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Securing your Website Against Attacks

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Comprehensive website security includes an entire suite of tools to shield against data breaches, service disruption, and malware infections. It shields the email system, network, and server.

ADA Compliance and Your Website

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The Americans with Disabilities Act (ADA) was created in 1990 with the aim to ensure that disabled individuals have the same level of opportunities as everyone else.

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Ways to Improve Your Website’s Performance

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In this age of high customer service expectations, same-day delivery, and instant updates, website visitors are less patient to wait for your site to download.

Understanding Digital Tracking

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Nearly everything can be traced and tracked, from cell phone records to ATM withdrawals. For online marketers, there is customer behavior digital tracking. It presents itself in the form of permission-based tools, such as device IDs, cookies, Geo-location, and IP mapping.

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Become the Association Your Members Want

As the pandemic advanced, we were keenly aware of the apprehension and pain throughout our community. Clients and colleagues contacted us with questions about managing revenue shortfall, introducing new technology, and preparing for changing membership patterns. The.orgCommunity organized a Think Tank to help identify trends and crystalize our outlook on the future of membership. The sessions were facilitated by Elizabeth Engel, Chief Strategist, Spark Consulting. This article is the result of feedback gleaned during those dialogues, previous research, and the viewpoints of the.orgSource team.

The Value of Knowing Your Website’s Conversion Rate

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Website Conversions. When you are in the process of growing your online business, there are essential metrics you will need to track to ensure that your business is expanding. One of those crucial metrics is your website’s conversions.

Reasons to put Cloudflare in Front of Your Website

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Cloudflare is a service that provides a Content Delivery Network (CDN), a performance layer, and a firewall for your website. Aside from the services mentioned, Cloudflare also offers many more.

Choose the Best Magento Agency for your Business

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To have an excellent retail outlet when opening a brick-and-mortar shop, you will require building planners and architects. Magento is the architect of your online store. This is because it is scalable, solid, and robust.

Understanding Search Engine Optimization

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Does your business currently appear at the top, on the first page of a Google search result? This coveted spot can be a clear indicator of a well-optimized, thriving website and business. In online marketing, we refer to this placement as the very valuable Search Engine Results Page or SERP.

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Google Tag Manager

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You might have heard that using Google Analytics can give you many essential insights you desire. This is true. However, when used alone, there are limitations.

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What’s New in WordPress: Top Plug-ins for 2021

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The latest version of WordPress is out and like previous WordPress releases, the newest version includes a variety of Block Editors. These new options improve the editing experience for you. Ideally, you will have already updated your website and have the Gutenberg plugin installed.

Achieving Organizational Transformation: Pathways to Success

Association executives—and hopefully their boards—know that they are facing perilous times. Driven by the pace of cultural and technological change, they are experiencing major disruptions in the traditional business models that used to guide organizational growth strategies.orgSource offers a straightforward approach to navigating these changes and readying your organization for growth.

WordPress 5.6 is Coming: PHP 8 is Already Here

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Enhanced performance and better security are the benefits of the recent release of PHP 8. Developers will find the improvements useful and might find it challenging as well.

What You Need to Do to Get CCPA Compliant?

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Cybersecurity is an issue that’s on everyone’s mind. If you visit a web site, it seems that you are forever haunted by emails, ads and other forms of artificial intelligence. For many consumers, this begs the questions, ‘what type of information are companies gathering about me?’, and ‘what is being done to protect my privacy?’. To answer the call, the California Consumer Protection Act (CCPA) will be going into effect on Jan. 1, 2020.

More Insecure Content Blocked By Google Chrome

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Beginning in January 2020, Google Chrome will start blocking more insecure elements on web pages. These pages have “Mixed Content”, which is a page loaded securely via HTTPS, but pulls in elements from a non-secure locations.

More Insecure Content Blocked By Google Chrome

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Beginning in January 2020, Google Chrome will start blocking more insecure elements on web pages. These pages have “Mixed Content”, which is a page loaded securely via HTTPS, but pulls in elements from a non-secure locations.

Do I Need a Cookie Policy on My Website?

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The Cookie Law is all about privacy. It’s a piece of legislation requiring websites to obtain consent from website visitors to store or retrieve information on a smartphone, computer or tablet.

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The Denan Project - Leveraging WhatsApp for Good

As part of building a new supporter journey (from making a one-time donation to becoming a sustaining supporter), The Denan Project set out to shorten the time between the first donation and the recurring donations.

