MORE
Save the Children Action Network (SCAN) is the political voice for kids. We’re fiercely bipartisan because we believe that kids’ issues shouldn’t be a Republican or Democratic issue. MORE
Recently, Brock Warner (Senior Manager, Fundraising at War Child) and I hosted a webinar regarding end of year fundraising for nonprofits —the things we need to stop doing and things we should be doing instead. MORE
I just confirmed my dog sitter for Thanksgiving, which means I’m set to make the trip to my parents’ house and enjoy the holiday with my family. I’m a car-free city dweller and where my parents live isn’t exactly easy to get to—so this takes some planning. My nephews will also be visiting. MORE
The below is an excerpt from a new eBook from Blackbaud, The Case for Cause Marketing. Read the entire eBook here. Who needs a seat at the table to build a successful cause marketing program? MORE
The 2018 Social Good Summit once again reminded all of us how much there is to accomplish by 2030 while also giving us the hope that it’s possible. MORE
Forward-thinking companies understand that both their employees’ purpose and their community’s social good needs play into their corporate social responsibility (CSR) initiatives. MORE
Women’s and girls’ empowerment is a sweeping topic, defined and shaped by family beliefs and cultural norms in the community and country where one lives. MORE
This article is the first installment of a four-part series examining digital challenges and opportunities for nonprofits in 2018. Let’s start with the big question: is Facebook worth it? MORE
In the 400-odd days since Donald Trump’s inauguration, fundraising in the nonprofit space has been more competitive and chaotic than ever before. MORE
Today’s nonprofit marketers must be experts in learning how to shift their organizational culture towards a culture of philanthropy. MORE
Year-end is upon us , and you should start planning for your final appeal. Organizations, large and small, should capitalize on the Season of Giving. A year-end appeal is powerful and creates exposure for your organization by educating others on your past, current and future efforts. MORE
Volunteers are superheroes! They are your advocates, champions, ambassadors, and worker bees. They fill many roles in different capacities, bringing diverse skill sets as board members, committee leads, exhibit guides, ushers, admins, and more. MORE
Nonprofits could not achieve their goals without the collective manpower and connections of their board members. Yet, with the average board consisting of 16 individuals – each having other obligations and priorities in their lives – managing them effectively can be a challenge. MORE
Online giving continues to rise due to its simplicity, convenience and consumer behavior. These days, supporters can donate instantly on computers, tablets and smart phones via your organization’s website, virtual appeals, text-to-give initiatives, apps and email. MORE
It’s no secret that 2017 was a tempestuous year. In just a year, we went from celebrating the charitable tax deductions’ 100th anniversary to a tax plan that would lessen its value and send aftershocks threatening much-needed programs. MORE
Starting your own employee giving campaign is not for the faint of heart! It may sound easy, but in truth it takes a team of people and a lot of moving parts to make it successful. Gone are the days of just sending out pledge forms in interoffice mail and expecting people to respond. MORE
As you start planning messaging and emails for Giving Tuesday, spread a little love to your donation forms too. Below I will outline the five tips that can help you stand out from the crowd on a day like Giving Tuesday but are also good enhancements for your everyday forms. MORE
It is not a secret that nonprofits need volunteers and donors to achieve their goals and carry out their mission. The question is, is your organization focusing on the volunteer base that you already have? Many nonprofits do not know that the line between their volunteers and donors is very thin. MORE
The donor marketplace is changing in dramatic ways. Part one of the Blackbaud Institute’s Vital Signs report showed a sector that has both rebounded from and struggled with the immense technological, economic, and demographic disruption that has shaped the world since the Great Recession. MORE
At this point, nearly every university in the US has run or is considering starting a giving day. Of course, this trend started or was inspired by #GivingTuesday and some universities do participate in the day. MORE
One of the most commonly asked questions we receive at HEPdata is, “How do I make my donors aware of the benefits of matching gifts?” Below are 10 simple steps you can take to raise donor awareness. MORE
“Hello Susan, it’s good to see you,” said the member of Congress at the sight of the constituent walking into his Capitol Hill office. “So, So, what bill will I end up cosponsoring for you today?”. You might think Susan was a wealthy donor or perhaps a significant employer in the Member’s district. MORE
CSR trends point to the rise of skills-based volunteerism. The 2017 CECP Giving in Numbers reports that more than 50% of companies have developed skills-based volunteer programs to support community and business goals. MORE