Should I Hire a Web Design Agency or a Freelancer?

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When you need a new website built or updates made to your existing site, a common question website owners consider is if they should hire a web design agency or an individual freelancer. Today’s business world is an ever-changing environment.

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Should I Hire a Web Design Agency or Do It Myself?

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There are several web design platforms out there such as Squarespace or Wix that tout how they can be used by people with no website development experience to build professional looking website. But is it really a prudent business decision to build your own site?

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ADA Lawsuits Against Website Owners Are Increasing: Mitigate Risk By Making Your Site Web Accessible

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The Americans with Disabilities Act (ADA) requires certain businesses to make accommodations for people with disabilities.

What You Need to Do to Get CCPA Compliant?

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Cybersecurity is an issue that’s on everyone’s mind. If you visit a web site, it seems that you are forever haunted by emails, ads and other forms of artificial intelligence. For many consumers, this begs the questions, ‘what type of information are companies gathering about me?’,

ADA Lawsuits Against Website Owners Are Increasing: Mitigate Risk By Making Your Site Web Accessible

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Dunkin Donuts. Domino’s Pizza. CVS Pharmacy. Winn Dixie. These recognizable retailers, restaurants, and service providers are fan favorites for millions of Americans. But for those with permanent or temporary disabilities, these companies are accused of violating Title III of the Americans with Disabilities Act (ADA) by lacking the proper digital accommodations to enable access to their coveted online offerings.

Angels as Assets: The Importance of Volunteer Management Software

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For many non-profits, data crunching is everything. From tracking donations and expenditures, the success or failure of fund-raising events, staff protocols and effectiveness, lists of donors large and small and so much more, the organization that shirks information management does so at their own peril. Case in point: one area of data management where many non-profits fall woefully short is in the organization of volunteer assets.

Join the Crowd(funding): Strategies for Successful Non-Profit Campaigns

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Crowdfunding—also known as crowdsourcing—has become a potent and viable means of raising money for thousands of non-profits around the globe. Indeed, if done correctly, such a campaign can see full funding for a particular effort or event.

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Growing Your Email List: Seven Tips for Success

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Wondering just how important it is to build and maintain an email list for your business or non-profit? Consider this statistic from Internet marketing professionals: the average email list degrades by nearly 23 percent each year due to opt-outs, changes in addresses and more. That statistic may seem insignificant until you consider how many people visit your webpage, attend an event or engage your organization on your social media pages.

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Under Attack: Why WordPress Sites Are So Popular with Hackers

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30,000. That’s how many websites tech security experts and analyze estimate are hacked every single day, a staggering number even when you consider there are some 644 million active sites operating at any one time. And given these statistics, it’s little wonder why website security is such a booming business around the globe. However, most people don’t consider an equally startling fact: WordPress sites are some of those most commonly attacked.

Optimizing an Email Campaign for Fundraising Effectiveness

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Today’s non-profit organizations have much at their disposal to connect and engage with supporters. Social media efforts, specialized events, crowdfunding … it’s never been easier to stay in touch with dedicated volunteers and financial donors. And yet, many non-profits aren’t leveraging one of the most tried-and-true methods of communication: an effective and well-planned email campaign.

Mobile-Friendly Searching: Getting Your Non-Profit’s Website Up to Speed

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If you’ve initiated a Google search anytime recently, you may have noticed a new designation underneath the listed results: “mobile-friendly.” It seems that the search engine behemoth is rolling out a new algorithm that will now rank sites based on how they render across the wide spectrum of mobile devices, whether they be smartphones, tablets or even the new watch technologies.

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Quick Fixes to Common WordPress Problems: Part 2

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In Part I of “Quick Fixes to Common WordPress Problems” we looked into five of the most frequently encountered hiccups that occur for both beginning users and well-versed pros. But when it comes to “common” and “problems” in regards to the WordPress platform, there are unfortunately a great deal more than just five.

Get Networking: Using a CDN to Speed Up Your Site

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Ever heard of a Content Delivery Network (CDN)? If you haven’t don’t fret, you’re not alone. Most people operating WordPress sites today have no idea what a CDN is or what exactly it does, but they’d no doubt find it pretty helpful. Basically, a CDN service is a group of servers that deliver cached, static content from your website (as well as millions of others) based on the geographical location of the person attempting to use your site.