Most faith-based organizations rely on supporters to fund their work. Many organizations of faith don’t think of their supporters as “donors,” though. Churches and dioceses think about “members,” while religious schools think about “students,” “families,” and “alumni.” Other faith-based organizations talk about “donors,” but wonder about how to solicit donations while still honoring their higher calling. MORE
Making a donor profile might be something that sounds reserved for larger nonprofit institutions with thousands of donors and prospects, a team of analysists, and a budget with room to spare. MORE
Sometimes, when we’re focused on the tactics of digital fundraising or communications, we can lose site of big trends which require a new strategic approach. And paying attention to the trends gains urgency as things change much faster than they used to. MORE
Data is changing how our world operates. As the collection of data becomes ubiquitous and seamless and the analysis of data more powerful, it is changing every aspect of our lives. Just stop and think about how many times a day your life is impacted by an algorithm. MORE
Many faith-based organizations worry about making fundraising asks. They think that because they have a religious mission, making direct asks of donors is somehow unethical or will damage their reputation. Other faith-based nonprofits focus solely on making group asks from the pulpit, or through mass-communication mediums like direct mail or e-mail. MORE
This past summer, I was fortunate enough to acquire tickets to the PGA Championship in Charlotte. My husband and I made plans to go for the day and our 4-year-old son would spend the day with his grandparents. MORE
A Reel Leadership Article My thought going into Jumanji: Welcome To The Jungle was “Do we really need another remake of a film?” ” The 1995 Jumanji starred Robin Williams as Alan Parrish (who gets a nod in the new Jumanji). MORE
In working with dozens of faith-focused organizations on year-end giving programs, I have found that there are five basic rules that must guide your strategy if you want to steadily increase year-end giving each and every year: Rule #1: Make Sure Your Message is Consistent. The first rule for strong generosity at the end of the year is that the message of your year-end campaign needs to be consistent with your message throughout the year. MORE
As the first generation to grow up with modern technology so easily at our fingertips, Millennials have reengineered the way information is delivered and consumed. MORE
Joe Garecht’s eBook, How to Hold a Successful Giving Day for Your School , offers great advice for development teams on running a giving day event. He even tackles the big question: Whether your school should run a stand-alone giving day or participate in #GivingTuesday? In this article, we’re going to discuss the critical role marketing plays in the event’s overall success. MORE
At Blackbaud, we take a unique approach to our employee matching gift program, one that is popular amongst other corporate giving programs. With our matching program, Blackbaud empowers employee philanthropy through individual choice. MORE
Connection Cafe
OCTOBER 19, 2018
This past summer, I was fortunate enough to acquire tickets to the PGA Championship in Charlotte. My husband and I made plans to go for the day and our 4-year-old son would spend the day with his grandparents.
Connection Cafe
OCTOBER 17, 2018
I just confirmed my dog sitter for Thanksgiving, which means I’m set to make the trip to my parents’ house and enjoy the holiday with my family. I’m a car-free city dweller and where my parents live isn’t exactly easy to get to—so this takes some planning. My nephews will also be visiting.
Connection Cafe
AUGUST 8, 2018
Starting your own employee giving campaign is not for the faint of heart! It may sound easy, but in truth it takes a team of people and a lot of moving parts to make it successful. Gone are the days of just sending out pledge forms in interoffice mail and expecting people to respond.
Connection Cafe
AUGUST 7, 2018
CSR trends point to the rise of skills-based volunteerism. The 2017 CECP Giving in Numbers reports that more than 50% of companies have developed skills-based volunteer programs to support community and business goals.
Connection Cafe
JULY 23, 2018
The below is an excerpt from a new eBook from Blackbaud, The Case for Cause Marketing. Read the entire eBook here. Who needs a seat at the table to build a successful cause marketing program?
Connection Cafe
OCTOBER 10, 2018
“We had been struggling with Giving Tuesday for a number of years, and our leadership just kept coming back to it.
Connection Cafe
FEBRUARY 13, 2018
This article is the first installment of a four-part series examining digital challenges and opportunities for nonprofits in 2018. Let’s start with the big question: is Facebook worth it?
Connection Cafe
JUNE 4, 2018
Nonprofits could not achieve their goals without the collective manpower and connections of their board members. Yet, with the average board consisting of 16 individuals – each having other obligations and priorities in their lives – managing them effectively can be a challenge.
Connection Cafe
OCTOBER 4, 2018
At this point, nearly every university in the US has run or is considering starting a giving day. Of course, this trend started or was inspired by #GivingTuesday and some universities do participate in the day.
Connection Cafe
OCTOBER 4, 2018
As a nonprofit organization, which factor do you believe best showcases the success of your mission? Overhead to program expense ratio. Having money left over to reinvest at the end of the year. Programmatic statistics related to mission impact.
Connection Cafe
MARCH 13, 2018
In the 400-odd days since Donald Trump’s inauguration, fundraising in the nonprofit space has been more competitive and chaotic than ever before.
Connection Cafe
SEPTEMBER 8, 2017
It is not a secret that nonprofits need volunteers and donors to achieve their goals and carry out their mission. The question is, is your organization focusing on the volunteer base that you already have? Many nonprofits do not know that the line between their volunteers and donors is very thin.
Connection Cafe
SEPTEMBER 20, 2017
As you start planning messaging and emails for Giving Tuesday, spread a little love to your donation forms too. Below I will outline the five tips that can help you stand out from the crowd on a day like Giving Tuesday but are also good enhancements for your everyday forms.
Connection Cafe
MARCH 2, 2018
One of the most commonly asked questions we receive at HEPdata is, “How do I make my donors aware of the benefits of matching gifts?” Below are 10 simple steps you can take to raise donor awareness.
Connection Cafe
MAY 22, 2018
“It’s not me. It’s you.” . No, it’s not a bad breakup. In fact, it’s just the opposite – the beginning of a great relationship. . When recruiting a new volunteer to your organization, it should begin just like that great first or second date.
Connection Cafe
OCTOBER 19, 2018
Many faith-based organizations worry about making fundraising asks. They think that because they have a religious mission, making direct asks of donors is somehow unethical or will damage their reputation. Other faith-based nonprofits focus solely on making group asks from the pulpit, or through mass-communication mediums like direct mail or e-mail.
Connection Cafe
OCTOBER 19, 2018
In working with dozens of faith-focused organizations on year-end giving programs, I have found that there are five basic rules that must guide your strategy if you want to steadily increase year-end giving each and every year: Rule #1: Make Sure Your Message is Consistent. The first rule for strong generosity at the end of the year is that the message of your year-end campaign needs to be consistent with your message throughout the year.
Connection Cafe
OCTOBER 19, 2018
Most faith-based organizations rely on supporters to fund their work. Many organizations of faith don’t think of their supporters as “donors,” though. Churches and dioceses think about “members,” while religious schools think about “students,” “families,” and “alumni.” Other faith-based organizations talk about “donors,” but wonder about how to solicit donations while still honoring their higher calling.
Connection Cafe
OCTOBER 19, 2018
Joe Garecht’s eBook, How to Hold a Successful Giving Day for Your School , offers great advice for development teams on running a giving day event. He even tackles the big question: Whether your school should run a stand-alone giving day or participate in #GivingTuesday? In this article, we’re going to discuss the critical role marketing plays in the event’s overall success.
Connection Cafe
SEPTEMBER 6, 2017
When Giving Tuesday started six years ago, it was about sparking a movement—giving people and organizations a day specifically dedicated to giving back.
Connection Cafe
JUNE 22, 2017
Save the Children Action Network (SCAN) is the political voice for kids. We’re fiercely bipartisan because we believe that kids’ issues shouldn’t be a Republican or Democratic issue.
Connection Cafe
AUGUST 30, 2017
Volunteers are superheroes! They are your advocates, champions, ambassadors, and worker bees. They fill many roles in different capacities, bringing diverse skill sets as board members, committee leads, exhibit guides, ushers, admins, and more.
Connection Cafe
JUNE 12, 2017
Today’s nonprofit marketers must be experts in learning how to shift their organizational culture towards a culture of philanthropy.
Connection Cafe
JUNE 6, 2018
Let me start by apologizing. One of the reasons that email fundraising sucks is because of people like me. When I was new to fundraising consulting over a decade ago, I was quick to prescribe to my nonprofit clients the latest and greatest “best practices” when it came to online fundraising.
Connection Cafe
SEPTEMBER 22, 2017
Year-end is upon us , and you should start planning for your final appeal. Organizations, large and small, should capitalize on the Season of Giving. A year-end appeal is powerful and creates exposure for your organization by educating others on your past, current and future efforts.