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Picture This: Automatically Add Instagram Photos to Your WordPress Site

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There’s no denying the overwhelming popularity of Instagram and the impressive place it holds among social media sites. And for those owning, operating or administering a WordPress site, having a tie-in between Instagram and their pages can really boost hits and visits and add serious curb appeal that helps drive traffic to a website.

Lights, Camera, Action! How to Create a Video Gallery in WordPress

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It’s no great secret that WordPress is a pretty amazing program, and open-source jewel that allows users such great latitude of design possibilities. And among those possibilities is the opportunity to create a video library that can really increase the profile of a site and help engage visitors on different levels.

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New and Notable: What’s Coming With WordPress 4.9

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Back in May, we took a look at what was coming down the line with the WordPress update 4.8. From a shiny new Events widget to tools that allow the display of images in sidebars without the use of a plugin or code, a great text editor for formatting posts to a video tool that lets people upload their videos (also to a sidebar area) from providers such as YouTube and Vimeo, the update was much heralded.

The Face of the Web: What’s Coming for Content Management Systems

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If you’ve ever designed, built, managed or administered a website, you’re no doubt intimately involved with a Content Management System (CMS), a specific software application or set of programs used to create and manage digital content.

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Free v. Paid: What’s the Best Choice for an SSL Certificate?

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It’s an age-old question: just what is something really worth if you can get it for free? For WordPress users—or indeed for anyone running or owning a website—this question comes up a lot. Should you use free plugins or paid versions? Do free themes have the same impact as paid ones? What about web hosting? The list goes on and on, but answers usually come easily once you arm yourself with a little information and research. Case in point: an SSL, or Secure Sockets Layer Certificate.

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A Wake Up Call: What the Equifax Breach Means for Website Owners

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If there’s anything the recent Equifax data compromise calamity has taught us, it’s that all of us—143 million and counting, in fact—need to be more acutely aware of the dangers and consequences of hacks that expose personal information to the virtual world.

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Fact versus Fiction: A Q & A on WordPress Plugins

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When it comes to WordPress sites, designers and admins—when asked what is one of the most confusing aspects of the platform—will most likely put “plugins” somewhere on their list. Indeed, plugins are fantastic and, in many cases, a must-have when working on a WordPress site. But too often users grab certain programs because they’re fun to play with or because they believe they need them to get their site to full functionality.

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Paired Up: Must Have Smartphone Apps for WordPress Bloggers

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The best and most noticed bloggers working on the WordPress platform no doubt attribute much of their success to being able to post, update and edit on the go. And that means utilizing smartphone apps that help them stay on top of their site and its content. And even for those WordPress users who aren’t bloggers but rather do online marketing, manage a cause-related site or administer an e-commerce concern, having the ability to remotely work on their pages is of vital importance.

Off to Market: The What and Why of WordPress Landing Page Plugins

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Too often, those WordPress website users who are out to sell a product or service or promote a message underestimate the importance of a good dedicated landing page. And what exactly is a landing page? In the simplest terms it’s a dedicated, standalone page designed for a specific marketing campaign or used to covert visitors to buyers and, hopefully, dedicated repeat customers.

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Staying in Check: Keeping Up With Important Regular Maintenance Tasks (Part 2)

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In last week’s post we looked at the importance of keeping your WordPress site in top-notch working order with a few simple maintenance tasks that you should be performing on a regular basis. From backing up your files to keeping on a schedule of updates to your theme, plugins and other programs to remembering to always change your passwords, there are lots of ways to keep your site purring along and, more importantly, to make it safe from hackers, malware and the like.

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Keeping Up With Regular Maintenance Tasks (Part 1)

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Whether it’s a car or a computer, a bike or a bass guitar, staying on top of regular maintenance issues—cleaning, backing up, staying in perfect tune—is the best way to ensure that those things which you love and rely on stay in perfect shape. So why wouldn’t you do the same for your WordPress website? After all, WordPress sites are made up of many different component parts, including the core program, hosting, software, plugins and even themes.

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The Buddy System: Going Social with Your WordPress Site

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The best WordPress bloggers, site owners and administrators know that one of the keys to having a fantastic and wildly successful web page is to integrate everything you post and promote with some sort of social media component. Of course, the problem many people run into when looking at a social media program or plugin is, which one to pick? Indeed, there are dozens available that have all sorts of different capabilities. Some automatically duplicate your blog posts on your Facebook page.