Connection Cafe
AUGUST 1, 2017
Recently, Brock Warner (Senior Manager, Fundraising at War Child) and I hosted a webinar regarding end of year fundraising for nonprofits —the things we need to stop doing and things we should be doing instead.
Connection Cafe
MARCH 7, 2017
Women’s and girls’ empowerment is a sweeping topic, defined and shaped by family beliefs and cultural norms in the community and country where one lives.
Connection Cafe
FEBRUARY 23, 2017
Online fundraising isn’t a fad. As a matter of fact, online fundraising accounted for seven-percent of total fundraising in 2016. Online fundraising has also proven to be an extremely effective donors acquisition vehicle.
Connection Cafe
SEPTEMBER 26, 2018
Forward-thinking companies understand that both their employees’ purpose and their community’s social good needs play into their corporate social responsibility (CSR) initiatives.
Connection Cafe
SEPTEMBER 26, 2018
The 2018 Social Good Summit once again reminded all of us how much there is to accomplish by 2030 while also giving us the hope that it’s possible.
Connection Cafe
SEPTEMBER 26, 2018
At Blackbaud, we take a unique approach to our employee matching gift program, one that is popular amongst other corporate giving programs. With our matching program, Blackbaud empowers employee philanthropy through individual choice.
Connection Cafe
JULY 19, 2017
Instagram is here to stay. All organizations should definitely get on board with as strong an Instagram game as they have on Facebook and Twitter. In order to do this, however, you’ll need to play the influencer game—connecting with everyday influencers. But don’t be scared— jump in!
Connection Cafe
JUNE 29, 2017
Online giving continues to rise due to its simplicity, convenience and consumer behavior. These days, supporters can donate instantly on computers, tablets and smart phones via your organization’s website, virtual appeals, text-to-give initiatives, apps and email.
Connection Cafe
SEPTEMBER 25, 2018
This article is part of the bbcon 2018 Speaker Series on npENGAGE. Get a taste of the 250+ sessions that will help your organization transform and have a bigger impact! This article originally appeared in npEXPERTS: Making Waves.
Connection Cafe
JULY 28, 2017
I am often asked what I see as the biggest potential game-changers in tech —particularly as it relates to social good. Mobile, social, the cloud and analytics continue to emerge as key themes, but analytics is emerging as the true game changer—catalyzed by advances in open architecture.
Connection Cafe
SEPTEMBER 14, 2017
Making a donor profile might be something that sounds reserved for larger nonprofit institutions with thousands of donors and prospects, a team of analysists, and a budget with room to spare.
Connection Cafe
SEPTEMBER 25, 2017
Earlier this year, I realized I needed a break. I was the proverbial mouse on the wheel, constantly racing to “keep up” with everything I needed to know and thought I should do in fundraising. In short, I had lost the joy of fundraising because I was bogged down in the job of fundraising.
Connection Cafe
JANUARY 1, 2018
A Reel Leadership Article My thought going into Jumanji: Welcome To The Jungle was “Do we really need another remake of a film?” ” The 1995 Jumanji starred Robin Williams as Alan Parrish (who gets a nod in the new Jumanji).
Connection Cafe
FEBRUARY 17, 2017
As the first generation to grow up with modern technology so easily at our fingertips, Millennials have reengineered the way information is delivered and consumed.
Connection Cafe
APRIL 11, 2018
The donor marketplace is changing in dramatic ways. Part one of the Blackbaud Institute’s Vital Signs report showed a sector that has both rebounded from and struggled with the immense technological, economic, and demographic disruption that has shaped the world since the Great Recession.
Connection Cafe
MAY 30, 2017
Data is changing how our world operates. As the collection of data becomes ubiquitous and seamless and the analysis of data more powerful, it is changing every aspect of our lives. Just stop and think about how many times a day your life is impacted by an algorithm.
Connection Cafe
NOVEMBER 13, 2017
Sometimes, when we’re focused on the tactics of digital fundraising or communications, we can lose site of big trends which require a new strategic approach. And paying attention to the trends gains urgency as things change much faster than they used to.
Connection Cafe
JANUARY 4, 2018
It’s no secret that 2017 was a tempestuous year. In just a year, we went from celebrating the charitable tax deductions’ 100th anniversary to a tax plan that would lessen its value and send aftershocks threatening much-needed programs.
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